Does data highlighter changes override the hard coded schema markup?
-
I hope one liner question explains what I'm looking for.
-
It's possible that Google might give Data Highlighter information more credence when generating a rich snippet, but the success rate for that is far from 100%, as Andy and Bas have mentioned. It's just as likely that Google will be confused about which data is correct, and either not generate a rich snippet at all or generate one based on the schema markup. I haven't had much success adding markup via the data highlighter or via Google Tag Manager; hard-coding it always seems to work better. If your schema markup is incorrect, I would not recommend using Data Highlighter to try to fix it without changing the code - your best bet is just to change it, especially since Data Highlighter won't help you out on Bing/Yahoo.
-
Hi,
No, data highlighter doesn't overwrite schema, but I can say that in every instance I have seen it tried, it has never worked. I always end up creating correct schema for a page.
Personally, I would be interested to know if anyone has ever got Google's Data Highlighter to actually work.
-Andy
-
Not for me but curious to hear what you are looking for exactly.
Bas
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need explanation of Schema
Can someone explain me what it is and what is it used for. From my understanding it is something used by computers to understand language. In other words it is what you can say about an entity. For example a person works, is born somewhere but if I write Mr X flies to as human we do understand but as a computer the computer doesn't understand. Is that what schema is for ? telling me what I can say about an entity using specific verbs so that computers can understand. Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Change of Address in Google Search Console
I have merged domains before and it went rather smoothly following the Moz Guide - https://mza.seotoolninja.com/blog/save-your-website-with-redirects . I've got a new challenge ahead of me though in that a client is buying the blog subdirectory associated with another domain. So it's the blog only, not the complete domain therefore a change of address for a site section doesn't exist. I believe the course of action will be the same except we'll just skip the change of address step since the original owner wants to maintain the TLD. Part of the contract is that we'll get the content which will be ported over to our domain and he'll maintain the 301's as requested and into perpetuity. Our domain is not brand new and has some credible links. Anyone encounter a transition of a partial domain before? Thanks for your help/suggestions.
Intermediate & Advanced SEO | | seoaustin0 -
SameAs Markup for Google Knowledge Graph
I am trying to get my content in the Google Knowledge graph. Everything I've read thus far about Knowledge Graph tells us how to get in for branded terms (e.g. company name or your own name). But I am looking for ways to have my content be indexed and shown in Google graph. For example, if you search for "mayonnaise for hair" you will see Knowledge graph show us a snippet from an article on RealSimple.com. **How do you get your content to show here? ** I've been reading a lot about SameAs markup, but it seems to only help for branded terms, so companies can have a knowledge box for their brand. But does it help for non-branded keywords? I appreciate any advice. Thanks.
Intermediate & Advanced SEO | | TMI.com1 -
Images Returning 404 Error Codes. 301 Redirects?
We're working with a site that has gone through a lot of changes over the years - ownership, complete site redesigns, different platforms, etc. - and we are finding that there are both a lot of pages and individual images that are returning 404 error codes in the Moz crawls. We're doing 301 redirects for the pages, but what would the best course of action be for the images? The images obviously don't exist on the site anymore and are therefore returning the 404 error codes. Should we do a 301 redirect to another similar image that is on the site now or redirect the images to an actual page? Or is there another solution that I'm not considering (besides doing nothing)? We'll go through the site to make sure that there aren't any pages within the site that are still linking to those images, which is probably where the 404 errors are coming from. Based on feedback below it sounds like once we do that, leaving them alone is a good option.
Intermediate & Advanced SEO | | garrettkite0 -
Retaining SEO value when changing the shopping cart software
I am looking into purchasing an existing ecommerce site with high SEO rankings. However, the site is old and beyond outdated. The shopping cart would need to be updated (say, to Magento). However, an updated shopping cart will force a change in the URLs (from example.com/category.asp to example.com/category). Will the SEO value be lost? Does anyone have any experience with this issue? There is a significant amount of money for me at stake so I would really appreciate to hear your experiences in this matter.
