Do you have a Pinterest Strategy?
-
I'm pinning because it's fun, but I'm getting some nice traffic and benefits to my websites.
One of my sites has received over 100 links from Pinterest users, plus some embeds on users own personal sites.
http://pinterest.com/source/thingsyoushoulddo.com/
The average pinner is female and between 25 and 45 years of age. Do you have any visual content that might appeal to her?
-
I've been seeing more traffic sense i started using Pinterest. I would like to learn more about how this can help SEO
I agree with Kane I think its going to be a huge trend this year.
Tim
-
I love your tall and narrow strategy. I have a marketing board where I pin lots of infographics. If you want your pins shared on Facebook (and perhaps Google+ as well) they can't be wider than 520px. Even 521 will generate a link instead of an image.
http://pinterest.com/juliemarg/get-on-the-map I've got 350 people following this board. ;^D
-
Hi Julie,
This is more of an answer to "Do you have a Pinterest strategy?" than content appealing specifically to woman between 25 and 25, but here are three strategies that I've had luck with on Pinterest:
1) Build "tall" content
Take advantage of the medium and start building content with long height and short width, such as:
Frankly I think those are going to be a huge trend in 2012. Pinterest sometimes displays them in full length form, and sometimes they don't, I haven't figured out why yet. Either way, they stick out in feeds, and they're fun to click on. They're certainly worth testing, especially if you can do some sort of format like "5 Great Wedding Invites" that's already going to be super pin-worthy.
2) Reach out to popular curators
Find the people who already have huge followings with your demographic, and reach out to them just like any other blogger. Interact with them on Pinterest, comment on their pins, and most importantly, re-pin and like their stuff. This should be done hand-in-hand with other relationships you'd form on social media, blogging, etc., and shouldn't be done in a Pinterest vacuum - most of these people have followings elsewhere, too.
3) Developing lots of followers by following lots of boards after developing your own boards
This is more of a way to develop more followers, but it will allow you to seed tons of your own content and build a following for your own site.
Many people are still early in their Pinteresting and they're looking for people to follow with similar interests. Essentially, use the internal Pinterest search to find people with keywords in the name of their boards, and following all of those boards, will net a pretty high return of new followers if they visit your profile and see tons of good pins in categories they like (arrange your best boards towards the top).
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to rank Pinterest pins?
Hi, As I see it, Pinterest is a search engine. Does anyone have any tips on maximizing reach? Are there any resources that will help? Thanks in advance
Social Media | | SolveWebMedia0 -
Has anyone used Ninjapinner for Pinterest?
Has anyone used Ninjapinner? I'm interested in automating my Pinterest efforts a little, and have seen this tool mentioned. Interested in using it to (carefully) autofollow accounts. TIA!
Social Media | | Coraltoes770 -
Authorship without Google+ - Ideas and strategies
Hi everyone, I am currently coaching several companies on Content Marketing, Authorship etc and how to implement these techniques at an institutional level - more here. My question is - Can an author reap the benefits of authorship in all search engines simultaneously without linking to Google + and becoming entangled in the Google Circles phenomena? I know don't laugh. 🙂 I know it seems like an ignorant question, but there must be a way. Is there a possibility of doing this with Author Schema's http://schema.org/Article? Will Google treat them the same way as Google +? My clients are not happy about getting so entangled with Google + and leaving out the other search engines. Thanks Carla
Social Media | | Carla_Dawson0 -
Does Pinterest's javascript removes rel="nofollow" ?
It's late and I might be seeing things disappear...but I noticed something strange with a Pin It button we added in our website: I added a rel="nofollow" to the <a href="">for Pinterest, however when I use the html inspector in IE or Firefox, and inspect the attributes of the link, 'rel=nofollow' is nowhere to be found.</a> <a href="">Did anyone notice this?
Social Media | | smarties954
Does Pinterest's javascript remove the 'rel' attribute? (looks like it's the case)
How does google treats this? Do they interpret the .js and ignore the 'rel=nofollow'? I hope it's a technical error on my end, otherwise thousands of website owners are being tricked into believing that they added a rel=nofollow, when in fact it's just being removed behind the scene.</a>0 -
What's the value of Twitter and Pinterest links?
Just wondering should part of my regular activities include sharing certain URL's to these social networks? Presumably it requires constantly mentioning random pages as part of an ongoing nature... Any pointers? thanks
Social Media | | bjs20101 -
Best strategy for Multilanguage Google+ Business Page(s) & rel publisher
Hello! I have many troubles defining a clear Google + strategy. Let's say I have one brand, say "reallycoolbarcelona" (because Barcelona is really cool!), 1 google place in Barcelona, and many websites with local ccTLD to promote the brand in different countries: reallycoolbarcelona.fr, reallycoolbarcelona.es, reallycoolbarcelona.co.uk, reallycoolbarcelona.it, reallycoolbarcelona.de. 1/ Now, how to handle that in Google+?
Social Media | | antoine.brunel
==> Shall I create one single page for all languages in Google+? (But then I cannot transfer Google Place to Google Local +?)
Then I would put the rel publisher of this page on all my websites? ==> Or shall I create one Google + page per language?
Then I would put the rel publisher of each language page on the corresponding website based on the language (french Google + page publisher on the french website only)? 2/ Now how did you manage to create a +SEOMoz page in Google+? By that, I mean a page with a clean url plus.google.com/+SEOMoz (that's so cool!) and not the scary url https://plus.google.com/b/1234567890 Thanks for enlighting my blurred mind about Google + multilingual strategies!0 -
Implementing Pinterest On Site and Social Snippets
Hi can someone confirm, does Pinterest use Open Graph Protocol? If you use the Pinterest Widget builder - http://business.pinterest.com/widget-builder/#do_pin_it_button Will the image you place in the widget replace the image Pinterest selects if it does use the Open Graph Protocol? The site already uses Open Graph Protocol for Facebook and Google+. It also uses Twitter cards for twitter. It would be good if we don't need to add more html (such as from the Pinterest widget builder) for Pinterest. -- Matt
Social Media | | Mattcarter080 -
How does Pinterest contribute to SEO?
Can Pinterest help me obtain quality backlinks? How does it help in the process of search engine optimization?
Social Media | | pulseseo0