Moving established :COM site to a .ART domain
-
Hi!
We have an existing website that has a .com TLD with our brand name, which is completely unrelated to any of the terms we want to rank for except for the brand search of our company of course.
We have an online shop and the .com site has been online for a good few years. The business activity is related to art, in fact some of our customers would search for "name of artists + art" and we appear in results.
From what I have read, Google is not going to give better rankings for a .art domain name, but will the extension be counted as a potential keyword and relevancy to users searches based on example above?
Does anyone have any experience with regards to this consideration?
Thanks!
-
I agree with david, this may have been a more effective approach when exact match keywords in domains were weighted heavily, but that is not the case anymore.
You would risk, and probably lose more value than you would gain from this transition
-
Hi Ben,
You won't get any benefit out of this and I wouldn't recommend doing it just to get "art" in the domain name.
I'd 100% stick with the established .com domain.
Cheers,
David
-
Make sure you consider the following when moving domains:
- Domain Ages - the older the better
- Domain Authority - Which has a higher authority, keep that one.
- SPAM score
- Root Domain Links/Overall Links
This are my top 4 when dealing with domains. Yes, having a keyword in the domain is beneficial, but it wont out-weigh the benefits if we are 0/4 on the above list.
-
I understand what you are asking here! It is not reported to have a major impact as far as I am aware.
I would be more inclined to point out the importance of having a good redirect strategy and also understanding how you tell Google you have moved domains within the search console.
I have had very successful experiences with moving a site to a new domain, but make sure you tick all the boxes so you don't lose your current rankings.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Linking from high ranking sub domain pages to less ranking main domain pages to benefit latter
Hi all, We have our product guide pages on sub domain which are years old, so have some backlinks and high ranking for the beand related queries. Now we created new guide pages on our main website and we want these new pages to rank top beating the old pages from sub domain. Again we can't deindex or rel canonical to solve the issue as there are some part of users still using the old pages. We are planning to give a link from every old page of sub domain to same new page on main domain. Will this linking increases the authority of new pages technically and helps in ranking better? Like we give a link to "Moz guide 1" page to "Moz guide 2" page to rank latter better. Thanks
Algorithm Updates | | vtmoz0 -
Ranking drop after sub domain to sub directory migration. Usual?
Hi all, We had our help articles on sub-domain help.website.com. Then we moved it to sub directory website.com/help/. We expected ranking improvement of website.com as there is a wide saying of benefiting from sub domain to sub directory migration. We have noticed that ranking improvement of new sub directory pages (website.com/help/) but not for any main website pages (website.com). I presume that link juice from main website has benefited new sub directory pages but main website lost ranking due to the page rank dilution. Do you agree? Any ideas? Thanks
Algorithm Updates | | vtmoz0 -
Paying a premium or going with a hyphenated domain
Q1. I have two domains I am interested and the are available, however, they are "premium" at $1,000! According to GoDaddy, another domain site, just said available through action.
Algorithm Updates | | brandon_solutions
Any recommendations? If I have to pay, is there an auction site or broker you would recommend or another approach to try to get it at a lower price? Q2. The hyphenated domains are available and affordable. However some of the information I gathered on MOZ mentions Google flags it as spam. I believe that article was dated 2014. Is that still a risk or has Google through AI or something else determine spam another way now?0 -
Dublicate Content: Almost samt site on different domains
Hi, I own a couple of casting websites, which I'm at the moment launching "local" copies of all over the world. When I launch my website in a new country, the content is basically allways the same, except the language sometimes changes country for country. The domains will vary, so the sitename would be site.es for Spain, site.sg for Singapore, site.dk for Denmark and so. The websites will also feature diffent jobs (castings) and diffent profiles on the search.pages and so, BUT the more static pages are the same content (About us, The concept, Faq, Create user and so). So my Questions are: Is this something that is bad for Google SEO? The sites are atm NOT linking to each other with language-flags or anything - Should I do this? Basically to tell google that
Algorithm Updates | | KasperGJ
the business behind all these sites are somewhat big. Is there a way to inform Google on, that these sites should NOT be treated as dublicate content (Canonical tag wont do, since I want the "same" content to be listet on the locally Google sites). Hope there is some experts here which can help. /Kasper0 -
Does anyone know if Google ranks a responsive site, or a specific mobile site higher than each other?
I have heard that Google favors specific .m sites overs responsive designs in it's rankings. Does anyone know if this is true? And, if there is any supporting information. I have been in contact with our account team at Google but haven't had a response on this as yet. I appreciate any help on this. Cheers!
Algorithm Updates | | Fasthosts0 -
Site name appended to page title in google search
Hi there, I have a strange problem concerning how the search results for my site appears in Google. The site is Texaspoker.dk and for some strange reason that name is appended at the end of the page title when I search for it in Google. The site name is not added to the page titles on the site. If I search in Google.dk (the relevant search engine for the country I am targeting) for "Unibet Fast Poker" I get the following page title displayed in the search results: Unibet Fast Poker starter i dag - få €10 og prøv ... - Texaspoker.dk If you visit the actual page you can see that there is no site name added to the page title: http://www.texaspoker.dk/unibet-fast-poker It looks like it is only being appended to the pages that contains rich snippets markup and not he forum threads where the rich snippets for some reason doesn't work. If I do a search for "Afstemning: Foretrukne TOPS Events" the title appears as it should without the site name being added: Afstemning: Foretrukne TOPS Events Anybody have any experience regarding this or an idea to why this is happening? Maybe the rich snippets are automatically pulling the publisher name from my Google+ account... edited: It doesn't seem to have anything to do with rich snippets, if I search for "Billeder og stuff v.2" the site name is also appended and if I search for "bedste poker bonus" the site name is not.
Algorithm Updates | | MPO0 -
How is important domain age now?
Just as topic states, how important do you think domain age is? Do you think getting old domain for the new website will do any difference? Lets say website A used to sell apples... went out of business after 5 years of business. If I would get that domain and will star selling apples again can I expect some extra boost because of the age? Cheers
Algorithm Updates | | DiamondJewelryEmpire0 -
What do i need to do to drive more traffic to my site
Hi i built a site around ten months ago but at the moment i am only receiving around 3 visitors a a day. it is a travel site that i write new content for but because i am still learning seo i am not sure what i have been doing wrong. I am not sure of the basics from getting people to the site or the correct way of generating free links or if i should be submitting my site to all these free site submitters which includes to lycos and other free services that you can find on google. If anyone can please explain what i am doing wrong and how to generate more traffic for free then that would be great. also can anyone recommend any free service that would help with increasing traffic and links
Algorithm Updates | | ClaireH-1848860