Sudden drop and Rise in SERPs
-
Our site was affected by panda but now we have recovered almost. But some strange things are going with our site for example
Traffic for some pages has been dropped(over 100 position) overnight and recover. (graph is attached for a page).
We have dropped(over 100 position) on all keywords for a page except a single keyword (staying on first or 2n position).
Our home page is not ranking in top 100 position for title keywords.
Is our website under any type of filter or penalized by Google?.
What is your opinion about our internal link structure and content?
URL http://bit.ly/rvxzDm and graph for this page is attached for sample data.
looking for your opinion and suggestions.
Thanks
-
I am very thank full to you all for your value able comments. We are going to redesign our website to make it more clean, focused and with the community development platforms like member area, blogs etc. We will also motivate the visitors to generate content that may not only help the other visitors but also increase the percentage of unique content on our site. We have also made some changes(in our current site) to decrease the duplicate content. Again Thanks for your input.
-
Matt Cutts has stated, take way advertising, content from other domains, duplicate content and look at what left, is it usefull and original?
Is this content found elsewhere on the internet?
If so you have thin content, you need to add more original content.
-
Alex,
It is difficult to know why you are getting the somewhat sawtooth pattern on the graph. Are you doing any type of online initiative that is driving traffic to the site during the up periods? Etc.As to the site and specifically internal link structure, for the page you show, there are over 600 internal links when every suggestion I know of re internal linking is not to exceed 100. Yes, there are arguments that Google will crawl all, etc. but at some point, to me it makes it difficult on the engine to know what you are deeming to be relevant. I think things are just too cluttered here. With many who have sites like yours it becomes about how many ways can I move someone on the site, etc. Yes, you want them to use your coupons so there is a payoff, but I would try to do it in a way that was a bit cleaner and not with throwing the kitchen sink at them. (Note: this is intuitive for me as I have never managed a Coupon or Offer site).
I think you need to look at getting a little less shotgun in your approach and a little more rifle. If I am looking to shop at the firm you have on this page, keep me on that for that firm's items. Keep it simple, keep it clean.
-
Is the whole site based on crawling and xml submission? i have seen a similar effect when alot of content was feeded in. the relevance drops since it looks like copied content can you twist of add content to your feed? That might help and try to get more unique content. There must be loads of cuponers that have cupons or know about cupons and would like too submit, exchange, or even trade cupons with others? Am I right?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Volatile SERPS?
I have a new client whose rank is jumping around a lot. I took over the account 7 weeks ago, but they'd been doing SEO with a decent provider. They switched to me because they thought he wasn't working very hard and he's not very nice. I just took them on in December and they started out at #18. On Dec 24 they were at 9, Jan 1 at 12, Jan 2 at 14, Jan 3 at 24, Jan 12 at 19, Jan 15 at 28, Jan 16 at 25, Jan 19 at 28 and today at 24. Some of the really bad black hattish providers have bounced up to the top. Any idea what's going on?
Intermediate & Advanced SEO | | julie-getonthemap0 -
If I 301 redirect a sub-page that is #1, will I risk losing SERP?
I have a site that for some reason Google decided to rank one of our articles #1 for a fairly competitive term. The article is kind of a BS blog post and I want to 301 it to our page about the topic as that's designed for conversion. If I do this, will we risk losing the ranking? If so, what are other options? Can I change the content of the ranked page to something closer to our landing page? Any advice is welcome!
Intermediate & Advanced SEO | | dk80 -
Truncated sitelinks in SERP
Anyway, I've seen these pop up for certain searches (not all). I'm curious as to how these truncated sitelinks appear. When searching for a company, the full sitelinks appear with descriptions and the like, but these little ones are a little new to me (apologies, I don't know if they have an official name). Is there a way to get them to appear for our page? Or more importantly, does it matter? iZlJZ
Intermediate & Advanced SEO | | Parker8180 -
SERP cannibalization
Hi Moz Community, Recently I've been seeing multiple pages from my eCommerce site pop up in the SERPS for a couple of queries. Usually I would count this as a good thing but since both pages that generally pop up are so similar I'm starting to wonder if we would rank better with just one page. My example is the query "birthday gifts" Both of the URL's below show up in the search results one after the other on the first page. The URL on the top is our family page and the one below it is our subcat page, you can find both in the top nav. of our site. www.uncommongoods.com/gifts/birthday-gifts/birthday-gifts (family) www.uncommongoods.com/gifts/birthday-gifts (subcat) Both of these pages have different PA's and the subcat page that currently lives in our site nav is actually: **www.uncommongoods.com/gifts/birthday-**gifts?view=all. ****This url doesn't show up in the serps and is rel=canonicaled to the subcat page without the parameter listed above. We use this page in the nav because we think it's a better user experience than the actual subcat page. If we were to condense all three pages into one would we rank higher? Any thoughts here would be appreciated. Thanks
Intermediate & Advanced SEO | | znotes0 -
Organic keyword ranking drops across the board?
