Title Tag issue
-
Hello,
This is a weird one. I am hoping someone can point me in the right direction.
A couple months ago, we updated trinitypower.com and it was back then that I first noticed this issue, but because the home page title tag was okay and contained the primary terms for that page, I told myself I would circle back.
The problem is that even though Google crawls the site everyday, it does not update the title tag text in it's index.
-
Google: "Trinity Power Rentals" and you will see the title in the index as "Trinity Power: Temporary Power Rentals".
-
Go to trinitypower.com and view source. You will see the title tag in the code as "Temporary Power Rentals - Trinity Power"
The desc tag has been updated correctly, but I can't figure out why not the Title tag. You can look at the cache version in the index of Google. It is showing the latest version of that tag, so I really do not understand what has happened here.
I am using WP Super Cache... maybe a conflict with that? I have dumped it's cache numerous times though.
Please let me know what you think.
Thanks,
Jarrett
-
-
Np!
-
Great, thanks for feedback guys, much appreciated. I was not really that concerned as the Title Google has chosen to use, works. Nice to know that it is not an issue with the code or a plugin conflict.
Thanks again,
J
-
Hi Jarrett,
Max and Robert are both correct. Google sometimes displays different titles based on what they believe is the user's intent. In your case specifically, I think Google is displaying a title tag that makes sense.
Think about it, if someone is using a query that includes your **brand name **they are likely trying to find your website as quickly as possible. By pushing your brand name to the beginning of the title tag it may be easier for the user to recognize that the 1st result is in fact your website.
You can always try different variations of your title tag to see if Google will change it (for example, "Temporary Power Rentals | Trinity Power" or "Temporary Power Rentals by Trinity Power") but in my opinion, because it is a branded search term, Google will probably display your brand name first no matter what.
I personally wouldn't be overly concerned about this specific occurrence.
Hope this clears things up a bit!
-
Hi, rest assured. It has nothing to do with your site or your site's cache. I have seen this happen on my sites as well.
Search Engine Land wrote about this at http://searchengineland.com/advanced-seo-learning-experiments-using-googles-title-tag-changes-example-189850 they link to a Google Support page that states the following:
_If we’ve detected that a particular result has [...] issues with its title, we may try to generate an improved title from anchors, on-page text, or other sources. However, sometimes even pages with well-formulated, concise, descriptive titles will end up with different titles in our search results to better indicate their relevance to the query. _
There’s a simple reason for this: the title tag as specified by a webmaster is limited to being static, fixed regardless of the query. Once we know the user’s query, we can often find alternative text from a page that better explains why that result is relevant. Using this alternative text as a title helps the user, and it also can help your site. Users are scanning for their query terms or other signs of relevance in the results, and a title that is tailored for the query can increase the chances that they will click through.
There's also this video from Google Webmaster Tools YouTube channel where Matt Cutts goes over the "Why would Google do that?" question: https://www.youtube.com/watch?v=L3HX_8BAhB4
-
Check my comments here: http://moz.com/community/q/has-google-changed-how-it-displays-metatitles-for-business-listings
Analyze your homepage with your preferred keyword density analyzer, and you will find out the top 2 words keyword is "temporary power" and your top 3 words keyword is "temporary power rentals".
Now guess what google think is the most appropriate title in SERP?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tag Clouds in Google Despite Canonical Links for Single Tags/Articles
I am frustrated to see a lot tag clouds in Google even though I programmed my tagged pages to display a canonical link to the linking article if the is only one result for the tag cloud. The goal to to make sure that the article, which is of better quality than the tag page, ends up in Google without a bunch of thin tag pages getting in there. For instance this article should be in Google and this tag should not be because that tag has a canonical URL for that article. I do not have a lot of experience with tag cloud SEO because I prefer to limit such pages to categories, but I have found tag clouds to be important for aggregating information for specific issues, people, or places that are not already a site category. Some tags I have used to power social media pages that update automatically from RSS feeds for their related tag archives. That is quite useful for pages like that. Should I start using Meta noindex for those instead of rel canonical? I have already done that for author profiles because author profiles get a lot of on site links compared to individual articles because my gridviews use javascript for paging. The same is true for the tags, so if a tag is tagged in 30 articles it will have links from 30 articles but if those articles are not in the latest 20 for that tag only the latest 20 will have links back from the tag archive. I also suspect having a lot of tag pages with little content to negatively impact my indexing rate. I will see a number of recent tag pages added before new articles.
On-Page Optimization | | CopBlaster.com0 -
Tags - Good or bad for SEO
We are getting Moz errors for duplicate content because tag pages share the same blog posts. Is there any way to fix this? Are these errors bad for SEO, or can I simply disregard these and ignore them? We are also getting Moz errors for missing descriptions on tag pages. I am unsure how to fix these errors, as we do not actually have pages for these on our WordPress site where we are able to put in a description. I have heard that having tags can be good for SEO? (We don't mind having several links that show up when searching for us on google...) As far as the SEO goes, I am not sure what to do. Does anyone know the best strategy?
