Does 301 redirect on homepage impact seo strongness of this page
-
Hi,
we are running a multilingual website with this structure :
http://www.website.com/en
http://www.website.com/fr
http://www.website.com/de
http://www.website.com/lang (etc.)with then all onsite URLs this way:
http://www.website.com/en/hello
http://www.website.com/fr/bonjour
http://www.website.com/it/ciaoWe have a 301 redirect on http://www.website.com going to http://www.website.com/en - except if a user already went on the website and chose a specific language.
My question is :
Do you think the english homepage will have more seo power if it goes directly to http://www.website.com/
I wonder if we lose some linkjuice with the 301 redirection, as many backlink goes directly to http://www.website.com
-
Do you think the english homepage will have more seo power if it goes directly tohttp://www.website.com/
In short, yes. When you redirect any URL you will lose between 1-10% of the link juice from your backlinks. That does not sound like much but since it does affect every link it's something to consider.
Are the overwhelming majority of your visitors English readers? If so, having the site default to the English version makes sense.
Depending on the nature of your site, you may wish to offer pages for the various types of English such as EN-UK, EN-US, etc.
-
my two cents. I think it very well could lose some linkjuice, but certainly not much.
is it worth testing? how much effort will you need to put in for potentially a minor improvement in rankings?
if its a lot of effort I personally wouldn't bother.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Shall I automatically redirect international visitors from www.domain.com to e.g. www.domain.com/es? What is best SEO practice?
We have chosen the one domain approach with our international site having different language versions in subdirectory of main domain:
International SEO | | lcourse
www.domain.com/es
www.domain.com/it
etc. What is SEO-wise best practice for implementing international index pages. I see following options: entering www.domain.com will display without redirection the index page in language of user (e.g based on IP or browser) in www.domain.com
Example: www.booking.com entering www.domain.com will always show English index page.
Additionally one may display a message in the header if IP from other country with link to other language version.
Example: www.apple.com entering www.domain.com will always redirect automatically to country specific subdirectory based on IP
Example: www.samsung.com Any thoughts/suggestions on what may be best solution from a SEO perspective? For a user I believe options 1) & 3) are preferable.0 -
301 redirect .com to .nl
Hi guys, We have two job websites: one international job website (.com, PR5) and one Dutch job website (.nl, PR0). We have decided to focus on our Dutch job website and want to 301 redirect the international website to the Dutch website. Will this give us the boost we are hoping for on the Dutch site? Or does a .com redirect to .nl work different than a .nl to .nl redirect for example. We're hoping that the international juice will boost our Dutch website of course. Looking forward to your thoughts!
International SEO | | rodjer0 -
Does Google take into account the place where the server is hosted to rank the pages.
Does Google take into account the place where the server is hosted to rank the pages. What I mean is, if I have a server in USA and I am working for the Spain marketplace: Will Google rank better my pages for this market if the server were hosted in Spain?
International SEO | | NorbertoMM0 -
Same domain with different google effect seo ?
I have a domain www.abc.com for US market. Now i want to sell same services in Australia. I am thinking to buy www.abc.com.au . Because i think i will get rank more faster for .au in Australia because of .au . What do you guys suggest ?
International SEO | | afycon0 -
Can I point some rel alternate pages to a 404?
Hi everyone, I'm just setting up a series international websites and need to use rel="alternate" to make sure Google indexes the right thing and doesn't hit us with duplicate content. The problem is that rel="alternate" is page specific, and our international websites aren't exact copies of the main UK website. We've taken out the ecommerce module and a few blog categories because they aren't relevant. Can I just blanket implement rel="alternate" and let it sometimes point to a 404 on the alternate websites? Or is Google going to find that a bit weird? Thanks,
International SEO | | OptiBacUK
James0 -
Redirecting users based on location
My site is available in EN, DE, SW, SP, FR, IT, CH and JP. However, the EN sites ranks much better than the other languages, and even when searching in another language the EN homepage is normally the result that appears. Would it be worthwhile to automatically redirect users to the site in the same language they are searching in or country they are searching from? If so, how do I go about this? Thanks!
International SEO | | theLotter0 -
How can I rank couple of pages to a specific geography ?
Hi guys, I have a pretty good success in many of my keyword on google US. We are a multi-country company and would like to get better ranking on all these countries. I know it's a long run and we need to by patient to get the rank desired. We are getting the slowly, bu surely. In the next couple of months, we will be attending a conference where we will have a booth and we would like to conduct a campaign to invite customers to join us. My question is : Is there an efficient way to have just couple of pages on our web site that could potentially rank fast on a specific geography ? Europe is my target audience ( France an UK ). If you have any advice, I would appreciate. Best regards,
International SEO | | processia1 -
International SEO with .com & ccTLD in the same language
I've watched http://www.seomoz.org/blog/intern... and read some other posts here. Most seem to focus on whether to use ccTLD, subdomains or subfolders. I'm already committed to expanding my US-based ecommerce to Canada with a .ca ccTLD. My question is around duplicate content as I take my .com USA ecommerce business to canada with a second site on a .ca URL. With the .com site's preference set to USA, and the .ca site's geo preference (automatically) set to Canada, is it a concern at all? About 80% of the content would be the same. FYI, .com ranks OK in Canada now and I want .ca to outrank it in Canada. I know 'localizing' content within the same language is important (independent of duplicate content), but this might not be viable in the short run given CMS limitations. Any direct experience to help quantify the impact here between US and Canadian ecommerce? Adding: I'm not totally confident here. From this google webmaster central post it seems that canonical tags aren't needed. I tend to think nothing is truly neutral and want to be confident regarding whether to use canonicals or not. Is it helpful, harmful or harmless? My site already has internal canonical tags and having internal and external would be a pain I think. @Eugene Byun used it successfully, but would the results have been the same without? Thanks!
International SEO | | gravityseo0