Adwords Bulk Discount
-
Had a few calls recently from agencies offering bulk discount on Google Adwords spends if we pass management over to them and spend more than £5,000 ($7,500) a month, they claim they can offer a 5% discount over what we're currently paying... Can't find anything about this, does Google offer such a deal to agencies?
-
Yeah I've never heard of this. The other thing they might be doing is just optimizing the accounts they manage to spend less money after they take over the management of them. Optimizing bids, using negatives, and going after only highly profitable keywords could help them reduce costs and then they just keep the savings over the 5% they are guaranteeing you?
If they are still leaving the account and billing in your control, you'd be able to verify this. Did they say how the billing is handled? Either way, this sounds highly suspicious.
-
That's clearly deceptive pricing. By Adwords partner standards they must share costs of Adwords campaigns.
Report them.
-
Call google ask them
-
We've no intention of using them... Just that they've made these claims that there is some magic Google agency discount out there somewhere! But I can't find any evidence of such...
-
I would check into them over billing the price per click etc
-
No and thats the big issue here, you get reports on their 'platform' only, no access to the actual adwords account...
-
who's credit card is on the adwords bill? Maybe they are lying about clicks and costs- do you get access to account?
-
Asked exactly that... They reckon they make their commission on part of the discount they receive through from Google.... So say they receive a 10% discount, they are passing 5% on to us... Essentially i'm looking to discredit their claim that they receive some sort of special pricing from Google...!
-
if they dont charge a management fee how do they make money?
-
Yep eating into the management fee was my original thought but, they claim they don't charge a management fee! I just can't understand how they're making such a claim... Bizzarre...
-
We manage accounts over 50k a month and get no discounts from our google account reps. My guess is they are just factoring it into the management fee likeAlastair said
-
I don't think they do offer discounts, they'll probably just absorb it in their management fee instead. Google does have a partner program where you add budget in bulk, but I haven't heard of discounts
http://www.google.co.uk/intl/en/ads/premiersmbpartner/partners-details.html#eligibility
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why would a business want to cap their Adwords budget?
If a business has an unlimited supply of product and an unlimited capacity to distribute that product why would they want to limit their Adwords campaign budget? If your Cost per Acquisition for a conversion is lower than the Customer Lifetime Value for any given keyword bid, why would you want to prevent your campaign from reaching as many people as possible? Thanks in advance Danny
Paid Search Marketing | | richdan3 -
Google Analytics showing my Adwords campaign bounce rate at 0%
I am relatively new to Adwords, and I can't figure out why the Adwords section of Analytics is showing all my site visitors at 0% bounce rate. Does that mean the account connection is not done right? Obviously Google ads are not a 0% bounce rate. If I can't get that to work, does anyone know how Google ads appear in Traffic? Is it Direct or Referral? I'm sure there's some simple answer I'm just not aware of, I would appreciate anyone's help. Thanks!
Paid Search Marketing | | Crystalline_150 -
Adwords account suspended for talking about SEO. Why isn't Moz suspended, too?
First let me say that we don't care that much about Adwords. We were spending about 20 bucks a month and we never optimized it, tinkered with it, or cared that much. Business is booming for us just with organic search and referrals from happy customers. (We're a blog writing service called BlogMutt. Motto: We work like a dog to fill up your blog.) But we just got suspended from Adwords. After multiple inquiries and multiple unhelpful responses, we got a note that said: "Please note that your website contains matter which states your site's SEO increases. Anything which relates to SEO is not allowed as per Google Policies. Please make appropriate changes to your website." Now, we don't say your site's SEO increases with BlogMutt. What we do say is what everyone says, that blogging is a best practice for any modern marketing effort. We certainly are less clear about improving search rankings than, for example, moz.com. Why is it OK for Moz, but not for us? Don't get me wrong. I think Moz should be able to continue advertising. I'm just wondering how we got into the Adwords crosshairs. Any thoughts?
Paid Search Marketing | | scodtt0 -
PPC Adwords Trademark Protection
Hi Wheres the form for filling in/registering your brand with Google for trademark protection in adwords ? I can only find an infringement/complaint form, which given no one currently infringing i imagine will be pointless filling it in. I understand its possible to register trademark with Google in the first place If someone can direct me to the exact page will be much appreciated ? Many Thanks Dan
Paid Search Marketing | | Dan-Lawrence1 -
Suburb Specific on Adwords
I'm wondering if anyone can help me. I am in the process of setting up an adwords campaign that targets sepcific suburbs in a city. I want the ad copy to state "removalists in" with the specific suburb in the first line. e.g Removalists in Richmond Do l have to set up an separate campaign for each suburb l want to target or can l do this by having a campaign targeting all variations of the suburbs by phrase and then adjusting the ad copy so it changes for that relevant suburb search? Any advice would be a great help. Thanks
Paid Search Marketing | | RobSchofield0 -
Best method to measure conversions (Adwords)
Hi, I am a new member and fairly new to PPC. I have a service based site (car detailing) and I have been using Adwords for quite sometime now. My primary question is about tracking conversions. I have dedicated landing pages for each one of my ad groups (and some kw specific landing pages). When a potential customer lands on one of my pages - lets say my "car wash" page, they have the option to: Call from that page to book a service (I have a trackable number on that pages) Book online (its a 3rd party booking app with no tracking functionality) Continue to my main site for find out about our other services (I have a few outbound links set up on the page) But, I am running into problems when it comes to conversion tracking. I am not doing any call tracking via Adwords, so what would be the most effective way for me to track conversions? A) Should I set up event tracking in order to count outbound clicks as conversions? B) Should I remove all outbound links from that landing page and use the custom phone number on that page? My fear with this option is that customers may want to see additional services that are on my primary site. Therefore, I don't want to limit them to that landing page only. C) Should I use Adwords call tracking? If I go this route, I would have to decrease my campaign budgets in order to offset the call tracking costs. Or maybe there is another option I should consider that someone with more experience could offer. Any advice would be greatly appreciated. Thanks in advance
Paid Search Marketing | | Headwurdz0 -
Adwords Quality Score Help
Hi, I have (well I though I did have) a well optimised landing page for Google Adwords for the keyword Sonos Play 3, but yet my quality score is 3/10 - 4/10. It has been like this for a while now. You can see the landing page here If you would like to see the Add Content let me know. (attached as an image) I appreciate any and all help I receive. Thank You Rick hdxKq.jpg
Paid Search Marketing | | Lantec0 -
How to set up Adwords Account for Keyword Research
Hello, At the advice of some knowledgable people around here, we are setting up a $200-$300 Adwords campaign to determine keyword research. Our site is already doing well but we want to make sure we are targeting all the appropriate terms. What do we need to keep in mind in setting up this campaign. I assume we would do some broad match terms with a bunch of negative matching. Thanks!
Paid Search Marketing | | BobGW0