Should our Wordpress blog have the same theme as Magento store?
-
We installed the Magento 'Aheadworks' extension for our blog but it's quite limited as to what blogging capabilities it has. We are now considering integrating Wordpress for our new blog, but keeping both on the same domain to increase the domain authority.
My question is, should we keep the same theme throughout? The blog should be informative and not sales based, so we was thinking of ditching the whole theme for the blog and not having our category navigation bar. Yes we can still have internal linking which may drive traffic from the blog to the web store.
We have been recommended the Wordpress Integration by Fishpig but I understand this carries through the Magento theme so I'm not sure exactly how it works. Could Wordpress plugins cause issues with our Magento store or shouldn't we be worried about this?
-
I tend to agree with Patrick. While an the exact theme may not be achievable, I would strive to make it as close as possible.
-
Thanks for your advice, that completely makes sense. I think a Wordpress blog will create new opportunities that Magento is incapable of without serious development which is costly. We'll be sure to keep the same theme. Cheers
-
Hi Joshua
In my opinion, yes the blog should be consistent with the theme of both the website and the brand. Users can get thrown off by different visual cues and it can create a less than ideal user experience. While the blog isn't going to be sales driven, it's important you give user's a consistent user experience. That's how brands are built and how your audience will remember you. Keep in mind - this will be the first time some of your audience will access and interact with your brand. First impressions are the most important.
Hope this helps! Good luck!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Safest Route to Get from Drupal to Wordpress
Hi all, I have a prospective client who currently has a Drupal 7 site and they are interested in converting it to Wordpress (or simply building it new in Wordpress) and changing CMS. They would like to update the look of their site to make it a little more modern, but they are very concerned about preserving their SEO and rank, etc so they plan to keep the structure and urls, etc. pretty identical to what they have now with only minor cosmetic changes for the moment. I want to find the best and most economical route for them to take for a change like this. If an actual conversion/migration is the way to go, then I also want to help them find a professional developer they can trust to do the job correctly as I am not a Drupal person. I guess my question concerns what would be the safest and most economical route to preserve the SEO and rank, etc. that they have now? 1) Would that be an actual migration and conversion of their current site into a custom WP theme that's structured as closely as possible to the site currently? 2) Or, depending on the ultimate complexity of the site, would it be possible to leave out the step of migration altogether? Would there be huge cons or red flags to starting from scratch and manually building a custom WP theme while duplicating the architecture/links/urls, etc. as closely as possible to the current site? Anything else to be worried about if this is a possibility? 3) Or would you suggest some other way entirely? Thank you so much in advance for any guidance or suggestions on this! They are really nice people and I just want to make sure they do this safely because they get a lot of business from their site and they are justified to worry.
Web Design | | Pixelwik0 -
19 Hours Excessive to Code Single Wordpress Page?
My developer says that is will take 19 hours to modify a listing page of the wpcasa London real estate theme because the existing template is difficult to customize. I am attaching an image of the existing page before customization and an image of a final mock up. Is 19 hours a reasonable amount of time to customize this page? Look forward to feedback. New Design is visible at: https://imgur.com/a/42XBqDD Alan IQ1i0kg
Web Design | | Kingalan10 -
Wordpress Plugin To Capture Form Completion Data, Before Visitor Hits "Submit"?
Greetings MOZ Community: Visitors frequently start to enter contact information in the forms on our website, but then chicken out and don't hit the submit button. I noticed this watching the recordings of visitor web site visits using Mouse Flow. Is there a Wordpress Plugin that would allow us to capture data entered in forms, where the visitor does not finally hit the "submit" button? Obviously this would be very, very valuable as this scenario occurs in one out of three or four instances. Thanks!!!
