Impact on domain when using a subdomain for majority opf site content
-
Hello,
We're looking to use a subdomain for a bookings engine that will also host the majority of our site content as it wil house the details of the courses that we'll be selling online.
All content is currently available on
A few pages will remain here but the majority will ultimately be hosted on a different IP address under a subdomain:
I am a little concerened about search engine reaction to this content separation. Would this approach dilute the rankings of www.existingdomain.co.uk?
Is there anything else we need to be mindful of?
We have alternative options if this is a real SEO faux pas.
Thanks
-
Not strictly no, we may have to compromise by losing a degree of control over the content.
Thanks for the response Damien, very helpful.
Jan
-
Thanks EGOL.
-
I am a little concerened about search engine reaction to this content separation. Would this approach dilute the rankings of www.existingdomain.co.uk?
In my opinion, yes. If you move content to a subdomain the links into that content will have a lower benefit on the rankings of your main site and the links into your main site will have a lower benefit on the rankings of the subdomain.
I recently redirected two subdomains on an old site to folders in the root of the master domain. Rankings went up for everything significantly.
-
You're essentially creating two seperate sites here so if you want your existing domain to be the primary domain in the search engines I would stick to a sub-folder. Is there a reason why it can't be created in domain.co.uk/courses/ ?
DD
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is putting a manufacturer's product manual on my site in PDF duplicate content
I add the product manuals to our product pages to provide additional product information to our customers. Is this considered duplicate content? Is there a best way to do this so that I can offer the information to my customers without getting penalized for it? Should they be indexable? If not how do I control?
Technical SEO | | merch_zzounds0 -
Effect of temporary subdomains on the root domain
Hi all, A client of ours tends to have a number of offers and competitions during the year and would like to host these competitions on separate sub-domains. Once a competition is over (generally these last for approximately a month) the sub-domain gets deleted and pointed back to the main site. I was wondering whether this would have any effects on the root domain. Can I get your opinion please?
Technical SEO | | ICON_Malta0 -
Cross-domain duplicate content issue
Hey all, Just double-checking something. Here's the issue, briefly. One of my clients is a large law firm. The firm has a main site, and an additional site for an office in Atlanta. On the main site, there is a list of all attorneys and links to their profiles (that they wrote themselves). The Atlanta site has this as well, but lists only the attorneys located in that office. I would like to have the profiles for the Atlanta lawyers on both sites. Would rel=canonical work to avoid a dupe-content smackdown? The profiles should rank for Atlanta over the main site. This just means that G will drop the main site's profiles (for those attorneys) from their index, correct? No other weird side effects? I hope I worded all that clearly!
Technical SEO | | LCNetwork0 -
Site drop in SERPS after domain down for three plus weeks
Have had a clients site that has been staple in the SERPS for the last four years that we have worked on it. However they had hosting issues a couple of months back which they didn't sort for two to three weeks. Since there the main keyword has bounced around between 24th and 44th in the google results. The drop ties in with the hosting issue but the client does seem to believe that this is the source of the issue. Can someone point me towards some online articles that would explain this for them. Some of the keywords have not suffered as badly but the one key term is still in the mid 20's. I am sure it is suffering a minus 20 for the keyword as it was normally 4th or 5th in the results. We don't host the site and the client had know idea were it was hosted. What is so annoying is that it is us who pointed out the site was down. Thanks in advance everyone 🙂
Technical SEO | | highwayfive0 -
What keywords should i be using to promote my site
Hi i am looking to promote my home page which is a lifestyle magazine www.in2town.co.uk and i am not sure what keywords i should be using to promote it. I am doing ok for the keyword lifestyle magazine but i am struggling on what other keywords i should be using to get people to the home page of the magazine. The magazine is nearly finished and we still have a couple of finishing touches to do but the basics of the magazine is as follows holiday and travel news, soap gossip, celebrity gossip, product reviews, lingerie brands, gastric band hypnotherapy, health, fashion and beauty and holiday reviews. I want the home page to be the main page where everyone visits but i am not sure what i should be doing to accomplish this. Any ideas would be of a great help
Technical SEO | | ClaireH-1848860 -
What criteria to use on deciding to renew a domain
I have a domain with a domain authority rank of 16 and 0 inbound links. I have owned the domain for over 6 years and no longer have any use for it. Additionally, it has no good keywords in the domain. It has been a one page website for about 4 years. The broad question is what criteria do people using in deciding whether or not to renew a domain name? I have a bunch coming due and am interested if I should take the time to try and sell on SEDO or just let them expire. Whould love to hear how people handle this situation.
Technical SEO | | FidelityOne0 -
Impact of moving all the domain from .net to .com
Hi, We are thinking of moving a domain from a .net extension to a .com because of internal political reason. It's a french website with 3 000 pages.The organic trafic is 65 % from France and 35 % from Canada. We have decent rankings and we have around 150 000 organic visits/month. For sure,if we move the site, we will do all the rigth 301 redirect. We will also use Google Webmaster Tools to tell the new location of the site. But even if we do all the best practices. What would be the impact of changing the extension. Is anyone had some experience with this ? I will really like to have your opinion on this. Thanks Rick
Technical SEO | | Adviso0