Learn how to reclaim links using Open Site Explorer: Get your Daily SEO Fix!
-
Hi there!
We're excited to announce a new collection of video tutorials focused on tips and tricks with Moz tools--each in two minutes or less. We're calling this how-to series The Moz Daily SEO Fix, and over the next 30 days we will publish a new video every weekday. Our goal is to help you get the absolute most out of your Moz Pro subscription and learn new ways to accomplish your SEO objectives.
In today's Daily SEO Fix, David explains how to use Open Site Explorer's top pages tab, as well as the filter for 4xx and 5xx errors to find the pages on your site with the most potential link equity that are broken and can be redirected. 301'ing these URLs to relevant pages on your site can give your rankings a serious boost. Watch The Moz Daily SEO Fix: How to Reclaim Links Using Open Site Explorer to learn how.
To view more Daily SEO Fix videos, be sure to check out The Moz Daily SEO Fix playlist on YouTube.
-
You gotta love how Moz loves to educate. Thank you for that. I am only getting stronger and stronger!
-
Hi everyone!
Thank you so much for the positive encouragement. We appreciate it!
I have just now published our newest Daily Fix: How to Build Links Using Fresh Web Explorer. I hope you enjoy this one as well!
Thanks,
Kelly
-
Glad to see this coming online. Just watched day one, and look forward to my daily fix with coffee.
-
Short and simple. I look forward to see the series!
-
Thank you MOZ for this, I will be sure to turn in each weekday. I often find a "How to" video much more beneficial than reading an article. VERY helpful.
Ben
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved How to remove these spammy links
I've noticed that my website's spam score has increased recently, and upon further investigation, I found some spammy links pointing to my site. and my website www.fastlandoffer.com Moz Smap Score is 16
Link Explorer | | FredericoSeo
5 I haven't engaged in any spammy tactics, so I'm not sure how they got there. Does anyone have any tips or suggestions on how to effectively remove these spammy links from my website and improve its overall credibility and search engine rankings? Any insights or experiences would be greatly appreciated! Thanks in advance!0 -
Follow tag is showing no follow in site explorer
I have a link which is showing tag as a follow but in Moz site explorer is showing no follow link here is the link - https://www.techtimes.com/articles/237876/20190125/top-5-best-instant-messenger-businesses-2019.htm Could anyone here tell why this is happening
Link Explorer | | TvishaTechnologies0 -
Link Explorer Is not working
My Links Explorer is not working, Does anybody has the same issue? Note Also, why do I have to open an account imgur.com to upload a screenshot to fix a problem of MOZ tool Help with Moz Products & Tools on the question categories does not show the option for Link Explorer
Link Explorer | | Roman-Delcarmen2 -
Moz's new Link Explorer, including our revamped index and DA/PA scores is now open to everyone!
