Should i continue linking the old page after a redirect 301?
-
hi everybody,
i'm trying to understand why my page http://poltronafraubrescia.zenucchi.it isn't ranked for the keyword poltrona frau brescia even if is indexed on google.
the page gets authority and traffic from the page www.zenucchi.it/ITA/poltrona-frau-brescia.html that is already ranked in fourth position for that keyword.
should i continue linking the previous or the new page to increase the page authority?
i don't know if is a good way to link a page not ranked despite a ranked one..
Please help me.... thanks a lot
-
yeah, i agree with you but my question is different ( probably because my english is no good enough ), the page on the previous domain with thin content was ranked fourth, the same on the new third domain in no ranked, not even in 150 position... that's my problem....
hoping that i've explained the problem better i would thank you
guido
-
I think that the appearance of thin content / over optimization may be affecting your ranking for the term.
If you make some small changes on the things I mentioned you may find that the rankings improve.
Sha
-
thanks sha....
i will certainly follow your valuable advice.... however i don't understand why http://poltronafraubrescia.zenucchi.it , that is the same page already indexed, isn't shown for the query poltrona frau brescia...
Do you think that it was wrong to put the page on this new third level domain considering that my only aim is to rank first for that keyword?
Guido
-
the pages are the same, i just want to transfer www.zenucchi.it/ITA/poltrona-frau-brescia.html on a new third level domain http://poltronafraubrescia.zenucchi.it... The problem is that the first one is still ranked ( with a 301 redirect on-it ) but the new one it isn't indexed for that keyword... do you know why?
-
Hi Guido,
I would agree with comments from eyepaq and Saijo with regard to redirects. Since there is a slight loss of link value with a 301 redirect, it is best to always send links to the target URL.
As to why the page is not ranking, I just wanted to add a reminder that there is more to that than just pointing links to the page. From that point of view there are a few things to consider with this page:
- There is very little content on the page, but when I view source I see a significant number of exact match instances of your keyword term.
- Most notably, there are several alt tags which offer no descriptive value for the user and are simply repetitive use of the exact match term for each photo. This is likely to be seen as manipulative. There is nothing wrong with including your term in alt tags, but they should always serve as short explanation of the image content.
We need to be even more careful of search engine sensitivity to signs of over optimization when there is very little text on a page.
Hope that helps,
Sha
-
I am answering this assuming you own zenucchi.it
http://poltronafraubrescia.zenucchi.it and www.zenucchi.it/ITA/poltrona-frau-brescia.html are on the same domain why try to target 2 different pages for the same keyword ?
UPDATE : ( missed the 301 redirect part in the title ..doh )
Once you do a redirect , its best you build link to the new page.
-
If you just 301 redirected www.zenucchi.it/ITA/poltrona-frau-brescia.html it will take some time for the rankings to settle.
You should focus on getting quality links to the new page.
You can link to the old page as link equity (juice) is pass via 301 but some is lost so it dosen't make sense if you can use the new page as target page for your links.
However, all past links that pointed to www.zenucchi.it/ITA/poltrona-frau-brescia.html will pass most of the value to the new page - again give google some time to settle and figure everything out.
Hope it helps.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Loss of PA & Links - 301
I have a 301 Redirect http://www.wheelchairparts.com to http://www.wheelchairparts.com/store/pc/home.asp The problem is my PA and most of my Links have been lost. I thought a 301 redirected EVERYTHING?
Intermediate & Advanced SEO | | Mike.Bean0 -
Getting Rid Of Spammy 301 Links From An Old Site
A relatively new site I'm working on has been hit really hard by Panda, due to over optimization of 301 external links which include exact keyword phrases, from an old site. Prior to the Panda update, all of these 301 redirects worked like a charm, but now all of these 301's from the old url are killing the new site, because all the hyper-text links include exact keyword matches. A couple weeks ago, I took the old site completely down, and removed the htaccess file, removing the 301's and in effect breaking all of these bad links. Consequently, if one were to type this old url, you'd be directed to the domain registrar, and not redirected to the new site. My hope is to eliminate most of the bad links, that are mostly on spammy sites, that aren't worth linking to. My thought is these links would eventually disappear from G. My concern is that this might not work, because G won't re-index these links, because once they're indexed by G, they'll be there forever. My fear is causing me to conclude I should hedge my bets, and just disavow these sites using the disavow tool in WMT. IMO, the disavow tool is an action of last resort, because I don't want to call attention to myself, since this site doesn't have a manual penalty inflected on it. Any opinions or advise would be greatly appreciated.