On-Page Optimization | | Christinaa0 -
On site issues after Magento 2 launch
We did a new site launch on Feb 7th this year - www.vesternet.com It changed from Magento 1 to Magento 2. We had some launch issues around SEO but now we've solved most every crawler issue in Moz reporting - according to Moz we're in better shape on-site than ever. But our organic search is just dropping daily - we expected a drop after launch then back to normal, but over 2 months on something just isn't right. A good example, on Google UK for keyword 'home automation' we've always been about position 10, but now we're out the top 50... Forget about off site for now - what's wrong with our site itself to have caused this? Can anyone help with insights please as this is killing our sales
On-Page Optimization | | dbsmtec1 -
Multiple and tags
It has recently come to our attention that some of the pages on our site have multiple and tags. I understand that this goes against best practices-- but I was wondering if anyone could tell me specifically how this could be impacting our site's performance and search rankings.
On-Page Optimization | | ZoomInformation0 -
Does the link title attribute benefit seo?
Hello, Anyone could tell me the benefit SEO of link title attribute. Is **Link Title **ranking factor? Thanks
On-Page Optimization | | JohnHuynh0 -
Wordpress categories tags and robots.txt
I am relatively new at this and see a variety of people that seem to disagree on if you should block google from indexing category and tag pages through robot.txt or no-follow because of google viewing it as duplicate content. I tryst this communities answers over the web at large obviosly, so what do you all think? Thanks, Steven
On-Page Optimization | | sfmatthews0 -
Home page duplicated content issue
Hi there! The home page of my site can be seen under www.mysitename.com and www.mysitename.com/EN/ or www.mysitename.com/ES/ (depending on your language). I understand that this is duplicated content because they show the same content under different URLs. To solve this we've done (depending on your language) a 301 redirect from www.mysitename.com to www.mysitename.com/EN/ or www.mysitename.com/ES/ Is this correct? Thanks!
On-Page Optimization | | Xopie0 -
Small Site Title Tag / Structure Question
Bit embarrassed to ask this question, but will ask it anyway! I have done some quite reasonable basic SEO for clients in the south of Spain with small sites and had reasonable success. My wife and I came to the Pyrenees in the south of France to take over and run bed and breakfast in a lovely old farm and some self-catering accommodation in one of the pastures (with my continuing to do a bit of work for clients too). We are running and developing the place for friends who are away 3-4 years. They had an abysmal site, so we designed one to together: http:www.loubetaspyrenees.com/ (I have given the French version because it's what I am most concerned with - there is an English version in case I can tempt you to a holiday here!) It's been very well received by users, so that's great. We have the place on about 12 agencies amd almost all link to our site, so it serves as a good showcase. Here's my issue (for the French site): It went online 11th Feb and is already doing well for more "long tail" searches, and for more local and specific searches, but is proving slow on our prime search terms. The prime market is French, and they key terms are "Gîtes" for the self-catering accommodation, and "Chambres d'Hôtes" for the Bed and Breakfast. Our key Geographical term for the French market is "Hautes Pyrenees" - it's a departmental area. In Google.fr We are around result 100 out of 600k results for "Chambres d'hôtes hautes pyrénées" and aren't in the first 200 for "Gîtes Hautes Pyrénées". This is a competitive market and we are competing with optimised and long-established agencies but still hope to do better. I know I am losing from poorly constructed title tags cannibablising the results, but cannot see how to solve this: Home Page Title tag: "Gîtes et Chambres d'Hôtes dans les Hautes Pyrénées | les Baronnies" I have two main pages on the Gîtes: Gîte for 2-3 people Title tag "Gîte dans les Hautes Pyrénées pour 2-3 personnes en les Baronnies"
On-Page Optimization | | PeterMurray
Gîte for 3-9 people Title tag "Location Gîte dans les Baronnies Pyrénées pour groupe 3-9 personnes" ("Location" means rental) Google understood the above and put us no 1 out of over 1miillion results for a search for a gite for 9 people in the south west of France ("gite sud ouest 9 personne") And 2 pages for the Bed and Breakfast: B&B in the farm building: "Chambres d'Hôtes dans les Hautes Pyrénées dans une ferme restaurée"
B&B in gite apartments with sitting rooms: "Chambres d'Hôtes dans les Hautes Pyrénées avec salon et terrasse" I am not sure how to handle the titles for the Home Page and for the 4 subpages - sounds silly, but have you any advice on how I might handle these titles better? I thought of using more general terms on the Home Page ("Holiday accommodation in the ..."), but on such a small site (18 pages in each language version) I feel that would be unwise. It seems I must try to find some way of differentiating the titles on the other 4 pages so that i am not cannibalising but where there are so few alternatives I am not sure how! Oh dear, sorry this was so long!0