Better UX or more Dedicated Pages (and page views)?
-
Hi,
I'm building a new e-commerce site and I'm conflicting about what to do in my category pages.
If we take for example a computer store.
I have a category of laptops and inside there are filters by brand (Samsung, HP, etc.).I have two options - either having the brand choice open a new dedicated page -
i.e. Samsung-Laptops.aspx or simply do a JQuery filter which gives a better and faster user experience (immediate, animated and with no refresh).**Which should I use? (or does it depend on the keyword it might target)? **
Samsung laptops / dell laptops / hp laptops - are a great keyword on there own!By the way, splitting Laptops.aspx to many sub category physical pages might also help by providing the site with many actual pages dealing with laptops altogether.
-
How about replicating what Amazon is doing. They do non-stop user testing, and understand SEO very well. Maybe take some pointers from their workflow. Its seems they have category open sub-categories and once you click on a sub-category it goes to the item page with various products matching the category.
Hope this helps
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When serving a 410 for page gone, should I serve an error page?
I'm removing a bunch of old & rubbish pages and was going to serve 410 to tell google they're gone (my understanding is it'll get them out of the index a bit quicker than a 404). I should still serve an error page though, right? Similar to a 404. That doesn't muddy the "gone" message that I'm giving Google? There's no need to 410 and die?
Intermediate & Advanced SEO | | HSDOnline0 -
Can a duplicate page referencing the original page on another domain in another country using the 'canonical link' still get indexed locally?
Hi I wonder if anyone could help me on a canonical link query/indexing issue. I have given an overview, intended solution and question below. Any advice on this query will be much appreciated. Overview: I have a client who has a .com domain that includes blog content intended for the US market using the correct lang tags. The client also has a .co.uk site without a blog but looking at creating one. As the target keywords and content are relevant across both UK and US markets and not to duplicate work the client has asked would it be worthwhile centralising the blog or provide any other efficient blog site structure recommendations. Suggested solution: As the domain authority (DA) on the .com/.co.uk sites are in the 60+ it would risky moving domains/subdomain at this stage and would be a waste not to utilise the DAs that have built up on both sites. I have suggested they keep both sites and share the same content between them using a content curated WP plugin and using the 'canonical link' to reference the original source (US or UK) - so not to get duplicate content issues. My question: Let's say I'm a potential customer in the UK and i'm searching using a keyword phrase that the content that answers my query is on both the UK and US site although the US content is the original source.
Intermediate & Advanced SEO | | JonRayner
Will the US or UK version blog appear in UK SERPs? My gut is the UK blog will as Google will try and serve me the most appropriate version of the content and as I'm in the UK it will be this version, even though I have identified the US source using the canonical link?2 -
Parking page for domain names
Hi all, I represent a hosting company which has thousands of domain names that is parked for the clients until they start using them. Currently we are presenting the client and visitors information about the situation in the top of the pages and we have placed information about all the main products in the last part of the page. You can see an example here:
Intermediate & Advanced SEO | | proisp-no
http://prodesign.no/ Would you recommend utilizing these pages in a better way than how we are doing today (SEO wise towards our own website)? We have the ability to instantly change all of these pages at once and we are also able to present different pages for every single parked domain name if we want to. Best regards,
Jon0 -
Google Page Speed
Is it worthwhile going after a good score on Google page speed? Had prices but a LOT of money, and don't know if it's worth it or not. Also to add to the complication it is a new site. Does anyone have any experience if it helps rankings? Thanks
Intermediate & Advanced SEO | | seoman100 -
301'd an important, ranking page to the wrong new page, any recourse?
Our 1,300 page site conversion from static html to Wordpress platform went flawlessly with the exception of 1 significant issue....an old, important, highly ranking page was 301 redirected to the wrong corresponding new page. The page it was redirected to is about a similar product, but not the same. This was an oversight that slipped through. It was brought to my attention when I noticed this new page was still holding the old page's rankings but the bounce rate skyrocketed (clearly because the content on the wrong new page was not relevant). Once identified, we cleaned up the redirect. My fear is that all the juice built up on the old .html page that ranked well has now permanently been passed to an irrelevant, insignificant page. -Is there any way to clean up this mistake? -Is there anything I can do to assist Google in associating the correct 'new' page with correct 'old' page after the wrong redirect was initially set-up? -Am I going to have to start from scratch with the new page in terms of trust, backlinks, etc. since google already noted the redirect? Thanks!
Intermediate & Advanced SEO | | seagreen0 -
Pagination and View All Pages Question. We currently don't have a canonical tag pointing to View all as I don't believe it's a good user experience so how best we deal with this.
Hello All, I have an eCommerce site and have implemented the use rel="prev" and rel="next" for Page Pagination. However, we also have a View All which shows all the products but we currently don't have a canonical tag pointing to this as I don't believe showing the user a page with shed loads of products on it is actually a good user experience so we havent done anything with this page. I have a sample url from one of our categories which may help - http://goo.gl/9LPDOZ This is obviously causing me duplication issues as well . Also , the main category pages has historically been the pages which ranks better as opposed to Page 2, Page 3 etc etc. I am wondering what I should do about the View All Page and has anyone else had this same issue and how did they deal with it. Do we just get rid of the View All even though Google says it prefers you to have it ? I also want to concentrate my link juice on the main category pages as opposed being diluted between all my paginated pages ? - Does anyone have any tips on how to best do this and have you seen any ranking improvement from this ? Any ideas greatly appreciated. thanks Peter
Intermediate & Advanced SEO | | PeteC120 -
SEOMOZ crawl all my pages
SEOMOZ crawl all my pages including ".do" (all web pages after sign up ) . Coz of this it finishes all my 10.000 crawl page quota and be exposed to dublicate pages. Google is not crawling pages that user reach after sign up. Because these are private pages for customers I guess The main question is how we can limit SEOMOZ crawl bot. If the bot can stay out of ".do" java extensions it'll perfect to starting SEO analysis. Do you know think about it? Cheers Example; .do java extension (after sign up page) (Google can't crawl) http://magaza.turkcell.com.tr/showProductDetail.do?psi=1001694&shopCategoryId=1000021&model=Apple-iPhone-3GS-8GB Normal Page (Google can crawl) http://magaza.turkcell.com.tr/telefon/Apple-iPhone-3GS-8GB/1001694/.html
Intermediate & Advanced SEO | | hcetinsoy0 -
Page Authority Issue
My home page http://www.musicliveuk.com has a domain authority of 42 and page authority of 52. However I have set up other pages on the site to optimise for one keyword per page as I thought this was best practice. For example http://www.musicliveuk.com/home/wedding-bands targets 'wedding band' but this has a page authority of 24 way below my competitors. Having used the keyword difficulty tool on here it appears that is why I am struggling to rank highly (number 9). This is the same problem for several of my main keywords. I am building links to this and other pages in order to increase their authority and eventually rank highly but am I not better off optimising my home page that already has a good page authority and would probably out rank my competitors? Or am I missing something?
Intermediate & Advanced SEO | | SamCUK0