Is bounce rate based off of visits or unique visitors in GA?
-
I feel like a noob for asking but I have to know
-
Trust me this is most difficult question, and often many people are confuse about mysterious bounce rate metric.
Bounce rate is simply request to page on server. No matter request is from human or some javascript call.
Technically it is
- The percentage of website visitors who see just one page on your site.
- The percentage of website visitors who stay on the site for a small amount of time (usually five seconds or less).
I would suggest to give priority for some visual sciences like "hitmap" or "Page Overlay".
Do not rely on analytics numbers. It is always better to have some advance segments to measure visitor engagements & content loved by users.
In summary, Our prime concern is content consumption and visitor engagement wrt goals and not detailed research on Visits vs Unique visitors.
Hope this will help.
-
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why few pages have more than 100% bounce rate?
Hello All, For my ecommerce site approx more than 30k products I have. In Google Analytic approx daily for few products approx 10-15 products bounce rate show 300%, 200%, 150%, 140%, 125% how? and what is the solution? Product page daily change. Thanks!
Reporting & Analytics | | Johny123450 -
Huge Analytics discrepancy when I turned off Analytics Module & Turned on GA via GTM
Hello, I was running universal GA via a GA Drupal module. We setup Google Tag Manager and setup a GA tag to run through GTM. When we pushed the GTM container live our Real Time was at around 1900 and when we turned off the Drupal module the Real Time was reporting around 1100. After 24 hours the sessions for that day were about 100k lower than what they usually are. Any ideas Why the larger discrepancy? Any places that are obvious to look? *I didn't setup the original Drupal GA module, nor do I know who did. Thanks
Reporting & Analytics | | JJLWeber0 -
Multiple GA codes, one site.
Hi all, Is anyone running two GA codes on one website successfully? My organisation own a number of websites so we used to have one global GA code on all our sites to track global stats, and then we would also have site unique GA on each property to just track that one property. This worked fine, but of late we seem to be getting no data from the globally based code. Obviously, with the site-specific codes we can enter the name for that domain in GA but for the overall code, it is called 'all.com' I'm wondering if Google has now tied the GA domain to the code or if we are doing something wrong. All the codes are the same as they always were but have stopped working. As a stop gap, we have swapped to using Piwik as the all.com code. However, we are then comparing the stats in two different analytics programs so will get a different result. Also, it would be nice to be able to add the all.com to tools such as this to generate weekly reports. Anyone else having GA woe like this? Thanks. Carl
Reporting & Analytics | | WonkyDog0 -
An overnight substantial drop in visit duration while amount of sessions grew.
Hi, My Ave. session duration has dropped from 2:10 to 0:14 overnight. At the same time, amount of sessions from all channels grew on average of 56%. This increased (and I guess low quality) traffic is coming in from multiple regions, languages, devices and channels. I was not able to pin point it to 1 source, location, landing page etc. See enclosed screen shot. I would appreciate if anyone can shed some light on what's wrong and if there are any SEO implications. Thanks. pxWQX2E.png
Reporting & Analytics | | Amis0 -
GA Event: to use this feature visit: EVENT-TRACKING.COM
Hi guys, Two days ago our Google Analytics Event tracker began to show this Event/Label, etc. I cannot find its source. Anybody knows what is this about? Thanks for your answers. Ana
Reporting & Analytics | | anagentile1 -
May last year my sites orgainic listings, and therfore visitors, plumeted. Why?
Hello, May last year my site took a major fall. I am unsure why, and it's time I found out why. Recently I have rebuilt the site from scratch, except for the urls and content, and it's starting to turn back. What is the best method to go about understanding just what caused the decline? What are the options I have? See the image for a graph of the all-time traffic. http://i.imgur.com/uL93yPj.png My website in question is: www.ditalia.com.au Thanks. uL93yPj.png
Reporting & Analytics | | infinart0 -
Increase in 'Googlebot-Image' visits in analytics
Hi, I noticed a substantial increase in 'Googlebot-Image' visits data under Technology>Browser & OS in Google analytics for a few clients. Is this a bug? Are there any known fixes apart from just adding a filter to exclude the data? Regards Niladri
Reporting & Analytics | | neildomain0 -
If a page bounces in the woods, can Google Panda hear it?
I have read that after the Panda update a site's bounce rate is an important ranking metric. However, can anyone confirm whether all pages count equally? For instance, my home page gets 5000% more traffic than Deep Page X. If Deep Page X has a poor bounce rate, does it matter as much as if my Homepage has a bad bounce rate? I am guessing not, but wanted to open it up for discussion. If not, it has me wondering on what to do for some of my database driven content. I have some dynamically created pages that have higher bounce rates and minimal unique content. They aren't pure spam or junk, but are likely only about 1% unique from one another. Sounds like a no brainer change post-Panda, right? Well, what if I was the only one targeting the keywords for these pages? The pages pull from info I stored on the U.S. government stimulus program (related to my industry). It then has just about every city, state and county combo in the country for my product. For instance, a page <title>might be "Flemington, NJ Widgets - Somerset County". Something that no one else is targeting and drives minimal traffic.</p> <p> </p> <p>Do I take this content down? I didn't have any affects, positive or negative from Panda, so I am hesitant to take down thousands of Google cached pages.</p></title>
Reporting & Analytics | | TheDude0