Web Design | | Kingalan1
Alan0 -
Replacing Slider Image WordPress
Hi Everyone, I decided to delete my slider from my homepage and replace it with a static image. However, after I deleted the slider, I'm left with a dark square where the slider used to be. I want to put my new static image in that same spot, but have no idea how. Does anyone know where or what code I should add to do that? The page is www.kempruge.com The WP Forums never seem to be too helpful for me, but Moz always is! Thanks in advance, Ruben
Web Design | | KempRugeLawGroup0 -
Creating Multiple Sub-Directories in Wordpress
Hi fellow Mozzers, I'm currently in the process of planning/building a website for e-commerce and have stumbled on a bit of a hurdle with sub-directories. I want to use a piece of software called SellerDeck to generate my e-commerce store and also my homepage (index.html). This element of the build is fine as the e-commerce store will sit in a sub-directory of .co.uk/store/. What I'm struggling with is the rest of the site architecture. I want to use Wordpress to manage content for the rest of the site. I want to have sub-directories .co.uk/help/ and .co.uk/blog/, all managed from one Wordpress installation. Is this possible? If not, does having two separate installations of Wordpress create any speed issues? Additional question for bonus points from me; lets say I wanted to do away with sub-directories for the /help/ and /blog/ elements (but keep the /store/), could I have a Wordpress installation that doesn't generate a homepage (index.php) so I can utilise the e-commerce software version instead. Essentially I'd be installing Wordpress at the root folder, but wouldn't have an index.php made by Wordpress. Many thanks in advance
Web Design | | BlueTree_Sean0 -
Is there a Consultant out there to help convert C#.net functions into PHP Wordpress functions?
We are going through a transition from SiteFinity (C# .net windows environment) to WordPress (PHP Linux environment). We currently have custom forms that make calls to webservices and also store data into SQL Server tables. Not sure how to do this in PHP and could use some help. We are located in Irvine, CA. We would prefer someone onsite, but can also work with someone remote if we must. Time is of the essence. Thanks.
Web Design | | balboafinance0 -
Finally have a budget for a great seo ecommerce site but need help choosing wordpress, joomla, modx, magneto or? Thank you in advance for your generosity of time
We finally have a budget and want to dump our intuit/homestead site www.originalartbroker.com Our budget is 5k-10k but could do more if needed. I am slowly catching my competition with this homestead site that I built. But I do realize it is time to step back, figure out what is best, and hire a pro to get the job done. I am green in the seo and web development arena so please go easy on me and please help to point me in the right direction. Just went out on a limb a couple years ago playing with homestead.com site software and built what we have today. Didn't know anything about website development...it sort of just happened. I feel and know that homestead.com solution is hindering what we could be doing due to the bloated nature of the site and inability to perform such task as 301 redirects etc.... I have been able to slowly attain first page seo rankings on keywords based of the artists we carry using this po-dunk homestead platform to build my site after a ton of work education thanks to seomoz and a lot of you. But, have never asked for help and could really use some generosity of time in explaining a solution that would work best for our business. Do we just go with a wordpress site that is similar to our current setup and use their plugins? Do we use a cms software solution like magneto or joomla? We will only have 200-300 pieces at any given time. We are constantly selling and buying new pieces providing us content. We are need of a site that can perform well in terms of seo. I have heard of a lot of people talking about joomla, wordpress, and magneto. Would like to be able to have a product catalogue that ultimately sends whatever inventory we are uploading to our social sites and blogs so I don’t have to pump the product out to all of these sites. We offer free custom framing with our pieces and it would be nice to have a program that could wrap the photos of the pieces with the different frames for our customers. When I add a new piece I would like this software to have a predesigned product page that it plugs the information into. I would like it to create the url extension based of the artists name, medium used, and piece name to create unique and individual urls. I would like it to also create its own H tags throughout that product page according to the artist name description, and medium used. I would like to be able to sink this up to google merchant and other sites to carry our product. Bottom line is we sell art. We sell pieces by specific artists. We are constantly buying and selling. I need something powerful that keeps up with our content
Web Design | | forecastedinvestments1