Google keyword planner shows low search volumes
-
Hello,
There are some terms that you'd expect to see a lot of results. In fact, in the old days of Keyword Tool, I recall seeing thousands of results for a keyword like "anderson cooper".
Today, I see a small amount as a monthly average. Am I doing something wrong? All I really want to do is find search volumes on particular keywords either globally or local to a country. And it's proving soo hard!
-
You are not alone. I don't understand as well and would love to hear an answer on this!
-
Thanks William.
I did a "Get search volume" on 'anderson cooper' and I saw roughly 301,000 Avg. Monthly Searches.
I then moved to "Get estimates" to see how this will play out. It now says Impr are 142.86. How come it's 142.86? When if I divide 301,000 by 30, I should be seeing approximately 10,033.Also why is the CPC so high when the search volume is literally 142 something on a GLOBAL scale?!
Sorry, I'm new so my basic understanding is being thrown down by what I'm seeing. Tried exact, broad, and phrase and they only get lower when I'm going with exact. There's so many more keywords here that when I target (sometimes by country), I see numbers that don't make sense. For example, I type in the name of a popular celebrity in a particular country and I know I should see a high avg monthly search, but I don't see that and instead see it in low hudreds and sometimes 2 digits!
Even search for "Toronto defence lawyer" targeted to Toronto, Canada and also just Canada.. and sometimes there's 10 searches that show up average per month. Makes no sense right? But ofcourse, their CPC bid shows high competition. -
Not sure if you are using the correct tool, it seems you are in AdWords.
Use this:https://adwords.google.com/ko/KeywordPlanner/Home
I see 201,000 for "anderson cooper".
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How & What is the best advice on Keyword Cannibalization & get onpage optimized perfectly?
Hi all mozzers, I am having confusion to understand the fact and importance to target a single or related grouped keywords which is quite broader in terms of relevancy being found within our business. Let's explain more in detail:
Search Behavior | | KammySEO
Suppose we have a website: abc.com deal businesses in "Party Supplies, Party Decorations" Where the term "Party Supplies" being used exact or randomly many places, please see below finalized Titles respective to each landing page: abc.com/birthday/
title - Birthday Party Supplies - Kids Birthday Party Decorations Ideas abc.com/wedding/
title - Wedding Favors - Wedding Party Decorations & Centerpieces abc.com/baking/
title - Buy Baking Supplies - Cupcake & Cake Decorating Supplies abc.com/occasions/
title - Special Occasions Parties Supplies & Events - Party Time My main concern is, do our keyword party supplies gets stuck with "Keyword Cannibalization" ? If yes then what is the best advice you folks like to input here in order to safeguard and optimize best our landing pages for the such broader related search terms within the businesses. I am looking for best answer here0 -
Privacy Policy requirements for Demos and Interests in Google Analytics
I have a client who is activating the Demographics and Interests in Google Analytics, and I need to provide an appropriate privacy policy, per Google's TOS. Can anybody suggest what to state in the privacy policy? Google says: "If you’ve implemented Google Analytics Demographics and Interest Reporting, you must also disclose in your privacy policy: How you use data from Google's Interest-based advertising or 3rd-party audience data (such as age, gender, and interests) with Google Analytics." So, I guess it's advisable to state that the site gathers "3rd-party audience data." Is it enough to say that the info is being used to better understand and communicate with the website visitor?
Search Behavior | | jrae0 -
How to setup google analytics snapshot
Hello all! I get these awesome emails from google about a specific site. But I am not sure how, and why. But I like the data it generates. I am uploading a screen shot. They are called Analytics' Snapshot. My question is basically: How to setup google analytics snapshot to report on a specific website in my account? Because I have several I track - Over 40 domains, but I am mostly concered with like 4 -5 of them, I would like to report on. Thanks Mozers!! GJF3iQX
Search Behavior | | smstv0 -
Pro/Cons of JUST using Google Analytics
I find myself in a situation where I am having to defend why purely relying on just Google Analytics for site data i.e. exit pages, keywords, bounce rate etc... is not good practise. So I thought/wondered if other people have come up against this. What are the Pro and Cons for ONLY using Google Analytics for your site data....
Search Behavior | | JohnW-UK0 -
Location specific keywords when your not in the location
Hi, I've been reading lots of great stuff on location optimisation and have picked up some new SEO knowledge on this area. Usually I target UK wide terms but this is a new beast for me. From what I have read if you was going after 'Ironing Services Essex' you would setup google places, include your address across your website and submit to local directories using the same uniformed address. BUT what happens if you live in a town 10 mins outside of Essex, your address doesn't contain Essex or Essex postcode on your website, the Google places pin is outside of the Essex area etc, well hopefully you get the idea. Basically Lets say your company is 10 mins from the area you want to rank for, it's easy for you to get into the location and do business but your address is different to the location you want to target because you live in a village 10 mins outside of the area (city) you want to target.
Search Behavior | | activitysuper0 -
Local search advice?
Some sites i promote limit their services to 50 miles around their location how best is it to optimise their websites. Currently they don't rank very well for non localised search terms but they do very well for term which include their local area. is this something they should be concerned about? Any tips and advice on optimising for local search are greatly appreciated. thanks
Search Behavior | | Bristolweb0 -
Why does my keyword report show for my keywords by keyword report zeros, while the summary shows 400+ for all keywords?
Why does my keyword report show for my keywords by keyword report zeros, while the summary shows 400+ for all keywords?
Search Behavior | | PureStorageMarketing0 -
Googles 'freshness' update and how it may affect Estate Agents.
We have some clients who have raised concerns over how this new update will affect them. They are an Estate Agents who regularly update their property portfolio, blogs and news section etc. Can you advise how they may or may not be directly affected? Thank you.
Search Behavior | | SoundinTheory0