I'd pay the monthly PRO membership fee just for access to the Keyword Difficulty Tool, alone. I think, value-wise, SEOmoz is the best investment as far as any web-based SEO tools are concerned. Plus, the PRO ability to ask Private questions and get them answered by actual SEOmoz staff? Absolutely in-friggin'-valuable.
Best posts made by AnthonyMangia
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RE: Convince me to stay! How should I best use SEOMoz tools.
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RE: Is there a report in SEOMoz that will show me what keywords each page ranks for on my site?
Exactly. And don't forget to check your analytics to see how those keywords are converting, too! These are the little details that separate good keyword research from great keyword research.
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RE: My first infographic, how to make it exceptional
Content selection is obviously really important. I think if you choose your content well, you can definitely market it to other niche NLP websites. Because of the nature of the topic, I wouldn't expect it to blow up huge on a social media or social bookmarking website, but you should be able to get some good, high-quality links from relevant, niche websites, which is by and large the name of the game.
I think you can get even more mileage out of infographic linkbuilding if you explore NLP as it related to different topics: management training, specific self-help areas, etc. This can help you diversify the type of websites that you can realistically get a link from.
For your first foray into infographic linkbuilding, however, I think you're headed in the right direction.
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RE: URL redirect to a YouTube Channel?
Why give that link juice to YouTube? Lord knows, they've got plenty of it.
Take advantage of the links you received and make them benefit your main website. Create a landing page on your main site featuring some of the best submissions embedded on the page, and include a link to your channel if visitors want to see even more videos. Then, 301 redirect the microsite to the landing page on your main website in order to get the link juice to pass through to your primary domain.
The only reason you'd want to redirect your microsite directly to the YouTube channel is if you don't have a main website and your YouTube channel is your main presence online. Even then, though, I'd generally opt in the direction of leaving the microsite up and embedding some featured videos on it. You can certainly make a page on YouTube rank decently well for a keyword, but given the lack of control you have over on-page elements, it's much more difficult than optimizing a website that you own.
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RE: Large Scale Ecommerce. How To Deal With Duplicate Content
As far as both duplicate content issues and dynamic parameters, you may want to look into using the rel="canonical" tag instead of the noindex tag.
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RE: How to use articles most effectively
Put your best content on your own website. Have her create an incredible resource section for her field. Literally, aim to make it the BEST CONTENT ON THE WEB for that topic.
Other high quality content can be shopped around to relevant blogs and informational websites for guest post opportunities, as Daniel pointed out. But in order to get the most mileage from your content, put it on your own website. Then, let other webmasters and bloggers know about the INCREDIBLE resource you have created - if your content is really the best on the web, you should have no problem getting people to link to it.
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RE: What is considered duplicate content in an ecommerce website that offers the same product for retail and wholesale purchasing?
Ana -
Great question. You certainly want to address this issue, especially in the post-Panda world we live in today.
If you have the ability to re-write your product descriptions and make the pages as unique as possible, this is the most attractive option. Think of it as a way to re-target your product descriptions to sell to wholesalers. The only downside to this is the potential for keyword cannabilization, although you could theoretically target different keywords for wholesalers than you do to individuals.
If you don't have the means to make that happen (read: thousands of products), you may want to look into using the rel="canonical" tag. This will let Google know which page is the "right" page for them to be looking at. If the majority of your web conversions from organic search are retail, then perhaps the retail pages should be the "canonical" version, or vice-versa.
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RE: REL = cannonical and web app
Items under the "Notices" section are just that - notices. If a canonical tag points to a URL other than the page it is on, the notice comes up. This is because engines will not count this page as the reference resource, meaning it won't have the opportunity to rank - which could be a terrible situation if you're using the tag incorrectly. SEOmoz includes the notice just to make sure you're targeting the right page.
You can learn more about canonicalization and the rel="canonical" tag at the below resources:
- Canonicalization Best Practices
- Canonical URL Tag - The Most Important Advancement In SEO Practices Since Sitemaps
- Complete Guide to Rel Canonical - How To and Why (Not)
- 301 Redirect or Rel=Canonical - Which One Should You Use?
Additionally, you can find information about other crawl diagnostics in the SEOmoz Help Forums.
