Google Panelizes to much SEO
-
I just read this interesting article about a new Google Penalty that will be up in the next upcoming weeks/months about Google making changes to the algorithm.
The penalty will be targeted towards websites that are over optimized or over seo'ed. What do you think about this? Is this a good thing or is this not a good thing for us as SEO marketeers?
here's the link: SEL.com/to-much-seo
I'm really curious as to your point of views.
regards
Jarno
-
I'm not saying that a keyword matched domain should receive a penalty, I'm saying that it should be a more neutral ground when it comes to ranking factors.
If your site happens to have a keyword matched domain but has great content and value for a visitor then it should rightly rank higher for relevant queries - and if they changed the weighting on the matched domains then it should(in theory) weed out the thinner value sites.
Matt Cutts did mention in that interview the phrase 'level playing field' - not that I personally believe this could ever be achieved with an algorithm
-
Daniel,
though i can imagine your thinking in this i do not agree with you. One of our main websites is focused on camping at the farmer (in dutch it's like: kamperen bij de boer) and we have a domain name that is similar to that. So our website:
www.kamperen-bij-de-boer.com is build for user but it does use the exact keyword people are looking. If Google changes the algorithm to penalize websites that use keyword "stuffed" domains then my website, build for users, would be demoted. That's not fair is it?
I do agree with you however in some cases. There are a lot off websites that keyword stuff the domain or use - to separate domain names from competitors. So in some cases i totally agree with you but there are still some websites that have a domain name that is the main keyword. What would happen to them?
-
Speaking from a users perspective, thats the one I would like to see changed the most myself.
So meny times there is some exact match keyword domain with poor content ranking high on the first page on seemingly the weight of that factor alone.
If the changes are along those lines it will make SEO 'easyer' unless you were using such technicques yourself.
My other guess is that they're going to improve their 'best guesses' for those pages without semanticaly correct html e.t.c. That would 'even the playing feild' but still would favour optimised content.
-
Agreed.
-
I'd like to see a lot less weight being put into keyword matched domains for a start..
-
Aran,
for example it could mean the number of times the keyword is displayed in a page. I might think i use it naturally but Google might decide otherwise..
on the article of searchengineland some of the feedbacks enroll external linking to your site. By buying links to your competitors your might invoke them as harmful websites. I don't think Google is stupid but it could be influential.
Off course it goes without saying that the only way we are going to find out what it entails it buy waiting for it and then testing. I agree with your white-hat theory. Keep using white-hat and you should always be fine.
-
Hi Jarno,
You Say "there are some factors that SEO's use that can be an issue", what do you image these could be?
Cheers
Aran
-
Aran,
i totally agree with you on the points you made but since Google is letting out more and more information about wanting to level the SEO market I was very curious as to what other SEO's think about this.
I can image that Google is going to make a point out of a lot of things but there are some factors that SEO's use that can be an issue. That is what i can imagine about it anyway.
thanks for the reply
-
Don't quote me on this but Google has been heading this way for quite some time, has it not?
Remember keyword stuffing, content farms, dodgy link practices?
As long as we build websites that
- Function correctly
- Have good unique content
- Are easy to use
We are on the right track and have little to worry about.
I'll carry on with my current strategy of putting the effort into content and doing my damnest to get people to notice it and perhaps give me a link, +1, tweet, like or bookmark.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I noindex shop page and blog page for SEO?
I have about 15 products in my store. Should I noindex shop and blog page for SEO? The reason I ask this question is because I see someone suggesting noindex archives pages. And the shop page is product archive and blog page is archive too, so should I choose index or noindex? Thanks!
White Hat / Black Hat SEO | | Helloiamgood0 -
Black hat : raising CTR to have better rank in Google
We all know that Google uses click-through-rate (CTR) as one of it is ranking factor. I came up with an idea in my mind. I would like to see if someone saw this idea before or tried it. If you search in Google for the term "SEO" for example. You will see the moz.com website in rank 3. And if you checked the source code you will see that result 3 is linking to this url: https://www.google.com.sa/url?sa=t&rct=j&q=&esrc=s&source=web&cd=3&cad=rja&uact=8&ved=0CDMQFjAC&url=https%3A%2F%2Fmoz.com%2Fbeginners-guide-to-seo&ei=F-pPVaDZBoSp7Abo_IDYAg&usg=AFQjCNEwiTCgNNNWInUJNibqiJCnlqcYtw That url will redirect you to seomoz.com Ok, what if we use linkbucks.com or any other cheap targeted traffic network and have a campaign that sends traffic to the url that I show you. Will that count as traffic from Google so it will increase the CTR from Google?
