Bing Places Listings for Real Estate Agents in the same office?
-
We've got a client that has a number of real estate agents that operate out of the same location. There are clear guidelines for how to approach this with Google My Business (https://support.google.com/business/answer/3038177?hl=en) but I'm having no luck finding resources as it relates to Bing Places and individual practitioners. Does anyone have experience with this within Bing? Essentially the client wants to maintain the office itself as a location, and there are agents that want to create/claim pages that would utilize the same address.
Thanks
-
Hi Eric!
You are right on that Bing's guidelines are actually pretty similar to Google's. Just wanted to take a second to mention, though, that the practice of creating fictitious suite numbers is not recommended and not necessary. Back in the day, Google did have the worst time parsing out individual practitioners or businesses at a shared address, with merged listings often resulting. This is no longer the case; Google has really improved in being able to parse this out, provided practitioners follow some basic safety steps like obeying naming conventions, having unique phone numbers, choosing different categories and ensuring that each practitioner has his/her own landing page on the website.
The recommendation to create fictitious suite numbers stems from the days when merging was such an issue, affecting thousands (millions?) of medical practices, legal practices, real estate firms, etc. in their ability to list themselves properly on Google. But, these days, it's much more important to be sure that you're only listing a real-world address, and you can do so with pretty good confidence that Google will understand that lawyers A, B and C all work at 123 Main St, and that the listings won't merge, provided you've followed all the guidelines to the letter.
Hope it helps to know this, and I hope you'll keep participating as we all continue learning Local together - a never-ending process!
-
Hey There!
Yes, I so agree ... Bing's guidelines are very spare, but they do allow practitioner listings, just like Google. Here's an example in the wild:
Best practice: just as with Google, be sure you've got a unique phone number for each agent (not shared with the practice or any other agent) and be sure you're linking practitioner Bing Places to practitioner landing pages on the website. Also a good idea to not share categories, whenever possible.
I'm with you in wishing Bing's guidelines spelled things out more clearly, as Google's do.
-
Your best bet is to make sure you comply with Google's guidelines, the Bing guidelines are typically similar.
It also depends on how the business relationship is set up. If they're independent contractors of the company then it would be different than if they were employees of the company.
Generally speaking, we typically recommend setting up "suite numbers" for the business location, and those need to be clearly marked at the location. I have heard of cases where Google has looked to make sure that this is the case.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SERP Business Listing
Hello, While searching on mobile I was testing keywords to see if my business listing would appear. I noticed for certain keywords it would trigger a competitors business to come up in the knowledge panel. I'm running adwords so my business typically always appears in the top ad panel but my business listing isn't recognized for particular keywords. Is there any reason why a competitors business listing would appear in the SERP over our business? It seems random. Is there maybe something I could add on the google business listing? Does anyone have any tips for this? Thanks!
Local Listings | | Dsv1 -
Best Practice to Claim a YP Listing with a Wrong #?
What are everyones best practices to claim a YP listing that has the wrong number listed? It isn't one of our numbers so we can't answer the verification call? What have you done?
Local Listings | | PSLab0 -
Duplicate Google Plus and Google My Business Listings
My business has duplicate listings for both Google + and Google Places or Maps or My Business or whatever it's called today. Of course the listings that I want to show are marked as duplicates, and the only option is to remove the duplicates. Is there any way to merge these listings or switch which one Google recognizes?
Local Listings | | lmsybiatb0 -
Local Listings - where to manage?
I'm optimizing for a a local client and I have suggested we take a look at Moz Local to manage their listings. I showed the customer the data aggregators that Moz Local would push data to. (Which of course they had never heard of). They were concerned about YELP and TripAdvisor, etc. If I populate their local business data into Moz Local > Moz local sends it to > lets say Factual... does Factual send/share this information to Yelp? Or do I need to ad the company information in Yelp or TripAdvisor in addition to what Moz Local is sharing to the aggregators? Would love some feedback! Thanks, Jolie
Local Listings | | MoJoActive1 -
Help with Google Places, local listings & Google+ please!
Hi all, I work for enterprise app development & mobile consultancy, Mubaloo. I recently asked a question around getting better rankings for London-based search results. One answer was to set up a local listing for Mubaloo's London office. I thought I had done by setting up our London office up on Places for Business - is this the same as a local listing? In addition to this, I can't connect our existing Google+ page to our local Mubaloo Bristol & London listings as Google has created separate pages for each! Is anyone else having this issue? Can it be resolved?
Local Listings | | donaldsze0 -
Why does it take so long for citations to get listed?
I understand that several citation places take over a month to get listed, but I just don't understand why. Granted, there's nothing I can do about it, but I'm just curious what the hold up is based on. Thanks, Ruben
Local Listings | | KempRugeLawGroup0 -
How do you get listed on Yahoo?
Where is yahoo's "add your business" link? I cannot find it. All I can find is their "yahoo local works" product, which I do not want to buy. I just want to add my listing like I can do with hotfrog, bing, infogroup...pretty much everyone else...except yahoo. Please save me from this frustration, so I can get back to enjoying my Friday. Thanks, Ruben
Local Listings | | KempRugeLawGroup0 -
How do I get impressions with specific search queries on Google places?
My local Google+ page: https://plus.google.com/104228491449315888832/about?hl=en
Local Listings | | CommercePundit
Business name: Lily Ann Cabinets
Business location: 1630 Coining Drive, Toledo, Ohio, USA
Business telephone: (800) 551-1438
Business category: Cabinet Store
Website: http://www.lilyanncabinets.com I have claimed one business on Google places associated to Kitchen Cabinets. According to my opinion, We're no.1 kitchen cabinet seller in Toledo, Ohio location. And, I am quite excited to gather impressions with Kitchen Cabinets keywords when people search from Toledo, Ohio location. I have checked Google search result for Kitchen Cabinets keywords from Toledo, Ohio location. And, I am not able to see my website name in Google places search listing. You can find out attachment to know more about it. Can anyone guide me to get impressions with Kitchen Cabinets search query with Toledo, Ohio location? Kitchen-Cabinets-Google-Search.png?part=2&view=1&vt=ANaJVrFeEcjJlJHKq5yo0kuWtQJabJJDCi7YqGRINUizw8vf78eRwdqcP8byqWpWC02n28jEsXu7qU2SebzymrZ-NJB5Kam_qtZcC75iQIj_G6zr-Mzejyw0