Sudden drop in page rank
-
Hi
One of our client websites has had a sudden drop in rankings, and also in page rank.
We have obviously been off for 2 weeks, so havent been blogging daily etc as we normally would have.
Would this cause such a drop? Some keywords have lost from position 2/3 to page 7 over night, and we havent change the strategy!
Thanks,
-
I found over 1,700 broken links, many of them images and css files but a lot of pages also.
I also found over 4,000 unecessary redirects, mean you have internal links that point to the wring url and then are redirected, each redirect leaks link juice.
This is by far the most common
The link to "http://www.safari.co.uk/expore-africa" has resulted in HTTP redirection to "http://www.safari.co.uk/Explore-Africa"
Not the upper case, there is a lot more less harmfull problems also.
But I dont think these are things that have happened in the last few weeks,
-
Fresh content can rank high then drop, but it sounds like more then a few recent pages have droped.
A los of pagerank, Google only updates page rank every few months, so any drop in pagerank could of been for something long ago, I am not sure when they last updated it. But a loss of page rank mean a los of links or a develauing of links. You can lose PR if websites linking to you loss PR. You may of had some doggy links, that google has discounted, you may have links from a website that no longer exists.
If you give us a URL we could maybe find something
Havge you made any changes in the last month or so?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do 403 Forbidden errors from website pages hurt rankings?
Hi All, I noticed that our website has lot of 403 errors across different pages using the tool http://www.deadlinkchecker.com/. Do these errors hurt website rankings? Thanks
Intermediate & Advanced SEO | | vtmoz0 -
Keep ranking homepage for target keyword, or switch to another page?
Hi Moz Community! I've researched Moz to find the answer to this question but nothing for my situation. I'm hoping some experienced SEOs can help me out. Here's the situation: I'm up against some fairly stiff competition for my main keyword - the front page is dominated by major manufacturers with high brand recognition and loads of money, where as my client is a much smaller manufacturer trying to compete. However, their DA is only 37-53 so not impossible to outrank... just many links and a significant advantage. We've honed in on a keyword that still drives good traffic, that's a great term to drive paying customers, and that we can get competitive with. My strategy was to attempt to rank my client's _homepage _for this term, rather than a specific product page, as I knew that they'd have many more links and social shares of their main site. (I've been successful with this strategy before). We've risen 60+ positions for the keyword in the past 3 months, to position 12, but we seem to have plateaued for the past month. We're ranking in top 5 positions for a number of our other keywords, so I know we're trending well. However, I'm concerned that despite our quick rise to #12, I may have made a seemingly fatal decision to rank their homepage for our target keyword term. After we had plateaued for a while, I did a more thorough side by side comparison and found that 8 out of 10 competitors on the front page have 2 main things we don't (and can't, because we're ranking the homepage)... 1- The keyword in the url (they're ranking for product pages, i.e. homepage.com/keyword-here/) 2- Their keyword comes first, or early in the meta title. Ours is _supposed to _, but as you know- Google can do what it likes with your homepage title as it's your brand, so they've put our company name- _then _the keyword we added in the title. e.g. Our Company | The Term We're Ranking For We've done a lot of work, and gained many reputable, high quality links, and we did see a significant rank increase across all our pages. My question is- did I shoot myself in the foot? Or is ranking the homepage still viable in this situation? If ultimately this is going to be impossible to get in the top #5 spots, what can I do to fix it? We've already gained a PA of 38 on the homepage from our work. Or would you let it go and just keep working at it, expecting that eventually we'll break onto the front page? Thanks in advance! Let me know if you need more info. I tried to be general with terms/site for my client's sake.
Intermediate & Advanced SEO | | TheatreSolutionsInc0 -
What can cause for a service page to rank in Google's Answer Box?
Hello Everyone, Have recently seen a Google result for "vps hosting" showing service page details in Answer Box. I would really like to know, what can cause a service page to appear in the Answer Box? Have attached a screenshot of result page. CaRiWtQUcAALn9n.png CaRiWtQUcAALn9n.png
Intermediate & Advanced SEO | | eukmark0 -
Optimize the category page or a content page?
