Could you give me some advice to be ranked first
-
hi everyone,
i need some advice; i'm trying to get first in the organic result for the keyword "poltrona frau brescia" in google italy, i list below the latest action i've been taken on my site ( http://poltronafraubrescia.zenucchi.it
- i've just added the site into some directories
- i've just recived some inbound link from a few sites with the anchor text "poltrona frau brescia"
- i wrote some press release that links to the site
- i created a google plus profile
- i created a google places profile linked to the google plus too
actually i don't see the page authority going up but the authority is the same as the domain in wich the site is located.
my goal is to rank first, now the first position is owned by a site with no autorithy but with the exact keyword matching in the domain.
please gays give me some advice to get concrete results, only just a couple of things to follow...
it seems a little bit strage for you but i'm having some troubles with this aim....
thanks a lot,
Guido
-
Hi Guido,
Firstly I would perhaps look at changing from a subdomain to a subfolder e.g. http://www.zenucchi.it/poltronafraubrescia or http://www.zenucchi.it/poltrona-frau-brescia
There are, of course, certain situations where a subdomain is more appropriate but in your case I believe a subfolder would be more appropriate. You will find that the subfolder will benefit from the added authority of your domain whereas the current subdomain configuration means that you are losing valuable authority here.
I would also advise on having a good mix of brand anchor links as well as commercial i.e. have anchors containing Zenucchi or http://www.zenucchi.it as well as poltrona frau brescia.
Another thing I would look at improving is your on-page optimization. There are quite a few things you could improve so won't go through everything but I notice you don't have the key term 'poltrona frau brescia' in a h1 tag, maybe consider doing this.
Hope this helps.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Rankings Dropped to Nothing
We're kind of in crisis mode, as our ad revenue is about to take a huge hit. Hoping someone can help me figure out what to do next. Site: https://indoorgardening.com Here's what I did (below) that I think broke things somehow. I'm clearly not an SEO expert but thought I was making things better. And things did improve over the last week or so but then fell apart 2 days ago. 1. Most posts did not have a Yoast focus keyword. I added keyword phrases and used Yoast suggestions to optimize for that and for readability. 2. In some cases I changed post titles to better reflect the keyword phrase. 3. In some cases I changed the slug per Yoast's suggestion and did a 301 redirect from the old slug to the new one. 4. I used Grammarly to fix all spelling, grammar, punctuation, etc. 5. Some Yoast-suggested changes that were made: Image alt tags, subheading structures, adding keyword to subheadings, first paragraph, and meta description, changed sentence length for those over 20 words to clean up the text, added transition words where applicable, reworded passive voice sentences, added internal links when needed, eliminated consecutive sentences (first word), improved Flesch reading ease when necessary. 6. I also added or changed Amazon affiliate links where needed and swapped out images when necessary. Results:
Technical SEO | | Jbyron
I started this project about 3 weeks ago. On 11/29 we had one of our highest traffic days, with 1017 hits coming from Google. On 11/30, 257 hits came from Google, and on 12/1, 3 (three!!) hits came from Google. At this point, 82 of 89 posts have a double green "Good" score in Yoast; 6 are "OK" and 1 does not have a focus keyword designated. Thanks in advance for any help anyone can provide. -John0 -
How would you research on what keywords to rank?
Do you guys mind sharing your steps on what you do on your research? Semrush does not have my countries google so Sadly i have to skip that. I been using open site explore to check out on my competitors to see what they are ranking. Any more suggestions?
