Syndicated Posts Not Ranking, Possible Solutions?
-
All,
We used to allow users of our legal information site to syndicate content that was published in identical form on their blogs and, in some cases, other sites as well. No surprise that post-Panda, we're not ranking for those syndicated posts, they offer very little value.
We still boast a very nice library of original content that drives traffic, however, I'm concerned that those lingering syndicated posts are bringing down our overall domain authority/credibility. Right now, syndicated posts account for roughly 25%-30% of overall site content.
I'd like your opinions as to whether I should:
1. Delete the syndicated posts and 301 to an original page;
2. Do nothing
3. Do something I've yet to think of
Any insight is welcomed!
John
-
If I owned your site I would rewrite the text from scratch. The more different you make it from the original the more traffic you will receive. Also the more substance and length that you can include the more long tail traffic will be received.
Syndicating your content creates competitors and now that you are not ranking the damage is obvious. So you can spin the articles and stay in the doghouse or redo them properly and have a chance at recovery.
I would be creating content that puts the syndicated copy to shame - higher quality, more substantive, broader coverage.
-
OK, great idea, but how much must I change in order for Google to see the content as a unique product?
-
Rewrite them.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Not Picking Up Posts
I am trying to work out why from March 4th Google is not seeing my posts. Our google impressions have dropped from 8,000 to 40. If you put in the full article name with speach marks it does not find it, and instead shows the home page in google. We have not had any warnings. We did have work done on our site but nothing else i could think of to cause this. Can anyone let me know what may have caused this. All articles are original
Technical SEO | | headlinesplus0 -
How to rank in Google Places
Normally, I don't have a problem with local SEO (more of a multi-channel sort of online marketing guy) but this one has got me scratching my head. Look at https://www.google.co.uk/search?q=wedding+venues+in+essex Theres two websites there (fennes and quendon park) that both have a much more powerful DA but don't appear in the Google Places (Google + Business or whatever it's labeled as). Why are websites such as Boreham house ranking top in the map listings? Quendon Park has a Google places listing, it's full of content, the NAP all matches up. Its a stronger website. Boreham House isn't any closer to the centroid than Quendon Park Just got me struggling this one
Technical SEO | | jasonwdexter0 -
Keywords Rankings-Change-Bug?
Bug? or just because the change happened beyound the Top 50 within Bing & Yahoo SERPs? The Keyword Ranking for in the example "dry desulfurization" shows a change of >40 up, but the history (Google) does not show these changes. May be, it is that the change was within Yahoo and Bing Rankings, and because the keyword is not showing up within the Top 50, I just can't see? ... but Rogerbot is considering. Thanks for any response 🙂 rankings-change-bug.jpg
Technical SEO | | inlinear0 -
Why is this site ranking better than me
Hi just used the compare tool to try and find out why a site is ranking better than me http://www.opensiteexplorer.org/comparisons?site=www.lifestylemonthly.co.uk%2F my site is www.in2town.co.uk and the site i am comparing with is http://www.lifestylemonthly.co.uk/ Can anyone explain what is going on and how i can achieve better ranking results
Technical SEO | | ClaireH-1848860 -
Should i include this group of text to improve ranking
Hi i am worried about my site www.in2town.co.uk because it it a magazine site i am finding it hard to find space to put text to describe the site for the search engines. I have put text near the top of the site which is under the logo and then i have put more text under the first set of headline where i have put a twitter sign and text but it does not look that great. I rank five in google for the word lifestyle magazine and feel i could do much better and i need to rank for other words but because my site is a magazine site, i am struggling. can anyone offer me advice and let me know if the text looks rubbish please.
Technical SEO | | ClaireH-1848860 -
Third Party Ranking Software
I have used a number of different tools for getting ranking information and have been using Cuterank but it now seems to be report the wrong results. Any suggestions for the best third party ranking software. It would allow me to check google, yahoo and bing ranks, compare month on month and produce branded PDFs. Any ideas? Thanks in advance.
Technical SEO | | highwayfive0 -
Keyword ranking not moving
Hello, We have a very important keyword for our website (www.decorplanet.com) that hasn't moved in any direction in over a year. The keyword is "bathroom vanities". Our current SEO company has told us that the previous company has "over- optimized/linked" for this particular keyword and now Google is penalizing us for this. They told us that we need to leave it alone for a while and concentrate on other keywords and this one should naturally come back up (I should mention that at some point, we were much higher than where we are right now for that particular keyword). Many of our other high-profile keywords have been moving nicely to the first page. Keywords like "modern bathroom vanities", "antique bathroom vanities", "contemporary bathroom vanities", but the one that we really want ("bathroom vanities") hasn't budged at all. Does anyone have any thoughts on this. Is it possible that Google put us in some sort of a "sand-box" - I mean we are on page 2 so it doesn't sound like that's the case. It's just very bizarre that we can't seem to do anything with this keyword. Really appreciate any thoughts or input on this.
Technical SEO | | steven11330 -
Syndicated posts extracts on wordpress and impact on SERPS
On our main site (http://www.deeperblue.com) we've been syndicating posts (not the full posts just link and short extract) from a trusted partner of ours. These posts are listed as Diverwire Staff and point directly back to the original website. What i'm concerned about is the impact on SERPS - we don't want to be penalised by any of the search engines.
Technical SEO | | StephanWhelan0