Would it be smart to have 2 different blogs on our site?
-
I run Wick Video - where we make animated videos for businesses. We are toying around with making blog/video content geared toward marketers, _and _creating blogs/tutorials geared toward designers and animators. Since it's two totally different groups, we've had the idea of making two separate blogs.
Is that a good idea? Any websites currently doing this well?
-
Ah. As outlined above by EGOL the separate subscription model should do well. Plus you'll be keeping inbound links within the blog as a whole so that should help with gains.
-
We don't plan on having a large volume of content (1-2 posts / week / category). But we do have very different audiences. As EGOL suggested, we might solve this by segmenting the blog into 2 categories.
-
Good to know people can subscribe to a specific category. I think that's what we'll do.
-
Our current blog has a lot of cross over. But we want to start doing more tutorials, specifically about animation, and what cool After Effects plugins we are using - not super interesting/relevant for the average marketer (unless I'm wrong).
On the flip-side, we want to use our animation skills, and partner with industry-experts, in various marketing fields, to create short (~1 min) videos with one overall golden nugget / piece of advice. (i.e. "5 Ways to Improve Your Landing Page")
-
I agree w. EGOL. While I've seen instances of more than one blog on a site, it tends to work well when you're tackling large volume of content spanning a broad and deep mix of topics aimed at different audiences. Looks like it might be over-kill in your situation.
-
People can subscribe to the RSS feed of a WordPress category.
Also, you can write a program in Perl or php or other language to scrape your feeds and republish them into server-side includes by blog category. Then these server-side includes can be displayed on any page of your website. (there are simpler ways to do this but that is how mine has been done)
-
Thumbs up. EGOL has solid advice on this. There's a lot of cross over between marketers and designers so a blog with both types of content (and talking about their intersections) wouldn't bother me in the least. Would be pretty cool in fact!
-
Lots of sites have multiple installs of wordpress in different folders.
In your application, you might not need to do that. Instead just categorize the posts and then promote the category pages. Will have the same effect. You can insert custom content on the category pages using functions.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Different WP Taxonomies seen as duplicate content
Hey guys, We're seeing Moz report "duplicate" content on pages like: mysite.com/interesting-category/ and mysite.com/interesting-tag. Why exactly is this, and is there something that we should do about this? Obviously some of the same posts will intersect on pages like category, tag, author pages. Thanks
Content Development | | andy.bigbangthemes0 -
References for Healthcare Blog Content?
Hey everyone, We have a couple B2C medical/healthcare clients we produce content for and I was wondering what the industry stance is when it comes to giving references at the end of a blog, assuming there were no statistics or direct quotes used in the content. A lot of our content is written via research on a specific condition/treatment and doesn't really dive deep into specific medical nuances. Things like risks, recovery timelines, questions to ask, etc. are written about mostly. Still, should we be providing general references at the end of blogs to sites like WebMD, Medscape, etc. Thanks for any input!
Content Development | | danielreyes0 -
2 blogs and authorship
Hi all, I run a blog from my WP site, and also a seperate one on blogger.com which has authorship linked to it. I'm noticing that if I put up a WP blog (from my site) on my G+, this will pop up on listings presented the same as the authorship (image shown). My question is, although I make sure that I do not duplicate content between the two blogs, will this kind of mixing up of things (incorporating G+) actually be counter-productive? Thanks in advance.... tom
Content Development | | T-J-I0 -
Same SEO Impact for: ''blog.domaine.com/'' and ''domaine.com/blog/
I would like to add a WordPress blog to my online store. My shopping cart is BigCommerce. My store URL is: http://www.furnacefilterscanada.com I know the ''BEST'' option will be to have a blog like this: http://www.furnacefilterscanada.com/blog/ But I don't thing it is possible on BigCommerce platforme. If I can have a blog with this sub-domaine: http://www.blog.furnacefilterscanada.com will it be a efficient for SEO? Thank you, BigBlaze
Content Development | | BigBlaze2050 -
Best place for a blog blog.mydomain.com or mydomain.com/blog
We have used blogs on a good number of client sites and always got good results from having them. However do you feel its best to have a blog as a subdomain or included in the site ie blog.mydomain.com or mydomain.com/blog
Content Development | | tempowebdesign0 -
What is your opinion about: SEO SearchTerms Tagging 2 (WP plugin)
The purpose of this plugin is to strengthen our On Page SEO by adding new internal linking to the blog post using the most popular keywords used by search engine visitors to find the blog post from a search engine ( incoming search terms ). We can also display the most popular & recent search terms in the sidebar to get a side wide internal linking to the corresponding blog post. New since version 1.25: Automatically convert popular search terms into Post Tags.
Content Development | | cdrdz870 -
Blogging Software Compatible with asp.net server?
I’m in the works of setting up a company blog right now but I’m struggling to find a great blogging software (preferably free). I’d like to keep the blog in a folder, so energyacuity.com/blog, but I’ve been told I need to find a blogging service that is compatible with asp.net so we can download it (?) to our server…meaning wordpress is out of the question. Does anyone have any recommendations?
Content Development | | abernatj1 -
Connecting facebook and twitter to your wordpress blog?
Does anyone know a good plugin for connecting facebook and twitter to your wordpress blog? I’d like it so when i make a new post on my blog it automatically displays on my facebook/twitter
Content Development | | christinarule0