Have done everything for my site but not yet ranking in top 10 of critical keywords
-
I have conducted some highly technical SEO such as Link building, Social Media Promotion, On-page technical SEO, High quality Content, Superb Site architecture, responsive theme for good user experience, keyword analysis, title tags, description tags,etc. But currently not yet ranking even in top 5 of my critical keyword "Bulk sms kenya" or "bulk sms in kenya", my site is at http://goo.gl/X9vaLT am based in Nairobi, Kenya. Any advise, tips etc? As especially the keyword is not that highly competitive with a Difficulty Score of only 24%, what might I be missing?
-
Thank you for your critical analysis, I have taken on-board all advise offered and implemented same. Have dropped most if not all keywords and changed my mentality especially in regards to how to utilize keywords to enhance best user experience. Thank You
-
Thanks for your question. I hate to be a downer, but I looked at your site for two seconds and I can explain why. You are stuffing keywords everywhere. The meta title, the meta keywords tag (which you shouldn't even use anymore), the text at the top of the main page, and the text in the main page itself. It's very, very, very badly stuffed. Website text should be written first for your visitors, not search engines.
If this is the only approach you took to on-page optimization, then I would hate to imagine what you did as far as linkbuilding. It's very likely that whoever taught you "SEO," taught you wrongly -- and you may have been building very spammy links. Did you, for example, build artificial links with keyword-based anchor text? If so, get rid of them as soon as possible.
I'd de-index the site from Google to prevent further damage while you fix everything. But first, I'd suggest that you read Moz's Guide to SEO and Guide to Linkbuilding first.
Don't look at "SEO" as a bunch of tricks to get you to rank first in Google quickly. That's thinking from 2005, not 2015 -- and it doesn't work anymore. Approach your website with this philosophy of mine: "Build, promote, and publicize a website that delights its target audience, whoever that may be." Then, the rankings, traffic, and links will come just as natural by-products. Good luck!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keywords, when are you overdoing it in the URL?
Hi guys, I'm auditing a site covering compensation for cancer. Keywords could include: Undiagnosed cancer 20 cancer compensation 10 undiagnosed cancer symptoms 10 cancer misdiagnosis claims 20 cancer claims 10 misdiagnosis of cancer 50 cancer misdiagnosis 70 So, when structuring the URL for the category, this was previously selected: www.site.co.uk/medical-negligence/cancer-misdiagnosis Although sub-pages appear like this: www.site.co.uk/medical-negligence/cancer-misdiagnosis/breast-cancer-misdiagnosis-claim/ 'Cancer misdiagnosis' as a keyword attracts the most traffic, but if we're using it on sub-pages - is there a need to include it twice on all sub-page URLs? With that in mind, would it be better to follow the following format? www.site.co.uk/medical-negligence/cancer-compensation www.site.co.uk/medical-negligence/cancer-compensation/breast-cancer-misdiagnosis-claim/ Or is there a better way to structure this? Thanks in advance guys!
Technical SEO | | Muhammad-Isap0 -
If I want clean up my URLs and take the "www.site.com/page.html" and make it "www.site.com/page" do I need a redirect?
If I want clean up my URLs and take the "www.site.com/page.html" and make it "www.site.com/page" do I need a redirect? If this scenario requires a 301 redirect no matter what, I might as well update the URL to be a little more keyword rich for the page while I'm at it. However, since these pages are ranking well I'd rather not lose any authority in the process and keep the URL just stripped of the ".html" (if that's possible). Thanks for you help! [edited for formatting]
Technical SEO | | Booj0 -
New Site maintaining rank on old URL's
Hi I have a new website going live which has a different page names etc i.e. the old site had pages that are ranking called aboutus.html and the new site is called about.php What is the best approach to maintain the rank and also on orphaned pages Many Thanks
Technical SEO | | ocelot0 -
When keywords are on the top of the google search engine then what to do ?
My two keywords are on the top of my desired market place that means google.co.uk . So now what should I do to sustain this position???
Technical SEO | | JohnDooley0 -
When doing the ranking report I see my site showing up on google with out the www in front. So the report is not picking it up how do I fix that?
The ranking report is not picking up my site even though it's there. It would seem that the www. Is missing from the site on google so it's not registering in the report. How do i fix this?
Technical SEO | | ursalesguru0 -
What is the most likely reason we aren't ranking #1 for our keyword.
So we are targeting a keyword and we are ranking 2nd for it. Another company is ranking number 1. What is the best element to target for us to improve into position number one? Page authority: them 41, us 40. mozRank: them 5.52, us 3.38. mozTrust: them 5.86, us 5.58. mT/mR: them 1.1, us 1.4. Total Links: them 6571, us 68. Internal Links: them 1138, us 1. External Links: them 5431, us 63. Followed Links: them 6569, us 64. Nofollowed Links: them 2, us 4. Linking Root Domains: them 25, us 41. Broadkeyword usage in page title: them YES, us YES. KW in domain: them no, us partial. Exact anchor test links: them 161, us 21. % of links with exact anchor text: them 2%, us 30%. Linking Root domains with exact anchor text: them 2, us 11. Domain Authority: them 41, us 40. Domain MozRank: them 3.7, us 4.5. Domain MozTrust: them 3.8, us 4.5. External links to domain: them 22574, us 217. Linking root domains: them 50, us 48. Linking C-blocks: them 46, us 42. Tweets: them 1, us 12. FB shares: them 6, us 26.
Technical SEO | | Benj250 -
The course of action to move my macro site to some mini sites- justin if you can help
We have a site that we want to break up into mini sites but keep the old site for the major brands. Empirecovers.com is the major and we want to break it off into Empire Truck Covers and Empire Boat covers. What I am thinking of doing is linking from the home to Empiretruckcovers.com instead of a mini page on the site and 301 redirect the mini page to empiretruckcovers.com. Than (there wont be duplicate content) making a small page for truck covers on empire just so people do not get confused. Is this the best way to go or what do you suggest? We are doing this because I feel there is seo value in having mini sites and also the user experience will be cleaner and people will trust it a lot more than inside a big site. The other problem is I have some great rankings on the pages so I want to do it so there is as little damage as possible. I guess once I start I will do all the free directories, yahoo directory and try to get links as fast as I can. Any suggestions would be great. I am going to do a/b testing to see if my adwords convert better on mini site or on the big site for certain keywords too
Technical SEO | | goldjake17880 -
Ranked on second page for keyword; now not within first 1000 listings?
Our website www.clientfirstfunding.com ranked 13th for the keyword "structured settlement". After this weekend we are no longer ranking for this keyword at all. We haven't made any changes at all to the site and i haven't gained any backlinks that appear to be spammy. We have held this position for the last several months. I can understand a drop in SERPs but one this drastic is shocking. Any ideas as to what could have caused this would be greatly appreciated.
Technical SEO | | Tony19860