Intermediate & Advanced SEO | | Ywsw0 -
URL Structure Change - 301 Redirect - on large website
Hi Guys, I have a website which has approximately 15 million pages indexed. We are planning to change url structure of 99.99% of pages but it would remain on same domain. eg: older url: xyz.com/nike-shoes; new url: xyx.com/shopping/nike-shoes A benefit that we would get is adding a related and important keyword in url. We also achieve other technical benefits in identifying the page type before hand and can reduce time taken to serve the pages (as per our tech team). For older URLs, we are planning to do a 301 redirect. While this seems to be the correct thing to do as per Google, we do see that there is a very large number of cases where people have suffered significantly on doing something like this : Here are our questions: Will all page rank value will be passed to new url? (i.e. will there be a 100% passing of PR/link juice to the new URLs) Can it lower my rank for keywords? (currently we have pretty good rankings (1-5) on many keywords) If there is an impact on rankings - will it be only on specific keywords or will we see a sitewide impact? Assuming that we have taken a hit on traffic, How much time would it take to get the traffic back to normal? and if traffic goes down, by what percentage it may go down and for how much time. (best case, average case and worst case scenarios) Is there anything I should keep in mind while doing this? I understand that there are no clear answers that can be given to these questions but we would like to evaluate a worst case/best case situation. Just to give context : Even a 10 day downtime in terms of drops in rankings is extremely detrimental for our business.
Intermediate & Advanced SEO | | Myntra0 -
Hit By Penguin...Wait for recovery or do i change domains?
Hey Guys Would very much appreciate all opinions on our following situation, we have an .uk based ecommerce sports nutrition site www.cardiffsportsnutrition.co.uk Previously we worked with an SEO, that to put it simply did not follow webmaster guidelines(money anchor heavy, bad links etc), we reached some very good ranks too quickly and subsequently after the first penguin we where hit. We didn't receive any link warning or manual penalties just what i am assuming algorithmic...Rankings and traffic drop significantly, but not business ending. Since the first penguin we have done very little to no SEO, some unique content, re-writing of product pages, lots of social activity and didnt really lose much traffic after that, some small ups and down after refresh s and a slight slow decline on some keywords. Come Penguin 2.0...things that where still ranking for have now dropped even further, impressions in webmasters is now down over 50% and we have a had a wkly but not drastic drop in traffic since then. Over the last couple of months we have obtained some good quality links, have added lots of great unique content that has been shared significantly and generated some great traffic to our blog, added more unique product pages and category pages. But organically things are starting to look pretty grim apart from our brand keywords and everything is still in a slow decline and no increase in impressions in webmasters either jsut small drops We have been working to remove the poor quality and toxic links that the previous SEO built,getting anchor text corrected and collating information on the whole process ready to submit a file of links to disavow tool. which we are planning to do within the next couple of wks. Now i have read some successful stories and some not so successful one, so im starting to think of how to deal with this worse case scenario, If our domain is too damaged by the previous SEO guys We have the same domain name but on the .com that will help us carry over our brand name directly, but my concern is even though we have not had any manual penalty and not 301'd the .com back to the .co.uk or any other form of link will the penalties be carried over to the new domain just on the basis of brand association. We wouldn't plan to redirect any of the .co.uk traffic back to the .com but rather focus on our already strong ablate less converting traffic from the likes of twitter and facebook and run a small PPC campaign for some brand keyword to help buffer the traffic loss. While we focus on building good quality links and putting up plenty of new quality content on the site on the new domain that does not have any poor quality links back to it. What im trying to avoid is carry on spending time money and effort on the .co.uk domain for the next 3/4 months and continue to lose traffic slowly and then have to switch the domain anyway. I plan to wait and see for the next 4-6wks after we run the dissavow to but October time would be time i would have to make a decision and go for it. Any advice or opinions would be appreciated marc
Intermediate & Advanced SEO | | CSN0 -
Is this Domain Change Worthwhile?
Hi- I have a client who has setup a new criminal law firm in the last few months. The URL is like: www.somenamelawyers.com ['somename' is the same # characters as their company name] I have run a successful AdWords a/c for them and many of the big traffic and conversion keywords include 'criminal lawyers'. From a SEO perspective, the long goal is to get traffic for 'criminal lawyers' and keywords that phrase match that. So I am considering migrating them to www.somenamecriminallawyers.com. I have researched this issue and understand the technicalities involved in moving. My question here is 'is this change worthwhile'. I think it is worthwhile because it really is in a sense rebranding them to be more clearly in a specific business domain, ie. criminal law. Also, they are a new outfit so they don't have a lot of backlinks yet. And mainly, they will get a SEO boost to their core keywords 'criminal lawyers'. Thanks in advance for your thoughts- Jules
Intermediate & Advanced SEO | | Juller0