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RE: Commenting on an old post
I'm not above re-visiting an old blog post, but like PeterM22 said, make your comment useful and relevant. Sure, you're kind of using the blog for a backlink, but in exchange you're giving them some content that will pull in a long-tail visitor one day. Or at least that's how I justify it in my head.
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RE: Can anyone explain these changes to our Titles in the SERPS?
I can't be sure without digging into your site a bit, but Google has been known to use the anchor text of strong links to your website in place of your title tag, on some occasions. This is discussed in this YOUmoz post, Distilled Stole My Page Title.
Could this be the cause?
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RE: Is warriorforum.com information reliable?
WarriorForum, like any other forum, is only as good as the member that is contributing. Once you're around any forum for long enough, you start to get a sense of who the reputable, intelligent, and honest members are. Members with lots of reputation points are usually a bit more trustworthy than newer members, or members with negative reputations.
The Q&A forum you're on right now is, in my opinion, one of the best remaining places on the Internet to ask questions and engage in discussions related to SEO. These parts are policed way more than most forums, and in my opinion, the intelligence level of the average member is much higher than some of the other forums out there.
I also really like SEOChat, but the quality of that forum has admittedly declined over the last few years - in particular, I see EGOL and JV Rudnick posting more on the SEOmoz Q&A than SEOChat, and they were always dishing out some of the most valuable advice. So...you might just be in the right place.
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RE: Cost affective way to automate linkbuilding?
Phew, what a relief. I was half-expecting an angry mob to bust my door down.
I completely get your point, and you're right, best-on-the-web content does rise to the top, even if you don't necessarily give it a big nudge in the right direction.
I agree too that if you've got some traffic to work off of already, your time should be spent focusing on your content. The problem here is the have-nots. If you've got some traffic, you can put up a post, blast it out to Twitter, and move on to writing. From a small business perspective, it's just never that easy.
Interestingly enough, in the back of my head, all I kept thinking was that while my response is how I truly feel, I could definitely be creative enough to get Joe the Plumber's website to blow up on Reddit if I had to.
Thanks for being cool about it! I'd love to see this quality of debate on these boards more frequently.
Note: I edited out the first two lines as they were sort of disrespectful. I originally put them there to get a rise out of people, but on Dr. Pete's advice, I removed them. I didn't want people to read my response and get a bad taste in their mouth from the first couple of lines and have that taint their opinion.
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RE: Taking advantage of "Search Plus Your World"
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Add the +1 button to every page on your website. When people +1 a page on your website, it will be more likely to come up in their personalized search results, as well as their friends personalized search results. The user activity will also typically be published to the user's Google+ profile for their friends to see.
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Build a Google+ page for your business and regularly update it as you would Facebook or Twitter. Invite your users to connect with your brand on Google+ via a badge on your profile, an e-mail blast, and cross-posts to other social media accounts you actively maintain.
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RE: Share your favourite link exchange template email with us!
I don't really do any formal reciprocal link exchanges via e-mail, but I do have a ton of success with the following method:
1.) Write a great blog post or piece of content for your own website. Include in it links to other great blogs or resources about the topic you're writing about.
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When the post is published, Tweet at the people whose websites you linked to and let them know that you mentioned their amazing, helpful resource in your latest post.
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This generates a TON of retweets, and once in a while a great link back to my website from the blog/website that I mentioned. It also helps me establish a line of communication with authoritative figures in my industry. In short order, it puts me on their map, making future link requests much easier.
I know this isn't exactly what you're looking for, but I thought you might find it interesting. Just my $0.02!
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RE: Taking advantage of "Search Plus Your World"
No doubt - you're not the only one who hasn't had a ton of success thus far with the social network. Google Search Plus Your World is an attempt to integrate the social network into their search engine, using their biggest asset to promote Google+. With this move, Google hopes to increase the Google+ user base and make their social network relevant.
If Google gets its way and Google Search Plus Your World does its part in promoting Google+, you might find those +1 buttons being used more frequently. That's the idea, anyways.