Howdy Moz, I have noticed a common anomaly across the majority of my client accounts (see attached image). Have lost thousands of organic keywords worldwide? (no loss in UK rankings though which are the ones that matter) Has there been an algo update? Seems strange. Thanks, Joshua nYP3i
Intermediate & Advanced SEO | | AscentGroup0 -
Massive SERP crash
I came in this morning to a swath of email updates from Moz. Our site had jumped in ranking in the four geographic regions we target and we were seeing (more or less) the best results we've ever had. Most of the jumps were only 1 - 4 places but they were for our most competitive keywords. Late this afternoon I did some spot checks on keywords to confirm that we were still holding roughly in the same positions and before I reported this to the wider business. We're not. What's more we have dropped off the first page for some terms and don't seem to be ranked at all for for others. The only keywords we're getting good rankings for are branded search terms. I can only assume this is due to a technical issues over the weekend our developers caused. I'm not completely across this but I at some point our sitemaps stopped working and a huge number of links on the site were broken. Could a massive surge in 404s cause this? I'm checking google analytics and I can't see a drop in organic traffic yet although I don't have the full figures for today. Thanks
Intermediate & Advanced SEO | | ahyde0 -
Penguin 2.0 update, ranking dropped. Advice needed!
Hello After another penguin 2.0 update the website i've been working on dropped in rankings,some of keywords that i ranked in #1 are now on second and third page, you can see this screenshot here http://screencast.com/t/MramoXgTr 95% of my competitors were not even effected with this update at all, most of them don't even optimize their website for SEO, rather they use paid directories. First thing i did is analyzed my backing profile using OSE, to my surprise i found a lot of low quality domains pointing to my pages with a keyword in anchor text. A lot of them blog commenting and low quality article directories. Since i don't have control over these links and i cant remove them i used Disavow tool to do the job. For the past 3 months, i've been doing a lot of hight quality link building; such as
Intermediate & Advanced SEO | | KentR
press releases once in 2 months, squidoo lens and hubpages 3 posts a week for each keyword, youtube video, in fact my youtube video still ranks in #3 for high competitive search, i was involved in social media, posting tweets every week and Facebook posts. I really hope that someone can help me here with a good advice on getting my rankings back here's my website, let me know what do you think about it. Thank You0 -
Dropping dramatically in keyword rankings
One of my clients has always ranked well for this keyword (janitorial services, nh). Then within a week, they dropped out of the top fifty in Google and now in other major search engines as well. My first thought of why the drop in rankings is due to duplicate listings within online directories. The previous marketing person on staff was listing the company more than once in these directories, and it wasn't discovered until later in the link building process. Sometimes the company was listed with "janitorial services" as part of the company name, and then listed again with "carpet cleaning" as part of the company name... sometimes with duplicate address, or using the po box instead - as if two companies. The odd thing in all this is that while they dropped in ranking for this keyword, they still come in usually 1st in Google Places for this keyword with 12 excellent reviews. And yet when I check their Google Places account, it says that it needs to be reverified, again, it doesn't meet the terms. (company is a family owned business, for over 30 years, they have a lot of potential). So all this duplication needs to be fixed, but how serious are duplicate listings on places like Manta, YellowPages, SuperPages, also Yahoo Business Local and Bing Business Directory? And now that "forensics" seems to be my task, any suggestions on how to start? Any processes I should go through with Google WebMaster? _Cindy And, too, if I could add, the site ranks very poorly for this keyword and while I have provided recommendations, and they understand the onsite issue, they have yet to go forward with implementation, making this a little more difficult issue.
Intermediate & Advanced SEO | | CeCeBar0