I think going for the subdirectory variant is the easiest and best way. There is a lot of research about it online and even arguments between famous SEO specialists about which one to choose. I could go into many details about it, but from my experience, a subdirectory is easier, indexes faster and ranks higher. You can save a lot of time this way.
Best posts made by alexspur
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RE: For a parent blog on our website, what should we go for - Subdomain or Subdirectory?
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RE: Need SEO Opinions
Doing this is generally a bad idea and can be seen from the Google algorithm as an attempt to spam the search engine. You will create new websites that are generally the same as the one you have. They will not provide any additional information and will be owned by the same company offering the same services. This, in my opinion, is the shortest way to a Google penalty. And even if Google doesn't recognize them a competitor of yours can report them as spam as this is a violation of Google's rules.
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RE: Newbie Question about the first steps of website SEO
I can give you a couple of articles that you can read but that would be silly. You've gone with keyword research first which is correct in terms of SEO. If you have any competitors. See what they're doing. Try to find the best longtail keywords that will suit your business and beat their current ones. Incorporate them in your content without sounding like a robot. SEO is about being creative. Find the things that make you stand out. Don't just follow guides.
On another note. Check your website. And check it thoroughly even if you have to use paid help. Speed, mobile friendliness, URL's, the whole lot. On-site is crucial nowadays and no content or keywords will help you if there are problems with on-site.
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RE: Duplicate content
If I understand correctly you should see which one has indexed pages that come as top results when you search for them. Choose the better ranking domain and just re-direct the other one. If both are not indexed and not ranking at all just get rid of one of them.
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RE: Site visitors dropped off- have tried everything
You may have disavowed too many links. Your link profile has changed and Google may think that it's unnatural. Despite the fact that you've used their tool to do it. Check the balance between DF and NF links.
Also, check your user experience rating with Google Lighthouse. If you have a low score that might be the problem. The last 12th of March update addressed that quite aggressively. Also, if you use too many ads on your website make sure you remove some of them. The ad problem has been seen on many large websites.
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RE: Google is indexing pages but they do not list on a brand search
If it's a new website you should give it some time. There's no telling when Google will display that. If your niche is not a popular one it could take weeks to see the results. Eventually, they will pop up.
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RE: My Ave. position and ranking is dropping!
I had a client with the same issues and yes, canonicals are a huge problem. You should sort that out first and see how the website reacts with rankings. Google is really punishing websites with errors these days and canonicals are some of the worst ones.
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RE: Ranking at 2 and 3 for a Desired Keyword - But Missing #1
Hi Steven,
If you are certain that you rank 2nd and 3rd for the "Maui Beach Wedding" keyword you might want to take a look at the content and keywords on both pages. I see you have used the exact match "Maui Beach Wedding" keyword 3 times on your home page and it's the strongest one on your website. It's not a surprise that Google wants to rank it. Even if you add it 38 times on your other page Google might still not drop the home page for this search term.
Another problem is that the content of the two pages is really similar too. "Maui", "Wedding" and "Beach" keywords are mentioned a lot and used in different variations on both pages. You should try to improve the content in a way where you don't mention the same things on both pages that much.
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RE: Do Wordpress sites outrank SquareSpace?
From my experience, Google does tend to like Wordpress websites. I haven't seen a lot of SquareSpace websites in the top 10 of Google, to be honest, and maybe there's a reason for that. Either way, I'm not telling you to go back to Wordpress but if these are your only two options and your website is suffering... there's not much else you can do.
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RE: Should you aim for Google to use your meta tags?
I have never been worried that Google prefers to choose a copy from the page instead of the meta description. On the contrary, I'm happy with it. It usually makes it longer (up to 300 characters in some cases). And this makes the visible result seem a lot bigger in the rankings. As mentioned above that could really help with CTR.
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RE: Missing canonical tag error - office pages
If I understand correctly you have 10 different pages each one with different content. The canonicals should all point to the corresponding URL's.
If you have
**https://format /office/location-1 **
the canonical should be
and so on for the other 9 pages.
Hope this helps.