Another Footer Links question
-
I have reposted this as a new question as I posted in an old 'Answered' question but not had a reply.
Footer links
We have generated new business from links that we have on client sites linking back to us. The new client will call/email us saying "we see you did example.com website, which we like, would you mind quoting for a redesign our website". Without that link we may never have got that new piece of business.
We always ask the client if we can place on link on their website and they all say ok. We don't do this for purely for SEO. The only thing we have done previously is to include the link in the footer of every page on the client site, which we are now in the process of changing to being only the client home page.
With that in mind, is the following ok to do?
-
Place text/image link in footer of client home page
-
Link to be "nofollow" which goes to specific page on our own website e.g. oursite.com/portfolio/clientname.php
-
on oursite.com/portfolio/clientname.php page we link back to client's home page, again this would be a "nofollow"
-
-
i would make the long tail list based on your keyword research and have the main keyword in there
-
Irving, thanks for clarifying.
On our site we have portfolio pages for each client and that is what we will link to from the client's home page, so each link back will be a unique url and not a link back to our home page.
Regarding long tail link what kind of wording would you recommend / suggest, something like 'Website for Client Company designed by My Company'?
-
Thomas, I haven't had any negative feedback, this is more to do with getting things done appropriately and one thing we are acutely aware of is that the footer links back to us are on every client page which we are busy reviewing/correcting. This question is kind of the next step, to make sure what we are doing does/will not penalise the client site but still helps us a little
Like I said in my initial question we do get referrals from client sites because of the link we have in the footer.
-
Relevancy is better but not necessary. More importantly is that the site is quality, not penalized, not selling links and the link is not sitewide.
Also I would not use your main keyword term for link building - use a different long tail on each site and point to internal URLs and not your homepage if you have appropriate landing pages. Have the link in content if possible.
The only question I would have though, is if this is for traffic, why would it bring any volume of qualified traffic to your site if it's not the same niche?
-
I honestly would be careful a little bit about putting links in the footer. Now I know there's a lot of debate have regarding this question. Google does look at some of it as spamy if I recall correctly one penguin came out one of the things mentioned was Web agencies were hit when they placed their URL in the footer of the websites they made.
I would obviously use text in the footer so somebody can highlight it and either Google or copy and paste. Definitely agree with Irving do not use a photograph as you would have to link in that format For it to be effective simply write your name not in the link format.
If the customer does something relevant to what your company does then I would ask them for the link. And ask it to be placed somewhere in the body as a thank you or reference. Those would be ideals obviously the footer of course is still all right.
Have you been getting negative feedback from Google regarding using links in this fashion?
They would definitely not counted as much because like you said you're not in the same wheelhouse.
I hope I've been of some help,
Thomas
-
Thanks Irving. Is it ok to dofollow from client site homepage to our site even if client's site content is not relevant to our own e.g. different business sectors?
-
If you want to do this for SEO then link dofollow on their homepage only and use text not an image.
If it's for traffic then put it globally on the site (since you never know what page a user is coming in on) and nofollow the link.
Nofollow the links on your your own sites client page.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When we use 'link:' for who get the link, how come google show us the same domain as a link.
the search result show the domain of its own. what is is? and is it meaningful as a link?
Link Building | | onedaykorea0 -
Will short linking to my site affect SERPs attribution of inbound link?
Some brand partners are using their short links to link back to our site (like bit.ly but they have their own). They have a high domain authority and trust so we want that link back to be read by Google. When I downloaded all inbound links from Moz, this brand's site was not listed, making me worried that the inbound link isn't being seen or considered! Haven't been able to find any info on this...
Link Building | | PAC31350 -
Help! Someone's inserted my link in the footer of another site!
There's a site in my industry where (I'm guessing on flawed SEO advice) all of their pages contain footer links to rival sites – with each page containing a different set of links. One page has a link to my site, which I've just found out from GWT as the link now produces a 404.
Link Building | | Jeepster
Should I
a) ignore it?
b) ask them to replace it with a live link from my site (their site's highly relevant to mine)? or
c) ask them to remove it altogether as no-one wants footer links?0 -
Bearshare links?
I am doing competitor link research and so far 4 of the 4 have had links from search.bearshare.net What kind of site is this? I am sure it isn't valuable but I can't figure out how it is getting crawled.
Link Building | | EcommerceSite0 -
Internal linking question
How important is internal linking from body content? If you have 500 words of content on each page is it good practise to try and get a few links in to other pages? Surely if you do this your pass more juice out of the page, which might lead to devaluing the page in the SE's.
Link Building | | activitysuper0 -
Another Link Network Goes Down
Check this out http://www.articlemarketingautomation.com/ Another victim of Google house cleaning
Link Building | | TheGrid1 -
LINK BUILDING - Does it really matter if the link is not relevant?
Hi guys, I have just done a lot of link buillding and I thought I am just going to link build and I am not going to go after RELVANT links. I have property/real esate website and I have been any kind of link builidng and I have noteced some good increases in rankings.. So my questions is; Does it really matter if the link is relvant to property or real estate if I have got ranking increases? Or will it later harm my site?? Thanks Gareth
Link Building | | GAZ091