Intermediate & Advanced SEO | | alrockn0 -
301 Redirect To Another 301 Redirect
Hi, We have a client with an old domain that they want to redirect to their primary domain. They also have a few older domains pointing to the old domain. Do you recommend leaving them as redirects that point to the old domain? This will create a redirect to a redirect situation. Or, is it better to go ahead and redirect those older domains to the primary one's, removing one layer of redirect? Thank you! Jessie
Intermediate & Advanced SEO | | JessieT0 -
Big 301 Redirect Help!
Hey guys I need a little help with setting up a big 301. Background: It's a bit of a mess as the old site is a total mess after being online for 10 years plus. It has html and php pages, and a mod rewrite to redirect old html links to the newer php version of those pages. It's now moving to a new site and as the domain name and URL structure has changed we can't use any fancy regex and have to do a page to page redirect. There are 1500 pages to redirect. However, the old site has thousands of linking root domains, and some of these are to the old html pages (which currently redirect to the php pages) and some to the newer php pages. Question: My initial plan was to leave the mod rewrite and only redirect the php pages. That means 1500 individual redirects instead of 3000 if I individually redirect both the php and html pages. I'm not sure what's best to be honest. We don't really want multiple hops in the redirect (html>php>new site), but surely 1500 redirects is better than 3000! Does anyone have any advice on which option may be best, or even a better option? Thanks 🙂
Intermediate & Advanced SEO | | HarveyP0 -
Can there be to many 301 redirects
Is it possible to have to many 301 redirects. I am currently looking at 156 of them. Does this create any quality issues with regard to site performance or any other issues. Thank you for your consideration!
Intermediate & Advanced SEO | | APICDA0 -
How to conduct catch 301 redirects & have the separate 301 redirects for the key pages
Hi, We've currently done a site migration mapping and 301 redirecting only the sites key pages. However two GWT (Google Webmaster Tools) is picking a massive amount of 404 areas and there has been some drop in rankings. I want to mitigate the site from further decline, and hence thought about doing a catch 301 - that is 301 redirecting the remaining pages found on the old site back to the home page, with the future aim of going through each URL one by one to redirect them to the page which is most relevant. Two questions, (1) can I do a catch 301 and if so what is the process and requirements that I have to give to the developer? (2) How do you reduce the number of increasing 404 errors from a site, despite doing 301 redirects and updating links on external linking sites. Note: The server is apache and the site is hosted on Wordpress platform. Regards, Vahe
Intermediate & Advanced SEO | | Vahe.Arabian0 -
How do I set up a 301 redirect if the default settings for our web servers create multiple URLs for the same page?
How do I set up a 301 redirect if the default settings for our web servers create multiple URLs for the same page but only views it as one page?
Intermediate & Advanced SEO | | ibex0 -
Pagination and links per page issue.
Hi all, I have a listings based website that just doesn't seem to want to pass rank to the inner pages. See here for an example: http://www.business4sale.co.uk/Buy/Hotels-For-Sale-in-the-UK I know that there are far too many links on this page and I am working on reducing the number by altering my grid classes to output fewer links. The page also displays a number of links to other page numbers for these results. My script adds the string " - Page2" to the end of the title, description and URL when the user clicks on page two of these results. My question is: Would an excessive amount(200+) of links on a page result in less PR being passed to this page(looking spammy)? And would using rel canonical on page numbers greater than 1 result in better trust/ranking? Thanks in advance.
Intermediate & Advanced SEO | | Mulith0