You may have heard that Google Search Plus Your World has been included in the FTC's anti-trust probe. This is presumably because Google is favoring its own social network in search results over Facebook and Twitter. Google has said this is only because Facebook and Twitter's terms of service prevent this from happening, and that they are open to the idea of integrating these social networks. If this happens, Search Plus Your World will have implications not just for your Google+ page, but for the rest of your social media presences as well.
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RE: Advice regarding Panda
- All of your glossary "Letter" pages are indexed (26 pages with content that is repeated on the individual "Word" pages). Although this is obviously not some intentional or deliberate means at spamdexing, it might appear as low quality to Google.
- Most of your legal definitions on these pages are found elsewhere on the Internet, whether they started out as your original content or not. Example: http://www.google.com/search?q=%22A+barbaric+form+of+corporal+punishment+meted+out+in+the+middle+ages+where+persons+would+be+permanently+blinded+by+the+pressing+of+hot+irons+to+the+open+eyes.%22&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a
- When you combine the above two bullet points, you have 26 pages that contain content that is duplicated on other pages throughout your domain, and then hundreds of pages that contain content that is located elsewhere on the Internet. Classic two way Panda action - duplicating your own content, and having your content duplicated by others.
- The Citations pages are really weak. I know you mentioned there's very little you can do, but really - if there is any way whatsoever to beef these pages up, they need to be. Even if these are on a subdomain, it still isn't a great thing to be associated with. It wouldn't shock me if there were negative consequences, even on a subdomain. (Although given your situation, I think it was a natural first step. It's a tricky situation. See how the move to the subdomain pans out in the next month or two - if things don't start to make a comeback, you really need to figure out a way to beef up the content.)
- A lot of your other content is copied or taken from somewhere. You need to re-write your content or get these websites to re-write theirs.
Example: http://www.duhaime.org/CrimeandSafety/LawArticle-59/Personal-Safety.aspx
Copies: http://www.google.com/search?q=%22In+most+cases+you+are+in+control+of+the+circumstances+in+which+you+place+yourself.+Just+by+being+aware+that+you+are+a+potential+victim+of+a+personal+crime+is+the+first+step+toward+prevention.%22&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a
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RE: Publishing Press Releases after Google Panda 2.5
In short, yes.
Don't get me wrong. It is perfectly fine to publish press releases on your website. Google isn't going to lose trust in your website from selected content that might be syndicated elsewhere. Give them a little credit. Google certainly recognizes that press releases, however boring and uninspired, make up a necessary part of how companies communicate, and thus a necessary segment of content on the web. Their algorithm, for all of its faults, is not completely without common sense. Moreover, having selected content on your website that is duplicated elsewhere isn't necessarily a dealbreaker. Google, particularly with Panda, seems to evaluate the trust of your website as a sitewide sort of factor, and a couple pieces of duplicate content aren't necessarily going to mess up your day.
But if press releases do make up a significant portion of the content on your website, I would say you're definitely at risk. Google will learn that your website isn't dishing out unique content, and they'll trust your website less because of it. Moreover, press releases aren't exactly the world's best type content, even if they are completely original and don't exist elsewhere on the internet. The fact is that there are much better opportunities to create original, engaging, and shareable content, and taking advantage of those opportunities will help your SEO efforts much more than any amount of press releases you could possibly publish.
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RE: Footer backlinks for sites I've developed
Will it cause harm? Not likely. If Google suspects the links aren't kosher, it will probably just ignore (or "devalue") the links.
As to whether it is a shady or manipulative practice - debatable. From my perspective, I don't quite see how it is all that different from a company linking to its partners, suppliers, or customers. The link represents a business relationship, and that relationship has value. If I have a client in the position to get these kinds of links, for me it's a no brainer - get 'em. At the very worst, they have no impact SEO-wise, but help with branding and referral traffic. Google's perspective may differ.
As to why the practice might not be working out so well for you - do you run linkbuilding campaigns for the websites you develop? Does anybody? Do many of the websites share a C class address?
A bunch of links from websites with weak backlink profiles or the same C class addresses won't take you very far.
BONUS - a few linkbuilding tactics guaranteed to work:
- Submitting your website to high quality, relevant directories
- Running a guest blogging campaign on a number of influential web design blogs
- Creating TRULY engaging and unique content and promote it via social media