Mobile homepage title is showing unrelated text
-
Hi all,
I've read the FAQs and searched the help center. My URL is: http://www.leibish.com/I just discover it today - when searching on mobile for the brand name (search for "Leibish") I find the following title: Reply (see the attached image).Also, when searching for site:leibish.com +reply you'll find at least a few dozens indexed pages with this title.I checked for the following:1. Link bombing - check with ahrefs and majestic - everything seemed fine.2. Alt tag or other hidden text - couldn't find anything. 3. DMOZ or Yahoo directory submissions with this anchor text - yet, nothing.Besides the fact that I must fix this issue I find it fascinating from the SEO perspective. I need the big guns in here - can you help my resolve this mystery? :-)Thanks...
-
Hi Kristina,
Thanks for that, I really appreciate it. I'll follow Rand's tweet for additional insights.
-
Hi Shahar,
Okay, this one has stumped me enough that I reached out to Moz associates, who were equally surprised. Rand tweeted about it, and the SEO of another site has the same problem, but no one can see anything that you or they are doing that's wrong enough to warrant this. Google's clearly got a bug.
So, my (and Rand's) broad advice is to make your brand as clear as possible:
- Make sure that all of your page titles end in your brand name. I know that you've just updated your blog posts to append your brand name, but double check that there aren't other pages on your site without it.
- Make sure that your title tag structure is clear. You have some title tags that start with your brand name and others that end in it. Choose one or the other (I prefer to end with it) and set that up across the whole site. The only exception here is your homepage, which can start with your brand when everything else ends in it.
- Use your brand name on your page more often. Leibish is on your homepage 3 times; my company's homepage uses our brand name 21 times. Don't do this to the point of keyword stuffing, of course, but find ways you can use it more often.
That's all I've got - we're all keeping our fingers crossed for you! Let us know if things start to right themselves.
Best,
Kristina
-
Gosh, this is so weird.
I will say, it looks like on desktop results all of the pages that end in "- Reply" are your blog pages which haven't been recrawled since you appended your brand name. You might want to go into GWT (or, Search Console, now, because Google likes keeping us on our toes) and "Fetch" the top pages that show up with "- Reply" and ask Google to add them to the index. Hopefully, if Google sees all of these pages showing up with your proper brand, it'll figure things out quicker.
-
Not really. I can only think of the Facebook blog comments (with the word reply), but it doesn't make sense Google would use it that way.
-
I thought of that, but from what I remember, you still have <title>s on the mobile version of the HTML, right?</p> <p>Also, I double checked, and "site:leibish.com reply" returns desktop results with "- Reply" appended, too, though it looks like it's only doing that to your blog pages. Do you have any internal settings in the blog that may be off?</p></title>
-
Hi Kritina,
Thanks for the very through answer. We have implmented the schema.org and removed the "buy" keywords from all the titles.
However, it still seems we see the reply in the titles.
I thought about other option - perhaps it's concerning the mobile serving - they use the dynamic serving method. Do you think there might be an issue in here?
-
Wow. This is a weird one.
The way Google has used "Reply," it seems to think that's your brand name. All of the pages that show up with "Reply" in the page title other than your homepage have " - Reply" appended to the end, like a brand. I've seen Google do this a lot when page titles are just the title of the article, without the brand appended.
The question I can't answer is, why does Google think your brand name is Reply? One really out there idea I have: does Leibish sound like any words in Hebrew that Google may think it's translating for us?
Anyway, my guess is that your unspoken question is, how do I get Googlebot Mobile to label my site correctly? I would:
- Append your actual brand name to the end of every page title on your site. It looks like you rarely do this, so Google isn't seeing your brand name in <title>tags at all, which may be confusing it.</li> <ul> <li>Your titles are already on the long side, so I'd take this time to trim them as well. I like to use <a href="http://www.seomofo.com/snippet-optimizer.html">SEOmofo </a>to test out page titles as I write them.</li> <li>My first suggestion is for you to cut out the SKU - people rarely search for those, and if they do, Google will match them with the text on your page.</li> <li>Also, be a bit less sales-y. Google doesn't love "Buy" in page titles, which you have on your category pages.</li> </ul> <li>Use schema.org to mark up your site, labeling Leibish as the "Name" and probably marking up your address and phone number while you're at it. </li> </ul> <p>I only have two bullets because really...it seems like Google is being dumb here.</p> <p>Anyway, I hope this helps! I'm sorry I wasn't able to come up with more insights. Let us know how things go.</p> <p>Best,<br />Kristina</p></title>
-
Hi Umar,
Nope, but we'll implement it.
However, I'm not sure that's the issue. That might resolve this, but still we don't understand how the "reply" came out. It seems to me it indicates a much wider issue. Also, the post you provided is not exactly the same, as it's related to a scenario in which a page have two title tags. That's not the case. Furthermore, we still don't have a clue where the "reply" came from.
-
Hey Shahar,
This is a usual tactic from google especially in desktop searches. Sometimes it creates own titles if it finds yours to be short, over-used, poorly written & stuffed with keywords.
As far as the mobile in concerned, have you tried to use Schema.org's JSON/ microdata markup?
JSON:
Microdata:
<title itemprop="name">Your WebSite Name</title>I'm sure when next time Google index your page, your own title tag would appear.
Do check out these resources:
https://mza.seotoolninja.com/ugc/google-serp-test-multiple-page-title-meta-description-tags (Check out the comments section too)
https://support.google.com/webmasters/answer/35624?rd=1Hope this helps to solve your mystery
Thanks,
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tool to identify if meta description are showing?