Technical SEO | | andrewwatson921 -
My rank suddenly drop
Hi before i subscribe for MOZ i have hired a seo expert to do an optimization for my escort website, it was really hard since im not knowledgeable and have no clue about it also my niche is kinda hard as what everyone says. The SEO did a good job ranking my site but in less than 2 weeks my ranking goes down and every time it happen what i do is call him and tell him about the situation and in just few days my rank goes up again and im in page 1 of google. My question is, is that normal? like ranking drop in less than 2 weeks and he could easily rank me up in just few days? I pay just to make sure that im on page 1, so every time he put my site on page 1 i pay for it. Gawd i still have no clue whats going on, i have a lot to learn, black hat, white hat, proper back linking, etc etc so i'd really love to know if its normal cause if it is then no point for me to learn SEO as he is doing job well done. I was just afraid that he is doing this to rip me, not that i dont trust him but you know this days everyone needs something for a living 🙂
Technical SEO | | geefex6nsy0 -
Eligible To Rank For Few Queries
I can't figure out why this site (www.liveathomeseniors.com) is eligible for so few search queries on Google Webmaster Tools. I know there is a lot of work to be done, but this is my biggest puzzle right now. What am I not seeing? 379 pages are indexed and yet the site is has only been deemed eligible to rank for 3 queries over the past 3 months. Is it all the repetition in the way the content has been structured? I'd appreciate people's thoughts on this. I can't see the forest for the trees. Donna
Technical SEO | | DonnaDuncan0 -
Blogspot domains - giving me a manual action
So some agency did horrendous article submissions on mass in 08/09. Since I have been tidying this up by manually getting the domains removed in our back-link profile. Some however i just cannot get rid of. Recent penguin update obviously penalised me for this, so i disavowed the rest i could not remove and did a reconsideration request. The reply from Google was still that it violates guidelines and it used 3 blogspot domains (which no crawler i used had previously found) as examples. Now there is NOONE at Google to contact about this and the sites are abandoned, so they just sit there doing damage. I will ofcourse add these to the disavow but can i disavow the whole of blogspot.com ? What if all are in the disavow but they still use it against us in the reconsideration request and i cannot remove them as noone to contact at Google? Really appreciate the help, thanks, 2 years of hell tidying up bad agency work!
Technical SEO | | pauledwards0 -
Please advice needed SSL .htaccess
Hi everyone, I recently installed verisign ssl. the idea to have page https://example.com all redirect from non-http to https work properly, but in IE whenever smbdy types https://www.example.com it shows the red screen with invalid certificate. If you click "proceed" - everything goes to normal page and on server redirect www to non-www seem to work fine. Is there way to get rid of the warning? Is it server or certificate issue? Here is the peice of code from htaccess. Please, advice needed! RewriteEngine On RewriteBase /RewriteCond %{HTTPS} !=on RewriteRule ^(.*) https://%{SERVER_NAME}/$1 [R,L] RewriteRule ^index.php$ - [L] RewriteCond %{REQUEST_FILENAME} !-f RewriteCond %{REQUEST_FILENAME} !-d RewriteRule . /index.php [L] Thanks in advance
Technical SEO | | Kotkov0 -
Keyword ranking not moving
Hello, We have a very important keyword for our website (www.decorplanet.com) that hasn't moved in any direction in over a year. The keyword is "bathroom vanities". Our current SEO company has told us that the previous company has "over- optimized/linked" for this particular keyword and now Google is penalizing us for this. They told us that we need to leave it alone for a while and concentrate on other keywords and this one should naturally come back up (I should mention that at some point, we were much higher than where we are right now for that particular keyword). Many of our other high-profile keywords have been moving nicely to the first page. Keywords like "modern bathroom vanities", "antique bathroom vanities", "contemporary bathroom vanities", but the one that we really want ("bathroom vanities") hasn't budged at all. Does anyone have any thoughts on this. Is it possible that Google put us in some sort of a "sand-box" - I mean we are on page 2 so it doesn't sound like that's the case. It's just very bizarre that we can't seem to do anything with this keyword. Really appreciate any thoughts or input on this.
Technical SEO | | steven11330 -
Syndicated Posts Not Ranking, Possible Solutions?
All, We used to allow users of our legal information site to syndicate content that was published in identical form on their blogs and, in some cases, other sites as well. No surprise that post-Panda, we're not ranking for those syndicated posts, they offer very little value. We still boast a very nice library of original content that drives traffic, however, I'm concerned that those lingering syndicated posts are bringing down our overall domain authority/credibility. Right now, syndicated posts account for roughly 25%-30% of overall site content. I'd like your opinions as to whether I should: 1. Delete the syndicated posts and 301 to an original page; 2. Do nothing 3. Do something I've yet to think of Any insight is welcomed! John
Technical SEO | | JSOC0