SEO: open source e-commerece vs. off the shelf
-
I'm trying to decide on a web development company. Both would do our CMS with Wordpress, but for the e-commerce platform one would use shopify (off the shelf) and the other would use Woo-Commerce (open source).
SEO wise is there any benefit of going one way or the other? I am worried the off the shelf (shopify) would be weaker because it would be hosted on a different server than the CMS, plus I think the url structure would be less flexible through shopify (keywords would be further down url structure).
Thanks,
Dan
-
Ideally, I'd ask to see examples of the companies' work within these platforms for other clients. I agree with Prestashop that many companies have made many different platforms work for them in a variety of ways. Modern platforms are usually not too bad for SEO no matter what you go with, but all have their particular issues. I would not worry too much about keywords further down the URL structure; there are many more important factors for best SEO practice, and it's possible / likely that this is not an issue at all anymore. Where the ecommerce platform is hosted also should not be an issue.
The quality of site they can produce within these platforms would be my concern, and it's possible that a company with a "less desirable" platform can actually produce something that is of an overall higher quality, including when it comes to SEO. I'd definitely seek as many case studies / examples as possible.
-
SEO would not be my main concern if it were me. I would chose the platform that you are best suited for on other factors. Honestly best SEO practices can be followed with just about any platform, you just have to find the one that fits your needs best. It is like car shopping, they will all take you to places you want to go, but you still have requirements outside of that.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO + Structured Data for Metered Paywall
I have a site that will have 90% of the content behind a metered paywall. So all content is accessible in a metered way. All users who aren't logged in will have access to 3 articles (of any kind) in a 30 day period. If they try to access more in a 30 day period they will hit a paywall. I was reading this article here on how to handle structured data with Google for content behind a paywall: https://www.searchenginejournal.com/paywalls-seo-strategy/311359/However, the content is not ALWAYS behind a paywall, since it is metered. So if a new user comes to the site, they can see the article (regardless of what it is). Is there a different way to handle content that will be SOMETIMES behind a paywall bc of a metered strategy? Theoretically I want 100% of the content indexed and accessible in SERPs, it will just be accessible depending on the user's history (cookies) with the site. I hope that makes sense.
Technical SEO | | triveraseo0 -
Www2 vs www problem
Hi, I have a website that has an old version and a new version. The content is not duplicate on the different versions.
Technical SEO | | TihomirPetrov
The point is that the old version uses www. and non-www before the domain and the new one uses www2. My questions is: Is that a problem and what should be done? Thank you in advance!0 -
Keyword in URL vs organization
I have a jobs site that currently has the following structure for jobs: www.site.com/jobs/openings/1234.html Categories used to be listed this way: www.site.com/jobs/openings/accounting But we changed it to: www.site.com/jobs/category/accounting Does it matter? Is one better than the other? The page title, heading, and description also have the word "openings" or "opening" in them.
Technical SEO | | cmp1010 -
Expressionengine SEO
One of my clients is using expressionengine CMS, and even the simplest things like creating unique page titles seem to be a nightmare. When I try to change page title via cms it also changes navigation menu. Any help will be appreciated.
Technical SEO | | Thommas0 -
seo moz crawl diagnosis
Hi seomozzers, We are creating a brand new website for a client and I would like to run an seo moz crawl to fix what has been done wrong. So my question is it ok to run an SEO moz crawl with a dev URL? Are final URLs and dev URLs will give me the same results or not? Basically, Should I wait for getting the final URL or is it ok to run a crawl under a dev URL such as www.dev2.example.com or http://183.2564.2864? Thank you 🙂
Technical SEO | | Ideas-Money-Art0 -
Seo on a dk site
hi my client has asked if we can seo their dk site , my question is does all link building and article submission have to be in danish
Technical SEO | | Westernoriental0 -
Advice on SEO for videos on a streaming server
I am looking for some advice on video SEO when the video file is housed on a streaming server. An example page is below. The onlyvideo element on the page is a script reading in the filepath to the streaming server so I am not sure what the best course of action is. Currently, none of our videos are indexed. http://www.sei.cmu.edu/library/abstracts/webinars/Making-Agile-Work-for-You.cfm
Technical SEO | | SEI0 -
SEO MOZ technical questions
Hi there, I would be very grateful if you can provide me with an explanation to the following so I understand it better - what do these heading mean? Domain Authority: (out of 100) Domain MozRank: Domain MozTrust: Total Links: Ext. Followed Links: Linking Root Domains: Followed Linking Root Domains: Linking C-Blocks: Thanks very much guys, much apprciated. Thanks Gareth
Technical SEO | | GAZ090