I want to create a new web site, I have to choose between:....
-
Hello I want to create a new web site, I have to choose between:
1/ using one of my former domain name that dates about 10 years ago, which has a lot of backlink (PageRank 4) but without the anchor text of the new area of activity that I want to launch ...
2/or purchase a new domain name with two keywords which I want to be positioned in the first place: P Which method is better for good and quickly results ?
Thank you for your help
-
Looking forward, if you plan on keeping your old domain well into the future, search engines do take into account the domain expiration date. This indicates to search engines how permanent the site is, but I can't say how much this will affect your ranking.
-
Choose the domain that will give you the most mental energy to work on the site.
That is worth waaaay more than backlinks!
-
A very common myth exists related to the age of the domain. If the new site is going to have different content, the age of the domain is not going to be helpful in the long run. If you have any content on the old domain that you can use on the new site, you can make use of that value. How much value you get and then keep over time depends on how much of the content you can keep, and how many of the links pointing to that content you can retain.
The further away from the older domain's topical focus you go, the less value it has as well.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
New site: More pages for usability, or fewer more detailed pages for greater domain authority flow?
Ladies and gents! We're building a new site. We have a list of 28 professions, and we're wondering whether or not to include them all on one long and detailed page, or to keep them on their own separate pages. Thinking about the flow of domain authority - I could see 28 pages diluting it quite heavily - but at the same time, I think having the separate pages would be better for the user. What do you think?
Technical SEO | | Muhammad-Isap1 -
Site-wide Links
Hey y'all, I know this question has been asked many times before but I wanted to see what your stance was on this particular case. The organisation I work for is a group of 12 companies - each with its own website. On some of the sites we have a link to the other sites within the group on every single page of that site. Our organic search traffic has dropped a bit but not significantly and we haven't received any manual penalties from Google. It's also worth mentioning that the referral traffic for these sites from the other sites I control is quite good and the bounce rate is extremely low. If you were in my shoes would you remove the links, put a nofollow tag on the links or leave the links as they are? Thanks guys 🙂
Technical SEO | | AAttias0 -
Internal Blog - Embed Categorized RSS Feeds into Site Web Pages
I am thinking about additional ways to repurpose blog posts through out my website. I have a blog - http://www.domainname.com/blog I would like to use the blog categories, which are aligned with the site structure, and create on-page RSS Feeds for my regular web pages. Anything here that might not be good for SEO? Thank you
Technical SEO | | evereffect0 -
Changed URL of all web pages to a new updated one - Keywords still pick the old URL
A month ago we updated our website and with that we created new URLs for each page. Under "On-Page", the keywords we put to check ranking on are still giving information on the old urls of our websites. Slowly, some new URLs are popping up. I'm wondering if there's a way I can manually make the keywords feedback information from the new urls.
Technical SEO | | Champions0 -
One site per location or all under and umbrella site?
I am working on a project where we are re-branding lots (100+) existing local business under one national brand. I am wondering what we should do with their existing websites, they are generally fairly poor and will need re-designing to match the new brand but may have some residual links? 301 redirect the URL to the national site, e.g. nationalsite.com/localbusinessA? If so what should I look out for? Do I need to specifically redirect any pages that have links to them to the same pages on the new site? Or should I give them a new standalone website that they link back to the national brand site? More than likely this will be hosted on the same server and CMS as the main site just the URL will remain Do I need to make sure that any old URL's that had links to them are 301'd to the new pages? Many thanks for you advice.
Technical SEO | | BadgerToo0 -
User Created Subdomain Help
Have I searched FAQ: Yes My issue is unique because of the way our website works and I hope that someone can provide some guidance on this.Our website http://breezi.com is a website builder where users can build their own website. When users build their site it creates a sub-domain route to their created site, for example: http://mike.breezi.com. Now that I have explained how our site works here is the problem: Google Webmaster Tools and Bing Webmaster Tools are indexing ALL the user created websites under our TLD and thus it is our impression that any content created in those sub-domains can confuse the search engine to thinking that the user created website and content is relevant to _OUR _main sitehttp://breezi.com. So, what we would like to know if there is a way to let search engines know that the user created sites and content is not related to our TLD site. Thanks for any help and advise.
Technical SEO | | breezi0 -
Should I import external reviews to my site?
Hi everybody! I manage the website for a financial services company. We have more than 5000 reviews on a user review website. We have the possibility to import and display all these reviews on our site. Is this good for SEO? Will Google find it suspicious that our site suddenly displays a lot of new keyword-rich content? What about duplicate content? Please, share your thoughts. Thanks!
Technical SEO | | Georgios0 -
How long does it take open site explorer to recognize new links?
I'm building a steady link profile to one of my websites and the new links still haven't shown up in open site explorer even after 2 months. How long does it take OSE to recognize new backlinks?
Technical SEO | | C-Style2