Index an URL without directly linking it?
-
Hi everyone,
Here's a duplicate content challenge I'm facing: Let's assume that we sell brown, blue, white and black 'Nike Shoes model 2017'. Because of technical reasons, we really need four urls to properly show these variations on our website. We find substantial search volume on 'Nike Shoes model 2017', but none on any of the color variants.
Would it be theoretically possible to show page A, B, C and D on the website and:
- Give each page a canonical to page X, which is the 'default' page that we want to rank in Google (a product page that has a color selector) but is not directly linked from the site
- Mention page X in the sitemap.xml. (And not A, B, C or D).
So the 'clean' urls get indexed and the color variations do not?
In other words: Is it possible to rank a page that is only discovered via sitemap and canonicals?
-
That's an interesting question. Yes, I don't see why you couldn't rank such a page—I have had some pages accidentally rank in an even less likely situation. (Marketing pages that accidentally got exported into the sitemap.)
But even if you make the different color choices canonical to the color choice page, a canonical is a suggestion and if Google decides that people are really, really looking for blue shoes when they do this search, that is the page that will rank.
[Is there a reason you can't have the color choice page along with the individual colors? You could strengthen the signals for the choice page by having more links to it.]
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will URLS With Existing 301 Redirects Be as Powerful As New URLS In Serps?
Most products on our site have redirects to them from years of switching platform and merely trying to get a great and optimised URL for SEO purposes. My question is this: If a product URL has alot of redirects (301's), would it be more beneficial to me to create a duplicated version of the product and start fresh with a new URL? I am not on here trying to gain backlinks but my site is tn nursery dot net (proof:)
Intermediate & Advanced SEO | | tammysons
I need some quality help figuring out what to do.
Tammy0 -
Value of EDU Links?
Greetings: We are considering hiring a firm specializes in developing .EDU links. Is the ROI on EDU links better than non EDU backlinks from reputable domains? Will obtaining EDU links results in greater domain authority and improved ranking for search engine results? Thanks, Alan
Intermediate & Advanced SEO | | Kingalan10 -
Competing URLs
Hi We have a number of blogs that compete with our homepage for some keywords/phrases. The URLs of the blogs contain the keywords/phrases. I would like to re-work the blogs so that they target different keywords that don't compete and are more relevant. Should I change the URLs as I think this is what is mainly causing the issue? If so, should I 301 old URL's to the homepage? For example, say we we're a site that specialised in selling plastic cups. Currently there is a blog with the URL www.mysite.com/plastic-cups that outranks the homepage for _plastic cups. _The blog isn't particularly relevant to plastic cups and the homepage should rank for this term. How should I let Google know that it is the homepage that is most relevant for this term? Thanks
Intermediate & Advanced SEO | | Buffalo_71 -
Changing URLs
URLs of my web pages are based on the titles of pages. For sampel, if a title page is called "product ABC", then the URL for this page is /product-abc. Google and all other search engines have indexed all pages. Now I want to change the titles of some sites. Should I change the URLs accordingly, or should I rather leave URLs as they are. SEO Best Practice says that keywords must be placed both in the title, and in the URL. I think that Google will think that pages have douplicate content with diffrent titles, and it comes to many 404 error, if I change the URLs. What do you recommend in this case?
Intermediate & Advanced SEO | | kian_moz0 -
What is future of Link building ? Any link building experts Here ?
Hey Everyone, its Muhammad Umair Ghufran I have one question about Link Building ? As my Knowledge Google Love the Quality content but Link building rank some low quality website Right ? So, what is the future of link building ; please explain indeep with complete reference for better understanding Thanks Regards: Muhammad Umair Ghufran
Intermediate & Advanced SEO | | muhammadumairghufran0 -
Base href + relative link href for canonical link
I have a site that in the head section we specify a base href being the domain with a trailing slash and a canonical link href being the relative link to the domain. <base <="" span="">href="http://www.domain.com/" /> href="link-to-page.html" rel="canonical" /> I know that Google recommends using an absolute path as a canonical link but is specifying a base href with a relative canonical link the same thing or is it still seen as duplicate content?
Intermediate & Advanced SEO | | Nobody16116990439410 -
Links with Parameters
The links from the home page to some internal pages on my site have been coded in the following format by my tech guys: www.abc.com/tools/page.html?hpint_id=xyz If I specify within my Google Webmaster tools that the parameter ?hpint_id should be ignored and content for the user does not change, Will Google credit me for a link from the home page or am I losing something here. Many thanks in advance
Intermediate & Advanced SEO | | harmit360 -
Are URL shorteners building domain authority everytime someone uses a link from their service?
My understanding of domain authority is that the more links pointing to any page / resource on a domain, the greater the overall domain authority (and weight passed from outbound links on the domain) is. Because URL shorteners create links on their own domain that redirect to an off-domain page but link "to" an on-domain URL, are they gaining domain authority each time someone publishes a shortened link from their service? Or does Google penalize these sites specifically, or links that redirect in general? Or am I missing something else?
Intermediate & Advanced SEO | | Jay.Neely0