Domain Change behind Drop in DA from 49 to 9?
-
Hi,
We have recently gone through a domain change and thought we had done this by the book. We 301'd the old site extensively and optimized our new site as best we can. All done with the help of a leading agency.
However our old site had a DA score of 49 and checking our new site's DA almost 3 months after the changes its scores 9!
Furthermore with rankings 2-3wks after the change we saw small drops (1-3 positions), 3-10 weeks saw more gradual slides but remaining page 1 for most terms. Currently some core terms are slipping back to page 2.
I have the below question on this and would like you to get your opinions and views.
-
After a well planned domain change would its be expected that the DA score would remain in the same region or is a drop like this normal?
-
Is the domain change the most likely cause of this drop or are there other factors that may cause this?
-
What is the best approach for trouble shooting this situation?
-
-
Thanks Thomas, yes i guess this may well be the reason. We had the new URL live for a period of 3-4 months before we made the 301 of the old site so the score of 9 may be from the new site being scored before the actual change is my assumptions... I've checked other software to now like Majestic and Ahrefs and scores in these are similar to pre domain change.
-
This could possibly be due to: https://mza.seotoolninja.com/community/q/10-14-mozscape-index-update-details
See the following snippet: "Second, many PA/DA and other metric scores will look very similar to the last index because we lost and had problems with some metrics in processing (and believe that much of what we calculated may have been erroneous). We're using metrics from the prior index (which had good correlations with Google, etc) until we can feel confident that the new ones we're calculating are correct."
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why some domains and sub-domains have same DA, but some others don't?
Hi I noticed for some blog providers in my country, which provide a sub-domian address for their blogs. the sub-domain authority is exactly as the main domain. Whereas, for some other blog providers every subdomain has its different and lower authority. for example "ffff.blog.ir" and "blog.ir" both have domain authority of 60. It noteworthy to mention that the "ffff.blog.ir" does not even exist! This is while mihanblog.com and hfilm.mihanblog.com has diffrent page authority.
Intermediate & Advanced SEO | | rayatarh5451230 -
How to Evaluate Original Domain Authority vs. Recent 'HTTPS' Duplicate for Potential Domain Migration?
Hello Everyone, So our site has used ‘http’ for the domain since the start. Everything has been set up for this structure and Google is only indexing these pages. Just recently a second version was created on ‘httpS’. We know having both up is the worst case scenario but now that both are up is it worth just switching over or would the original domain authority warrant just keeping it on ‘http’ and redirecting the ‘httpS’ version? Assuming speed and other elements wouldn’t be an issue and it's done correctly. Our thought was if we could do this quickly it would be easier to just redirect the ‘httpS’ version but was not sure if the Pros of ‘httpS’ would be worth the resources. Any help or insight would be appreciated. Please let us know if there are any further details we could provide that might help. Looking forward to hearing from all of you! Thank you in advance for the help. Best,
Intermediate & Advanced SEO | | Ben-R1 -
Lower quality new domain link vs higher quality repeat domain link
First time poster here with a dilemma that head scratching and spreadsheets can't solve! I'm trying to work out whether to focus on getting links from new domains or to nurture relationships with the bigger sites in our business and get more links. Of the two links below which does the community here think would be more valuable a signal to Google? Both would be links from within relevant text/post copy. Link 1. Site DA 30. No links currently from this domain. Link 2. Site DA 60. Many links over last 12 months already from this domain. I suspect link 1 but given the enormous disparity in ranking power am I correct?! Thanks for any considered opinions out there! Matthew
Intermediate & Advanced SEO | | mat20150 -
Changing a subdomain to a full domain to rank for a keyword
We have been attempting to get our blogsite to rank for our business name(Instabill). We are now considering changing the url from blog.instabill.com to something like instabillblog.com. I have following concerns about the change; Will changing the domain really be that helpful (i.e. will the change get our blog on page one for the term instabill) We have over 350 pages of content on our blog. Will changing the domain have possible negative effects ( I was thinking of using url updater in webmaster tools and creating a permanent 301 redirect from the older url to the new) Having never changed a url for a site with this much content and seo value for my company I would like to know the following from someone who has made mistakes here before; what not to do what steps you would take to make the transition easier Any help here will be greatly appreciated. cheers, Instabill
Intermediate & Advanced SEO | | Instabill0 -
Dropped Out of Google and Bing
I am helping with a site that at one time I had on page 1 for Google/Bing. Site started to slip in rankings, then someone else did a makeover of the store and botched things by renaming pages, having errors in pages (multiple head/body), mismatch page names from sitemap, etc. Site slipped to page 4/5. I righted things, fixed duplication using canonicalization, made some other changes. Now site is gone completely from Google/Bing for desired keyword. No penalties. Site still shows if do search on domain name. Site is www.plussizeplum.com (plus size lingerie, sorry), keyword target is plus size lingerie. Anyone have any clues, tips, etc on why we fell off the face of the earth? Page Authority/Domain Authority are both comparable to most of the page 1/2 sites for same thing. Thanks for any advice.
Intermediate & Advanced SEO | | dlcohen0 -
Multi domain redirect to single domain
Hello, all SEOers. Today, I would like to get some ideas about handling multiple domains. I have a client who bought numerous domains under purpose of prevent abuse of their brand name and at the same time for future uses. This client bought more than 100 domains. Some domains are paused, parked, lived and redirected to other site. I don't worry too much of parked domains and paused domains. However, what I am worrying is that there are about 40 different domains are now redirected to single domain and meta refresh was used for redirections. As far as I know, this can raise red flag for Google. I asked clients to clean up unnecessary domains, yet they want to keep them all. So now I have to figure out how to handle all domains which are redirect to single domain. So far, I came up with following ideas. 1. Build gateway page which shows lists of my client sites and redirect all domains to gateway page. 2. Implement robots.txt file to all different domains 3. Delete the redirects and leave it as parked domains. Could anyone can share other ideas in order to handling current status? Please people, share your ideas for me.
Intermediate & Advanced SEO | | Artience0 -
Duplicate content on sub-domains?
I have 2 subdamains intented for 2 different countries (Colombia and Venezuela) ve.domain.com and co.domain.com. The site it's an e-commerce with over a million products available so they have the same page with the same content on both sub-domains....the only differences are the prices a payment options. Does google take that as duplicate content? Thanks
Intermediate & Advanced SEO | | daniel.alvarez0 -
Link to domain
Let's say i want to rank for rental car service and purchases a domain rental-car-service and creates a site http://www.rental-car-service.com There will be few persons who won't use anchor text to link to the site, but will simply link using URL ( in this case http://www.rental-car-service.com ) So, will a link to http://www.rental-car-service.com from another site using http://www.rental-car-service.com as anchor text help the keyword rental car service ?
Intermediate & Advanced SEO | | seoug_20050