Heroku, Subdomains, redirecting to different servers & SEO
-
Hi all,
I've got a big question.
I'm helping out with digital marketing at a non-profit that I volunteer with.
We're working on developing an on site blog for our site, because we've realized we need that middle of the funnel content.
Our issue has been taking up much of the developers' time & we're really working out the kinks with the system, so I'm trying to alleviate that with a light blog solution.
We're considering installing a wordpress site on a separate server from the main site & sending traffic over to that.
The primary questions:
- Do we negatively impact our main site by having a link to a different domain in the topnav?
- Do we positively impact the main site by developing SEO content on a redirected&masked URL?
- What are the ramifications of redirecting a subdomain to another server?
- Would we be better off using something like Ghost?
A good example would be:
Visit theMainDomain
Click: blog on topnav
Redirect to: theSecondDomain/blog [masked as theMainDomain/blog]
Click: home on topnav
Redirect to: theFirstDomain/blog -
Thank you for your responses to 1-3.
That gives me a lot of context for what we need to do to move forward.
Regarding 4, which is still a the outstanding question.
Ghost is a blog platform that we could install on the site in either a subfolder or a subdomain like blog.x.com or x.com/blog.
-
- Do we negatively impact our main site by having a link to a different domain in the topnav? - no, but it may not be optimum if the blog is not properly integrated into your main site. Just because something bad is unlikely to happen, that doesn't mean that keeping them separate is the best solution or the one which you could benefit most from. Lost opportunities, are also bad
- Do we positively impact the main site by developing SEO content on a redirected&masked URL? - Definitely not
- What are the ramifications of redirecting a subdomain to another server? - Not entirely sure but it sounds highly unusual and I would never guarantee that a project set up in such a way would rank well. Have seen quite a few people describing similar builds to us in Moz Q&A and they all seem to be complaining about lack of results
- Would we be better off using something like Ghost? - I don't know what that is sadly, many apologies
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google displaying different meta descriptions for the same URL but different keyword
Hi All, A quick question that may even have a quick answer: Why would Google display a different meta description for the same URL for a different keyword? For example I enter 2 of our similar keywords into Google: KEYWORD A | META DESCRIPTION A DISPLAYED | URL A KEYWORD B | META DESCRIPTION B DISPLAYED | URL A Thanks in advance
Technical SEO | | SO_UK0 -
Need Third Party Input. Our Web host blocked all bots including Google and myself because they believe SEO is slowing down their server.
I would like some third party input... partly for my sanity and also for my client. I have a client who runs a large online bookstore. The bookstore runs in Magento and the developers are also apparently the web host. (They actually run the servers.. I do not know if they are sitting under someones desk or are actually in a data center) Their server has been slowed down by local and foreign bots. They are under the impression my SEO services are sending spammer bots to crawl and slow down their site. To fix the problem they disallowed all bots. Everything, Google, Yahoo, Bing. They also banned my access from the site. My clients organic traffic instantly took a HUGE hit. (almost 50% of their traffic is organic and over 50% is Organic + Adwords most everything from Google) Their keyword rankings are taking a quick dive as well. Could someone please verify the following as true to help me illustrate to my client that this is completely unacceptable behavior on part of the host. I believe: 1.) You should never disavow ALL robots from your site as a solution for spam. As a matter of fact most of the bad bots ignore robots.txt anyways. It is a way to limit where Google searches (which is obviously a technique to be used) 2.) On site SEO work as well as link building, etc. is not responsible for foreign bots and scrappers putting a heavy load on the server. 3.) Their behavior will ultimately lead to a massive loss of rankings (already happening) and a huge loss of traffic (already happening) and ultimately since almost half the traffic is organic the client could expect to lose a large sum of revenue from purchases made by organic traffic since it will disappear. Please give your input and thoughts. I really appreciate it!
Technical SEO | | JoshuaLindley1 -
Is 301 redirecting all old URLS after a new site redesign to the root domain bad for SEO?
After a new site redesign ...would it hinder our rankings if we 301 redirected all old URLS that are returning 404 error codes to the root domain (home page) ? Would this be a good temporary solution until we are able to redirect the pages to the appropriate corresponding page? Thanks so much!
Technical SEO | | DCochrane0 -
Does using Google Loader's ClientLocation API to serve different content based on region hurt SEO?
Does using Google Loader's ClientLocation API to serve different content based on region hurt SEO? Is there a better way to do what I'm trying to do?
Technical SEO | | Ocularis0 -
Domains and subdomains
When I started a campaign for my message, I got the message: "We have detected that the domain www.vamospaella.com and the domain vamospaella.com both respond to web requests and do not redirect. Having two "twin" domains that both resolve forces them to battle for SERP positions, making your SEO efforts less effective. We suggest redirecting one, then entering the other here." I wasn't sure whether I had said it was a subdomain when in fact it was a domain (or the other way round), so I started another campaign for the same website using the other option and the message didn't come up. However, I still don't understand what you meant by this and whether it's an issue. When I search for my website in Google, it shows as vamospaella.com when other websites come up as www. and then their domain name. If it is a problem, is it to do with my hosting package and how it's set up or is it to do with my local site on my computer? I did ring my web host, 1&1, but they said they couldn't see a problem. Please can you let me know how I can resolve this as my ranking is still quite low in Google and I'm not sure why. If it is because of "twin domains", then will Google see my content as duplicated and keep me low in their rankings? I'm new to SEO and not a website novice, so please answer in lay terms! Thanks Melissa
Technical SEO | | melissa10 -
What is SEO impact of redirecting from domain to https appspot domain ?
Our site is hosted on google and is fully https. But since google's limitation is that all https needs to be on the appspot domain, we are redirecting users from our website to the appspot domain. What is the impact of this on SEO?
Technical SEO | | incandescent0 -
Redesign an SEO-Disaster | Help with Redirects of Gray Hat Pages
Hi gang. I'm a new SEO and I'm currently working on the redesign of a website. I have just discovered a ton of hidden pages that are filled with duplicate content, basically reiterating the main keyword in a variety of different variations. Each page is titled with the variation on the keyword phrase and then has one paragraph of text very similar to the previous page, etc. Here is an example of one of the offensive pages (nice lookin' site, eh?): http://www.vasectomy-reversals.com/vasectomy_reversal_surgery.html The new site will not have any of these pages. I'm writing the 301 redirects now and want to redirect these offensive pages to the most relevant page on the new site. But, I'm afraid to redirect the offensive pages. Should I leave them alone, or can I have the former developer remove them? Help. Don't know how to handle these pages and their redirects. Thanks for your help! ~ Mills
Technical SEO | | Mills0 -
Redirect links add seo value?
Does anyone know if urls on the 'Websites' part of a LinkedIn public profile create any SEO value (meaning, does page rank flow)? The links looks like this: <a href="/redirect?url=http%3A%2F%2Fwww%2Espeechpad%2Ecom%2Fpage%2Fspeech-to-text&urlhash=Xk3F" target="_blank" title="New window will open" name="overviewsite">speech to texta>
Technical SEO | | scanlin0