Links in product UI
-
We have a SaaS product that places a UI on our clients' websites. The UI often includes a link back to us. Think Live Chat (it's not, but the idea is similar) where the chat UI has a link "Live Chat by CompanyA". But our solution is not hosted - it's part of our customers' page. Our customers are big, enterprise companies (e.g., American Express).
Does this provide any value in terms of inbound linking? Would it introduce Penguin risk to have the product name as an anchor text link (think "Live Chat by CompanyA" with Live Chat as the link)?
Are there considerations I should think about? We're updating our standard UI, so it's a good time to make sure our SEO strategies are sound here.
-
If the companies you are working for are as big as you say then link your brand for two reasons:
1. Most importantly - if your clients catch on to what you are doing they might view it as ethical, especially if they hire their own SEO person who is a purist.
2. If you're getting thousands of links for the same word over and over and over it could be over optimization...
My suggestion was to link the whole sentence as it accomplishes all your intended goals.
Alternatively, If you want to go this route, set up some sort of spinner. Link Live Chat, then your brand instead or maybe the whole thing so that across all domains you get different links altogether.
-
I would link the brand name instead of the keyword anchor text and optimize your actual page to rank for the "live chat" keyword. If you link the "money" anchor text, you risk the chance of over optimization (especially if its sitewide).
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Reddit LInks
Are Reddit links worthwhile? I hear they are sometimes follow and sometimes not follow. Also what about links verses self links? I'm pretty handy with reddit so I can probably make content that would actually be upvoted a lot. Let me know, thanks.
Link Building | | RafeTLouis1 -
Do footer links pass less link juice?
One of my best inbound links for PA and DA happens to be a footer link, curious if it's less valuable or has any value at all.
Link Building | | Theskimonster0 -
Low quality links for Amazon product page=high rank?
I am wondering if there would be any benefit in using low cost link building gigs off of fiverr and seoclerks for specific Amazon product pages. The theory I have heard behind this is Amazon's authority is so high, that even the bad links pointing to the specific product page add to the SEO of the page. When google see's a product page on Amazon, they already assign it a high authority, so links help google see which page is the most popular in that niche, and ranks it. Amazon product pages already rank high in google search results, so the idea is this would give specific pages a little boost. Do you think this is a valid method for getting a specific amazon product page to rank high on google search? I understand this is not the normal type of question here, and it really only applies to Amazon product pages specifically, and not normal sites.
Link Building | | jmc5090 -
India and Link Building
A client of mine has decided to work all Link Building through an India team that she's used for a few years. The problem that I'm having with this situation is that the link building list below contains quite a few 0/10 PR websites, spam websites, and websites that have no direct relation to the client's industry. Am I wrong in thinking that link building should be done to high PR, authoritative sites that are related the the client's industry? The link below will take you to the Google Doc that contains all links built for this client. I would love it if someone could take a look at that list and tell me what they think. Is this recipe for disaster or great link building? https://docs.google.com/open?id=0B4a0JOKKFu0SUFZRbFRBNUZJekE Thank you so much!!!
Link Building | | Linwright0 -
Links I am not Building?
Hi All, I check webmaster multiple times on a daily basis, and I noticed some links that I have not worked on and look a bit spammy, is it possible for people to purposely pont bad links in my direction? If that is the case is there a way for me to remove them myself? Also the number of total backlinks are very different in Webmaster and my Open Site Explorer, is this normal? Thanks again !
Link Building | | TP_Marketing0 -
For a new site, does it matter which sites I get back links from first? I.e., are the first back links more important than later ones?
I've heard that when a site is new, the sources from which it gets its first back links are very important -- that the early links are more important for ranking than later links. Is this true. If so, what would be some good places to get these very first links? Thanks.
Link Building | | sigma3x0 -
Best way to create deep links - Building links to inner pages
I am looking for a cost effective way to rank 30 inner pages, which are all low competition, long tail keywords. What type of links are the best for this type of project, social bookmarks, article marketing, high pr links, etc.... Also who would be good to hire for this type of project?
Link Building | | newcitymoving0 -
Link building
i want to ask a question. i am sure this is kind black hat seo. look at this web site http://www.199999dollars.com/ if we also create website like this and put a banner as domain for sale and in the footer put back links to our domain ? thanks
Link Building | | idreams0