Hi we have a Ecommerce client with 1000s of meta descriptions, we have noticed that some meta descriptions are not showing properly, we want to pull and see which ones are showing on Google SERP results. You can use tools like screaming frog to pull meta description from page, but we want to see if it's showing for certain keywords. Any ideas on how to automate this? Cheers.
Intermediate & Advanced SEO | | brianna00 -
Magento & Accelerated Mobile Pages
Hi Folks, With Google rolling out changes to AMP & webmasters being encouraged to implement AMP.
Intermediate & Advanced SEO | | Patrick_556
Has anyone had any experiences implementing AMP for Magento Ecommerce. I understand that AMP is primary for articles & blog posts, but assuming AMP could be implemented on Product Pages, they would load faster & offer a better user experience & a step in the right direction What do you guys think? Many Thanks,
Patrick0 -
Only homepage is ranking after site re-launch
We've been moving all our sites over to a new platform (Demandware) this year. In the process, they've all gotten updated designs (from the same template), on-page optimizations, etc. Since they're all on the same platform and are essentially copies from one template, any technical issues found have been fixed across all sites. The problem I'm seeing is there are a few sites that haven't really seen much/any recovery from the site launch, and these are sites that were done 4-5 months ago. There's one in particular that's especially concerning, since it's showing issues that none of the other sites seem to have. In my Moz reports, it looks like of all the keywords that are ranking, they're only ranking the https version of the homepage (and from what I'm seeing, the https version wasn't picked up and ranked until the beginning of October, which was also the time that WMT shows a huge drop in clicks and impressions). I've crawled the site (ScreamingFrog), done a site search in Google (all pages look to be indexed), etc. and I haven't come across any specific problems there that would suggest a technical issue. We're wondering if it might be a link authority problem, since this site had the most dramatic change in navigation. The navigation used to be product based (Boots, Shoes, etc.) and is now broken up by gender. I've noticed that a few other pages that are ranking are dual gender pages that also existed on the old site, whereas all of these new categories aren't ranking at all and I'm not seeing this happen with any of our other sites. I've gone down a bunch of different paths trying to figure this out, but I haven't come up with any concrete answers as to why this is happening and how to fix it. Any thoughts as to what else I can look into or try for this?
Intermediate & Advanced SEO | | WWWSEO0 -
SEO Title Versus Meta Description Tag
From an SEO perspective, is the title tag more important than the description tag? We use a set format for these tags on our real estate web site. The site contains 300 listings. Sample Title Tag:
Intermediate & Advanced SEO | | Kingalan1
Greenwich Village | Office Space Rental| 2300SF $9583/month Sample Description Tag:
Classic Greenwich Village office rental. Hardwood floors, 11' ceiling. 5 oversized windows. 24/7 attended lobby. Renovated common areas. Below market rent. Are we shooting ourselves in the foot by repeating the Square Footage and monthly rent amounts in the title tag? Should this tag be used for a short more descriptive terms so as to maximize the SEO benefit? Should these numbers be listed in the description tag? The listings are not heavily SEO optimized so I don't know whether this is really a non-issue.0 -
Are these Bad Internal Links/Anchor Text?
Hi my site www.over50choices.co.uk is 4 months old and I wondered whether my "Quick Links" section (right hand column) on 95% of my pages with the same/similar anchor text was not best practice ie should I vary the anchor text & the target locations more? ( they tend to point to my top 6 pages) They were set up originally to make the customer experience easy to find things but from what i have read Google doesnt like too many links looking the same ! I also have 3 Graphics (cross sales messages) just above the foot of most (not the home page) pages, linking to my 3 key value pages, all with similar Alt Text tags, again should i vary the alt text or is not a good idea to have this type of link on every page? What is best practice, as i am trying to balance the visual/customer experience whilst optimising for search? Thanks
Intermediate & Advanced SEO | | AshShep1
Ash0 -
Google shortens title tag for certain keywords
A friend of mine runs a website over at http://www.web-design-herefordshire.co.uk/ The keywords he is targeting web design hereford and web design herefordshire. When you search these terms (he's found on page 3 on google.co.uk) his title tag is shortened to web design hereford, Does google shorten these when the keyword being searched is the keyword in the domain? I've seen it on a few others.
Intermediate & Advanced SEO | | jasonwdexter0 -
Mobile URLs stolen and I need them back!
Hi guys, Mobile SEO question. So some time in the past, my client accidentally got a whole bunch of m.example.co.nz URLs indexed due to a link on another website and the awesome relative URL links on my client website. However, now they're building a mobile website and they want all those m.example.co.nz URLs. My question is, if we build a new mobile website and use those mobile website URLs including those already indexed by Google, will Google automatically know after crawling those URLs that they are now for mobile users? Will it change the pages to it's mobile index? Or will it be a case of duplicate content? Thanks Kim
Intermediate & Advanced SEO | | Voonie0 -
Why does google not show my ecommerce category page when I have the same keywords for many products in the product title?
I have found that google removes the google serach listing of a category from my site (ecommerce) when products within the category have the same key words. I sell golf shirts and have a category called "Mens Golf Shirts" Within the category I have added many products but when the too many of the products say mens golf shirt my link on google gets removed. Before i had products named: FUNKTION Mens Short Sleeve Golf Shirt Red / Black but now I have had to change it to: FUNKTION Red / Black I can understand that they may see this a keyword stuffing but how do I get around this to ensure that each product can rank on google for mens golf shirt
Intermediate & Advanced SEO | | funktiongolf0