Hi, We wish to start ranking on a specific keyword ("log house prices" in italian). We have two options on what pages we should optimize for this keyword: A long content page (1000+ words with images) Log houses category page, optimized for the keyword (we have 50+ houses on this page, together with a short price summary). I would think that we have better chances with ranking with option nr.2 , but then we can't use that page for ranking with a more short-tail keyword (like "log houses"). What would you suggest? Is there maybe a third option for this?
Intermediate & Advanced SEO | | JohanMattisson0 -
Can a home page penalty cause a drop in rankings for all pages?
All my main keywords have dropped out of the SERPS. Could it be that the home page (the strongest) page has been devalued and therefore 'link juice' that used to spread throughout the site is no longer doing so. Would this cause all other pages to drop? I just can't understand how all my pages have lost rankings. The site is still indexed so there's no problem there.
Intermediate & Advanced SEO | | SamCUK0 -
Dynamic pages - ecommerce product pages
Hi guys, Before I dive into my question, let me give you some background.. I manage an ecommerce site and we're got thousands of product pages. The pages contain dynamic blocks and information in these blocks are fed by another system. So in a nutshell, our product team enters the data in a software and boom, the information is generated in these page blocks. But that's not all, these pages then redirect to a duplicate version with a custom URL. This is cached and this is what the end user sees. This was done to speed up load, rather than the system generate a dynamic page on the fly, the cache page is loaded and the user sees it super fast. Another benefit happened as well, after going live with the cached pages, they started getting indexed and ranking in Google. The problem is that, the redirect to the duplicate cached page isn't a permanent one, it's a meta refresh, a 302 that happens in a second. So yeah, I've got 302s kicking about. The development team can set up 301 but then there won't be any caching, pages will just load dynamically. Google records pages that are cached but does it cache a dynamic page though? Without a cached page, I'm wondering if I would drop in traffic. The view source might just show a list of dynamic blocks, no content! How would you tackle this? I've already setup canonical tags on the cached pages but removing cache.. Thanks
Intermediate & Advanced SEO | | Bio-RadAbs0 -
Dropped 50 places for Page Title Change
Hey Guys, I've got a keyword set that is really annoying me. You see on the 19th July I changed my page title for the home page to what I thought would be something more competitive and instead of climbing from rank 9/10 I dropped out of the top 50. So I waited 2 weeks to see if it changed and it just stayed out of the top 50. After two weeks I changed it back again and I've been out of the top 50 ever since. I havnt made any real significant changes to the site as I've held off waiting for the keyword ranking to return but I dont think it will. I was trying to improve the keyword phrase "bahamas all inclusive" for the website www.smallhope.com. I'd managed to get on to page 1 rank 9/10 depending. I changed the title; from "Bahamas All Inclusive - Andros Bahamas Hotel - Bahamas Vacation - Small Hope Bay Lodge All-Inclusive" to "Bahamas All Inclusive Vacation - Small Hope Bay Lodge All-Inclusive" This is really bad for us and I'm not sure what to do. I had a whole plan in place starting with the Title and moving on to the H1 tags, but now I'm not so sure. I've put everything on hold. If this was you what would you do to get back to page 1? Thanks, Adam
Intermediate & Advanced SEO | | NaescentAdam0 -
Dropped ranking - Penguin penalty or duplicate content issue?
Just this weekend a page that had been ranking well for a competitive term fell completely out of the rankings. There are two possible causes and I'm trying to figure out which it is, so I can take action. I found out that I had accidentally put a canonical on another page that was for the same page as the one that dropped out of the rankings. If there are two pages with the same canonical tag with different content, will google drop both of them from the index? The other possibility is that this is a result of the recent Penguin update. The page that dropped has a high amount of exact anchor text. As far as I can tell, there were no other pages with any penalties from the Penguin update. One last question: The page completely dropped from the search index. If this were a Penguin issue, would it have dropped out completely,or just been penalized with a drop in position? If this is a result of the conflicting canonical tags, should I just wait for it to reindex, or should I request a reconsideration of the page?
Intermediate & Advanced SEO | | gametv0