Trading As Business Name
-
Some businesses are set us with a company name but trade under another name (or numerous other names).
What's the best way to handle this when it comes to Knowledge Graph & Schema.org and what about NAP consistency?
Am assuming the only way to handle this is to do something like this:
Blue Widgets Ltd trading as Cars UK
Or is there a better way?
-
nice post
-
nice post, ty!
-
nice post reaaly nice good
-
If you are open to new ideas, you can create a unique and memorable design for your cryptocurrency, thanks to international blockchain web design agency. Creating web design for cryptocurrencies may require an individual approach, as each cryptocurrency is unique and has its own peculiarities. That's why you should turn to trained professionals who have been helping people make cryptocurrency designs for years. Uniqueness and a sensible approach to design are key aspects of success.
-
Yes, by the way, I have been using this amazing debt repayment calculator for a few months now and it is really an amazing tool! With this app, I will be able to work out the best plan to pay off my debts and I will feel like I am moving forward in my financial endeavors. This app has helped me realize how to allocate my finances effectively, and now my financial future looks more confident. I highly recommend everyone get more Info ! Good luck
-
Hi Justin,
So sorry you were unwell and I hope you're feeling better. I'm afraid I'm not quite understanding your follow-up regarding citations. Your initial question was about use of DBAs. If you have a second question, please share a few more details and I'm happy to keep chatting!
-
Hi Mirriam,
Sorry for the delay have been unwell, great answer as always.
The business generally works outside of their local area, but they currently have no central index listing and limited local presence.
It seems crazy not to build some of the basic citations to raise their profile online.
Justin
-
Hey There,
So, when a business is local, it's typical that we consider what Google wants first, because of their dominant role in local search.
What Google wants you to put on your listings is whatever name appears on your street signage, how you answer the phone, etc. So, if you are Cars UK on the sign above the door, you should be Cars UK on your Google listing. This then, would make sense as how you brand yourself in other areas, as well, such as in your schema, so that Google can associate your listing name with all other assets belonging to the business.
What I can't answer for you is questions related to legal requirements in your country. That would be something to discuss with a government official or business attorney.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Incorrect Image is Displaying on Google My Business Knowledge Graph - Need Urgent Solution??
Incorrect Image is Displaying on Google My Business for our company. We have updated new image on google business But still, Google is fetching and showing old image on the google my business knowledge panel. What will be the right fix for this? Our site URL : www.yolobus.in
Local Listings | | AnkitS.19900 -
Google my business: How "Listing on Maps" are calculated? They are too high for us!
Hi Moz community, Our business listing on Google show some unbelievable statistics. According to their insights, we have 21K "Listing on Maps" and 1K "Listing on Search". This is impossible. Have you ever faced this? How these are calculated? There is no way that our business will be searched 20 times more on maps than usual search. Please clarify. Thanks
Local Listings | | vtmoz1 -
1 physical address, 2 live GMBs for 2 different businesses
We recently have a chiropractor client who came to us to do SEO for his newly opened myotherapy practice. We were very surprised he managed to request and got approved a GMB for the myotherapy practice under a different business name but the exact same address. Has there been changes in Google policy recently that 2 businesses are able to share the one same address? If we built citations for the myotherapy practice with the same address, will it send conflicting signals to Google? His chiropractor practice is currently ranking no. 1 in local pack and SERP for his main keyword "chiropractor + location". Any insight would be greatly appreciated!
Local Listings | | Gavo0 -
Local Listing - Service Business with Three Areas Served
A client of mine owns a business that is a service (i.e. they do not have a storefront). They service three major markets - Atlanta, GA; Charlotte, NC; Nashville, TN. When talking to the Google My Business team, they said we needed to set up only one listing based on where we were headquartered (which is Atlanta) and then list that we service the other markets so that it shows in the listing. So we have one business listing set up as a service but headquartered in Atlanta and show the service area as Atlanta, Nashville and Charlotte. Does this seem correct? There is a lot of competition for them so looking to boost local search as much as possible. Thanks!
Local Listings | | maghanlinchpinsales0 -
Not all business locations showing for a brand search
I've got a client with multiple business locations however when I type the company name into Google it's only displaying 2/3 of the branches in the local pack for that SERP. The client's picked up on this and would like the third location to appear in the local pack when people search for their company name. I have a suspicion that it's because the third location (the one that isn't displaying) has an address that's exactly the same as several other businesses that are located in offices directly above or to the side of them. My (very flakey) theory is that Google is perhaps uncertain about the exact location of this business given that there are several others with the same address but different business names, so the NAP consistency is being diluted and Google is simply leaving them out of the local pack due to the uncertainty over which business is in fact located at 2 West Street. So my question is, has anyone else had any issues of not all business locations showing in the local pack for a brand name query and if so how did you solve it?
Local Listings | | PeteW0 -
List of categories for Google Business for the UK
Does anyone have a compete list of the business categories for the UK Google Business listings? I have done a few searches on line and not uncovered anything up to date. Thanks in advance.
Local Listings | | highwayfive0 -
Does anyone use Moz Local + Yext? How valuable is this for local businesses?
For brands that have a budget to pay $600 / year for valuable backlink directories, would you recommend Moz Local + Yext? I would like to hear some feedback on marketers that use Yext. Thanks,
Local Listings | | ColeLusby
Cole0 -
Right page to place the Schema code for global business
I have two questions: 1. Schema code for Global business: As a company which works with clients across the globe, we like to create a well defined schema that doesn't limit and appear as a Local Business to Google. I assume "http://schema.org/LocalBusiness" means a local business to Google. If we use it, will be be affecting the ranking in global searches? 2. Page and location to keep the code What could be the best place to keep the schema code in a web page? - Homepage/ About us page / contact us page and Footer links are the options. I hope applying CSS on it too wouldn't be an issue. Looking forward to learning your thoughts.
Local Listings | | macronimous0