E-Commerce
-
I have an E-Commerce site with tons of categories. These categories live on each product page for easy navigation of the site. This means that the entire site has some 500 internal links with optimized anchor text. Is this an issue and if so .....what to do.
-
This should not cause a problem. As soralsokal says, internal anchor text linking isn't a regular problem for over-optimisation; the only way you'd be in danger of attracting unwanted search engine attention is if you were churning out hundreds of low-quality blog posts, linking internally over and over again to commercial pages with spammy anchor text.
Google is used to seeing navigational links on ecommerce sites, the vast majority of which are "optimised". The optimisation is fine; it's for users. You wouldn't link to your wine page with any other anchor than "wine" because it tells people what the page will be about Google knows this; navigational elements like this are fine as a result.
-
As far as I know internal anchor text can't be 'over-optimized'. This only is the case for external sites linking to you.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Building Links for an E-Waste Recycling Business
Hi everyone. I was wondering how I could build a solid link profile for an e-waste recycling business. Should I try to get links from local government bodies, the better business bureau, and the chamber of commerce? How have people done this before? I must also note that my business doesn't have a physical location per se in every city, but will travel to a client instead. Thanks!
Link Building | | Charles_Murdock0 -
How to perform Keyword Research for the e-commerce website which has more than 20,000 products
Hello,
Link Building | | CommercePundit
I want to work on keyword research for one of our e-commerce website - http://www.grandcrayon.ca which provides office supply products in canada. I am targeting only canada and keyword research will be based on Canada Search results. I would like to know how i will start targeting keywords in organic way for this website. I am using keyword planner tool and get results some how. But should i start keyword research by filtering with different categories or any other easy way that i can give me the keyword results for this site. I want to know which are the main keywords or the list of keywords on which i should work. Your valuable inputs will help me a lot! Thanks0 -
Starting SEO For My E-commerce Site?
Hey guys, So I'm starting SEO for my e-commerce furniture store and I'm a little confused. Right now the only links I have are from sponsored posts. How do I get links from other sources? What other sources are there besides sponsored posts? I submitted my site to Dmoz.org and I was also going to submit it to the Yahoo directory. I have contacted a few personal home decor blogs but have not heard back from those people. Could someone steer me in the right direction. Thanks a ton!
Link Building | | The_Kiwi_Man0 -
What to do with high-traffic pages that are not related to e-commerce?
Hello folks! We run a webshop selling wine and spirits, which obviously serves the purpose to generate revenue. To add further value to our customers, we have a section on the site, suggesting food recipes. The main purpose of that section is to inspire and educate about how wine and foods can be combined. Rankings are getting higher on "important" keywords for our business, in terms of products and product categories. However, the recipe pages, which are less important, are getting much more organic traffic. So here comes my question: Having "less important" pages that do not convert in terms of purchases, but however do get loads of organic traffic, what could I do with these pages, in terms of SEO? Could they be used to pass link juice to other, more "important" pages, that we actually want to rank on? Thanks!
Link Building | | jyskvin0 -
B2B E-Commerce Link Building Strategy
Hello all! I was curious if anyone has had any success with a B2B E-Commerce Link Building Campaign or has any tips or ideas they would like to share? My customer base is very specific so up to this point it has been a little difficult trying to get customers and brands to link to a distributors' e-commerce site. Thanks!!
Link Building | | SpencerEverett0 -
Tips for Optimize Categories on Female Clothes e-commerce
Dear Fridends, I´m working on a brazilian e-commerce ( aqmp.com.br ) focus on female clothes. This is the actual struture: 1. Clothes
Link Building | | SeoMartin1
1.1 Shirts
1.2 Tshirts
1.3 Blouses
1.4 Pants
1.5 Dresses
1.6 Skirts 2. Acessories
2.1 bags
2.2 scaves
2.3 belts 3. Jewelry
3.1 necklaces
3.2 bracelets
3.3 earrings 4. Sale 5 News Shirts, Thsirts and dresses are the top sellers.... should I use these as main categories or keep as subcategories? Should I keep the top sellers "open" in the menu?0 -
Need feedback: Should we move our blog from blogger to our e-commerce site?
Hi, I write the blog for an e-commerce site that sells swimwear www.allwetbeachwear.com. The blog is currently a blogger blog that lives off the domain. I have always thought that having a blogger blog for the site looked unprofessional yet might be good for SEO since google owns blogger. However recently we are making SEO improvements and want to create more internal links to keep up with our competitors. I am thinking an on-site blog might be good for SEO. What do you recommend for the best SEO results for our site? -keeping on blog hosted on blogger -creating a new blog on our e-commerce platform -hosting the blogger blog on a subdomain of our ecommerce site Thanks!
Link Building | | allwetbeachwear0 -
E-Commerce more emphasis on root domain and categories?
Hi all, I'm still in my dilema after taking over this ecommerce site. Currently running Volusion(please for your own sake never use them, 7$ for each GB over), I plan on taking the site to a dedicated server running on Magento. Should we worry too much since majority of our links are to the root domain while a small portion is to actual products? I think there should be more emphasis on the categories and root domain rather than actual product pages. I mean this is e-commerce and not a content site. Thanks!
Link Building | | William.Lau0