Changing URL's for a website redesign
-
Hi folks,
We're redesigning our website and looking for some advice on how changing our URL's would affected our rankings. If the page URLs are changing how can we carry out redirects to avoid losing any SEO rank?
Thanks,
Ross
-
Hello Ross,
Here is a very good guide on 301 Redirects which you need to setup in order to keep your rankings, I think it will explain everything you need to know...
http://www.seomoz.org/learn-seo/redirection
Hope this helps!
-
Will the URL be the only change on the page?
If so, in the case of redirecting www.website.com/page1.html to www.website.com/page1/ then a simple redirect from URL A to URL B will be fine.
You may see fluctuations in rankings for a while, but it should settle down close to were you were previously.
If you are changing keywords in the URL, then you might see more fluctuation in ranking.
Also, spend some time contacting webmasters that are linking to your old URL and ask them to point to the new one. Google passes link juice via redirects, but it would be worth your wile to get as many links pointing directly to your pages without having to redirect.
Greg
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does adding new pages, new slugs, new URLS in a site affects rankings and visibility?
hi reader, i have decided to add new pages to my site. if i add new urls, i feel like i have to submit the sitemap again. my question is, does submitting sitemap again with new slugs or urls affects visibility is serps, if yes, how do i minimize the impact?
Web Design | | SIMON-CULL0 -
How we can check whether website design is good for SEO or not?
Is there any tool available to check website design whether it is good for SEO or not?
Web Design | | ross254sidney0 -
Is it worth keeping .html even if 301'ing
We're going from static to a wordpress based ecommerce site. While we can append .html to urls the directory structure will change so that www.oursite.com/productname.html goes to www.oursite.com/product/productname.html My question is: Is it worth the trouble (from an seo perspective) of using a plugin to append new urls with .html when we're going to have to use 301 redirects anyway? If not should the urls have a trailing slash?
Web Design | | jbk3650 -
What would be the best way to translate my website for international seo?
I am planning on creating a multi language website that targets different countries and would like to know what would be the best way to translate my content from English to multiple different languages (French, Spanish, Swedish, Chinese, etc.). I would hire a translator but doing so for all these different languages would be too costly. Using Google translate will leave me with at best a rough translation. What are my other options? Is there a website that can provide me a better translation? Would Fiver be a better/cheaper alternative? Thoughts?
Web Design | | Shawn1240 -
Responsive design or mobile website for SEO
Because domains with a mobile version have better rankings in Google then domains with only a deskop version we're considering a mobile website. My web developer says that a m.domain.com is duplicated with the domain.com, and he recommends a responsive design. What is better for SEO positions in mobiles devices. A m.domain mobile website or a responsive design. What are influential factors?
Web Design | | remkoallertz0 -
What are some of the best website hosting platforms for Wordpress?
I'm looking for a new hosting provider and have been told to find one that specializes in Wordpress hosting because of higher page speed load times, etc.. Can anyone recommend a couple of Wordpress Hosting providers
Web Design | | webestate0 -
Why can't I ask this question - It is not too short
I tried to post a question which was at least 15 words long and received an error saying the question was less than 5 characters QrXcp
Web Design | | FFTCOUK0 -
What is Best Platform to Build Website - SEO in mind
Hello... I am going to be creating two new websites shortly that will need to be built with SEO in mind. These will not be e-commerce sites, but instead will be informational with a couple pages of content on each. One will be used to get people to input their contact info and that info will be sent to our call center where we will call them back from. The other site will be heavily used for graphics, but still needs to have room for content (seo purposes)... Can you guys please recommend what platform i should have these sites written on (and please remember I need to do this on whatever is the most SEO-Friendly)... Thanks
Web Design | | Prime850