Hey Moz Community, Link Explorer is now open to the public! Everyone can access it via a subscription or a free Moz ‘Community’ account. As you may know by now, the brand-new Link Explorer tool is primed to replace Open Site Explorer as Moz’s link building and analysis tool. The Link Explorer project is the result of an incredible amount of perseverance and hard work by the team, and we’re proud to be able to finally share it with you — we know it’s going to revolutionize how you approach link building and make your job easier. You can read more about the tool here in Sarah Bird’s announcement post. Because Link Explorer improves on almost every aspect of Open Site Explorer, the metrics have improved, too. That means you’re likely going to see some Domain Authority and Page Authority discrepancies between OSE’s index and Link Explorer’s index. We definitely suggest you use the new DA/PA from Link Explorer, as they’re more accurate and refresh daily rather than monthly, as was the case with OSE’s index. However, we also realize that many of you use these metrics to report to your clients and colleagues, and a sudden change or fluctuation could potentially make your job harder. Which DA is the real DA? The new DA is based on a much larger index that has many improvements, several of which are designed to make the index more like Google’s than ever before. You should consider moving towards the new DA (and the old DA won’t be updated after April 26th 2018, so the sooner the better). While there will be fluctuations as we improve the model and add features to the index, we expect it to remain largely stable and to be a far more accurate picture of a site’s authority according to how it’s seen by Google. Why is Link Explorer’s DA/PA considered better than OSE’s, and which should I trust? The larger link index with improved crawl selection allows us to produce a stronger model that includes a much larger proportion of the web. That being said, DA and PA should always be considered in the context of your competitors. A drop in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement. Is Domain Authority/Page Authority an absolute score or a relative one? Both DA and PA are relative to the Internet as a whole. If Facebook acquired a billion new links, everyone’s PA and DA would drop relative to Facebook. Because of this, it’s always best to look at PA and DA in comparison to your competitors. What does a drop/raise in DA mean in Link Explorer vs OSE? How can I explain this to my clients when I’m reporting it? DA and PA should always be considered in the context of your competitors. A drop or raise in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement. Reporting that your site has moved from a DA of 45 to a DA of 42 doesn’t tell the whole story, but reporting that your site has a DA of 42 while your main competitor moved from a 43 to a 37 shows that, relative to the sites you’re competing against in the SERPs, your site has significantly more authority and ranking power. What’s happening to MozTrust and MozRank and why, and what should I replace those with? The improvements to our DA/PA and Spam Score metrics now now account for more important nuances in helping you determine one site’s ability to rank higher than another. Because they no longer correlate with Google’s ranking model as well as they used to, MozRank and MozTrust are being deprecated for better metrics. Users should rely on Page Authority, Domain Authority, and Spam Score to determine the importance and quality of pages, domains, and links. I have historical data I use to help my clients benchmark their progress. What do I do now that DA is calculated differently? You should annotate any KPI changes referencing the change in DA and PA. However, most importantly, you should compare those changes to your competitors, as this will best show how strong your site’s authority is relative to the sites you’re competing against in the SERPs. We take updating our metrics very seriously, and our last major update to the model was 7 years ago. Users of Domain Authority and Page Authority can expect us to continue to produce steady, reliable metrics for the long haul, and only make changes to these metrics when we believe the benefits dramatically outweigh the stability of the metric. Do you have any questions about the new metrics? Anticipating a tough time reporting changes to clients or bosses? Metrics, features or functionality missing that you would want to see? Let us know in the thread, and we’ll work to find a good answer for you. Hope you enjoy the new Link Explorer product and the amazing new link index powering it. We are very excited to provide this valuable data to our community and customers.
Link Explorer | | IanWatson9 -
How can I get a Moz crawl report of 404 errors on my site
I have a Moz subscription and I see dead links on my website that link externally. Is there a Moz crawl report which will show me these 404 errors and which pages on my site those 404 links are on?
Link Explorer | | Marbanasin0 -
Why won't Open Site Explorer detect inbound links from big name websites?
I understand smaller, spammy sites woudn't get indexed, but some of the websites linking to mine have high domain authorities. The website is a parked subdomain.
Link Explorer | | myers3680 -
How to get backlinks from Https websites with OSE?
Hi guys, Any ideas how can we get/check the backlinks from securized websites (https) using Open Site Explorer? It seems we cannot change the protocol (http:// by default). Thanks,
Link Explorer | | Netsociety
Ben1 -
A simple count (with list if possible) of the external and internal links on a website
Dear Moz Community, I am trying to find a way to easily analyse a website (http://uk.chm-cbd.net) to determine the number of internal and external hyperlinks throughout the (roughly) 490 webpages within the site. It would also be extremely helpful to have a list of all the links with their url. Does anyone know of a tool, methodology to do this? If it requires a lot of programming then that does not help me very much as I am not very computer literate!! So a software to download or an online service would be very helpful. Open Site Explorer seems to be limited, such that I would have to do an analysis on each page within the website. BUT, if anyone knows how I can do using OSE, then please tell me. Thanks in advance to anyone who may be able to help Hugh
Link Explorer | | HLConsulting0