Double, Triple Brand In Title ?
-
Hey All,
Quick question regarding have your brand in your title 2+ times unnaturally; is this not keyword stuffing?
Example: BRAND product this that | BRAND - for almost every product?
Other titles are BRAND product | BRAND Keyword | Brand. - looks like a CMS issue.
Going through all of a clients titles and want your opinion!!
Thanks !
-
To add to what the others have written:
Consider writing your title tags for the users as well. What does your page content offer them? Ranking is only 1/2 of the battle. You need a snippet that gets people to click your result as well.
-
Hey Dylan,
You now have 512 pixels to play with for your page title. This equates to around 60 characters, depending on the characters used and how wide they are.
Screaming Frog Spider offer a free download that will allow you see how many pixels your titles are.
to answer your other question, yes, that is overly spammy. I always like to follow the simple rule of
<important keywords=""><expansion words="" phrase="">|<brand></brand></expansion></important>
-Andy
-
Check Dr. Pete's recent post about the new page title guidelines: http://moz.com/blog/new-title-tag-guidelines-preview-tool
The max length is based on the pixel width, not the number of characters, so you need to be careful with those long titles.
On the other hand, repeating the brand name 2-3 times is spammy. I don't recommend it, because it will have a negative impact on click-through-rate.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Brand or company name
Hello Let s' say i am working for a multiservice company , sort of general contractor. We have a website using company name . Myccompany.com I ve been asked to make a new website owned by the same company but specific to the multisites multitechnic maintenance activity , which has beeger clients with specific needs seo wise, is it better to call the seconde site myccompany-maintenance.com or to give a brand to the activity and call it let's say newcompany.com (by myccompany ) I would go for the second solution to avoid confusion in the the serp ? is it good to reuse the brand in domains ? ( small company ) I hope my question is clear 😄 I l listen to any advice , tks !
Keyword Research | | volmo0 -
Best way of including multiple years in titles
hi We're having a debate about the best way of rendering years in SEO terms. We have a new report that covers both 2016 and into 2017. To get the most juice should we title it: XXX Report 2016-2017
Keyword Research | | QSTopMBA
XXX Report 2016/17
XXX Report 2016/2017
XXX Report 2016 and 2017 Which one is best read by Google?0 -
How does Google treat special characters in titles?
Seems like a stupid question, but one that I never really gave much thought about before. How exactly does Google treat special characters in titles? Do they all get seen as spaces? e.g. Does Awesome Product - OptionA/OptionB/OptionC available get seen the same way as **Awesome Product - OptionA, OptionB, **OptionC available ? Or even **Awesome Product - OptionA OptionB **OptionC available ? Or will Google see the first title as **OptionA/OptionB/OptionC **being a whole "keyword" due to there being no space between them? Like I've always just assumed that with apostrophised words will be seen as keyword s. And when using commas, there's always a space after the comma anyway. Are all "special characters" treated the same?
Keyword Research | | Ria_0 -
Amazon Item Title VS Item keywords
I am a new seller on amazon. People told me that i shouldn't put the same anchor texts on the item title and the item keywords. I am trying to sell an very competitive item: HDMI cable, which it doesn't have much different than what everyone is selling. Any suggestions of what i should put?
Keyword Research | | ringochan0 -
Google changes my title in search results randomly, any idea why?
hi all, i recently noticed google changing the title tag of one of my pages in search results for certain keywords... I've done a bit of a search and see its not uncommon, however from what i can tell they usually change the title if it is too long, or they seem to change the branding location etc... In my case they are litterally adding key words to it... Example - See Image 1 - This is my main keyword - the title displays correctly See Image 2 - Another keyword - see how google has added "irrelevant" keywords to the title Any ideas why this happens? fr0PIK7.jpg sv6zWOu.jpg
Keyword Research | | isntworkdull0 -
Can I get your input on keyword usage in the title tag
Hello fellow mozzers! I've been struggling with my title tag and would like to get your opinion. We provide IT services in the Los Angeles area. I've been doing keyword research for the past week and found about 400 keywords from various sources. I then looked at my top 5 competitors on Google and analyzed their homepage title tags, the most common keywords that they use in their title tags are: IT Support Los Angeles
Keyword Research | | igor.pinchevskiy
Computer Support Los Angeles
Network Consulting Los Angeles
Network Support Los Angeles
IT Services Los Angeles Since it is recommended to have your title tag under 70 characters I've compiled the following title tag for my home page: IT Services, Network Consulting, IT and Network Support in Los Angeles which is exactly 70 characters, however my company name is an additional 9 characters, I think it would be wise to include in the title tag of the home page however I can't decide if I should exceed the limit by including the company name to the title tag or should I remove something from the title tag and then add the company name? 1. What do you guys think, is that a good title tag to use as is? 2. Should I add the company name without removing any keywords or remove a keyword? 3. I'm trying to target local traffic since I can't compete with the big dogs yet, so I want to be in the SERPs when someone searches IT Services Los Angeles, IT Support Los Angeles, etc... Do I need to add Los Angeles after each keyword, or I can use a single instance of Los Angeles like in the example title tag that I have? 4. For the other remaining 400+/- keywords I want to use some of them to create static pages and some for blog posts, is that the way to go? Any help or advice is greatly appreciated!!! Thank you!!!0 -
Is the order placement of a city name in title tag very important?
Is "Austin Plumbers" much different than "Plumbers Austin" in the eyes of the search engine and best practices? I would think that Plumbers Austin would have more search volume. But Austin Plumbers is easier to work in to sentences in the body. Does Google sees them as the same? Is it ok to use Plumbers Austin in the title tag and use Austin Plumbers in the body or should I choose one target phrase and stick with just that? If so should the city name come first or last?
Keyword Research | | judd_trifectainteractive.com1 -
Capitals in Title tags and meta descriptions and their effect on SEO
It often the case that a page of serps will show up very similar title tags eg Cheap Widgets | Widgetsrus.com format, written partly for humans and partly for SEO.. Although against Googles best practice and indeed a violation of their adwords policy would using in CAPS in title tags reduce ranking (whilst increasing visibility and CTR)?
Keyword Research | | seanmccauley0