White Hat / Black Hat SEO | | Mohtaref11 -
More pages is good for SEO? Is this true?
Hi Guys I have a question, I was told the more pages I have the better for SEO, Is this true?
White Hat / Black Hat SEO | | edward-may0 -
Google's Related Searches - Optimizing Possible?
Does anyone know how Google determines what suggestions show up at the bottom of SERPs? I've been working with a client to boost his local ranking, but every time we do a branded search for his business his competitors keep popping up in the "Searches related to ______" section.
White Hat / Black Hat SEO | | mtwelves0 -
I have 4012 links from one blog - will Google penalise?
My website (http://www.gardenbeet.com) has 4012 links from http://cocomale.com/blog/ to my home page -a banner advert links from the blog - I also have 3,776 from another website to 6 pages of my website 1,832 from pinterest to 183 pages etc etc overall there are 627 domains linking to my website I have been advised by a SEO company that I was penalised in about may to july 2012 due to a large number of links coming from one domain or two domains is that true? should I ask the blog owner to remove my link?
White Hat / Black Hat SEO | | GardenBeet0 -
Can i 301 redirect a website that does not have manual penalty - but definetly affected by google
ok, i have a website (website A) which has been running since 2008, done very nicely in search results, until january of this year... it dropped siginificantly, losing about two thirds of visitors etc... then in may basically lost the rest... i was pulling my hair out for months trying to figure out why, i "think" it was something to do with links and anchor text, i got rid of old SEO company, got a new SEO company, they have done link analysis, trying to remove lots of links, have dissavowed about 500 domains... put in a reconsideration request... got a reply saying there is no manual penalty... so new seo company says all they can do is carry on removing links, and wait for penguin to update and hopefully that will fix it... this will take as along as it takes penguin to update again... obviously i can not wait indefinetely, so they have advised i start a new website (website B)... which is a complete duplicate of website A. Now as we do not know whats wrong with website A - (we think its links - and will get them removed) my seo company said we cant do a 301 redirect, as we will just cause what ever is wrong to pass over to website B... so we need to create a blank page for every single page at website A, saying we have moved and put a NO FOLLOW link to the new page on website B.... Personally i think the above will look terrible, and not be a very user friendly experience - but my seo company says it is the only way to do it... before i do it, i just wanted to check with some experts here, if this is right? please advise if 301 redirects are NOT correct way to do this. thanks
White Hat / Black Hat SEO | | isntworkdull
James0 -
SEO for location outside major city
Hello, I'm hoping to get some opinions on optimising a site for a client based 30 minutes outside of Dublin. Obviously there is a higher search volume for "x in Dublin" than "x in small town". What do you think the best strategies are for incorporating the "Dublin" into keywords? For example is it OK to use phrases like "x near Dublin" or "x in Greater Dublin", or do you think this is a bit misleading? The client in question sells good online, so the customer wouldn't physically have to visit the store. Thanks!
White Hat / Black Hat SEO | | gcdtechnologies0 -
Google Results Pages. after the bomb
So, ever since Google "went nuclear" a few weeks ago I have seen major fluctuations in search engine results pages. Basically what I am seeing is a settling down and RE-inclusion of some of my web properties. Basically I had a client affected by the hack job initially, but about a week later I not only saw my original ranking restored but a litany of other long tails appeared. I wasn't using any shady link techniques but did have considerable article distribution that MAY have connected me inadvertently to some of the "bad neighborhoods." The website itself is a great site with original relevant content, so if it is possible, Google definitely recognized some error in their destructive ranking adjustment and is making good on it for those sites that did not deserve the penalty. Alternatively, it could just be random Google reordering and I got lucky. What are your experiences with the updates?
White Hat / Black Hat SEO | | TheGrid0