What are your thoughts on buying PBN links?
-
My current employer was using one previously, at my previous employer we never bought PBN links. Are there certain companies that are safer than others?
-
Personally I wouldn't do it. No way. At the end of the day this would be very clearly against Google's terms (not to mention low-quality work), so effectively you'd be placing a bet with your site's reputation on if Google's engineers successfully catch you.
If it's a business that wants to do well in the long term online, I wouldn't take the risk of a bet like that against someone like Google, who have 'one or two' decent engineers actively trying to catch this sort of thing.
Pattern spotting is likely to catch you out and end up with you in hot water, it's just not worth the risk (in my opinion).
As John points out, for a churn & burn website this may work I guess (not something I'd be involved in tbh!), but at the end of the day if you get caught, you're a bit screwed... Plus it'd just be contributing to more crappy content out there on the web - not something any of us need!
-
Don't do it. I have friends who have owned PBNs but came under so much heat from Google and others that they ended up selling them and getting out of it.
Things like this are always caught eventually. It may work for you short term, and if you're in that business of churn-and-burn sites and they're your own (not a client's) then I see no harm in it really. It's your own choice.
But if you are building a longterm business, this is a short term tactic that will only hurt you in the long run. Time and money better spent doing real marketing activities to build your traffic and brand over time.
Good luck.
-
Hi there
Google actually penalized sites using this technique back in 2014. I'd say, don't do it, that's just my vote based on history. You're better off investing your time and resources elsewhere.
Hope this helps, good luck!
Patrick
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
link building
https://www.youtube.com/redirect?q=https%3A%2F%2Fantena24.ro%2F
Link Building | | Tv2.ro
https://m.youtube.com/redirect?q=https%3A%2F%2Fantena24.ro%2F
https://t.me/iv?url=https%3A%2F%2Fantena24.ro
https://cr.naver.com/redirect-notification?u=https%3A%2F%2Fantena24.ro
https://panchodeaonori.sakura.ne.jp/feed/aonori/feed2js.php?src=https%3A%2F%2Fantena24.ro
https://tvtropes.org/pmwiki/no_outbounds.php?o=https%3A%2F%2Fantena24.ro
https://optimize.viglink.com/page/pmv?url=https%3A%2F%2Fantena24.ro
https://hobby.idnes.cz/peruanske-palive-papricky-rocoto-dlz-/redir.aspx?url=https%3A%2F%2Fantena24.ro
https://redirects.tradedoubler.com/utm/td_redirect.php?td_keep_old_utm_value=1&url=https%3A%2F%2Fantena24.ro
https://www.kaskus.co.id/redirect?url=https%3A%2F%2Fantena24.ro
https://salesevents.madison.com/go.php?article_id=108164&dealer_id=60&ga_id&promo_id=25&source=promotion&url=https%3A%2F%2Fantena24.ro
https://bbs.pku.edu.cn/v2/jump-to.php?url=https%3A%2F%2Fantena24.ro%2F
https://feeds.hanselman.com/~/t/0/0/scotthanselman/~/https:/antena24.ro
https://guru.sanook.com/?URL=https%3A%2F%2Fantena24.ro%2F
https://keyscan.cn.edu/AuroraWeb/Account/SwitchView?returnUrl=https%3A%2F%2Fantena24.ro
https://bukkit.org/proxy.php?link=https%3A%2F%2Fantena24.ro
https://nou-rau.uem.br/nou-rau/zeus/auth.php?back=https%3A%2F%2Fantena24.ro%2F&go=x&code=x&unit=x
https://redirect.camfrog.com/redirect/?url=https%3A%2F%2Fantena24.ro
https://auth.she.com/logout/?callback=https%3A%2F%2Fantena24.ro&client_id=8
https://bugcrowd.com/external_redirect?site=https%3A%2F%2Fantena24.ro
https://wikimapia.org/external_link?url=https%3A%2F%2Fantena24.ro
https://www.earth-policy.org/?URL=https://antena24.ro
https://m.ok.ru/dk?st.cmd=outLinkWarning&st.rfn=https%3A%2F%2Fantena24.ro%2F
https://m.ok.ru/dk?st.cmd=outLinkWarning&st.rfn=https%3A%2F%2Fantena24.ro
https://wfc2.wiredforchange.com/dia/track.jsp?v=2&c=hdorrh%2BHcDlQ%2BzUEnZU5qlfKZ1Cl53X6&url=https%3A%2F%2Fantena24.ro%2F
https://www.fuzokubk.com/cgi-bin/LinkO.cgi?u=antena24.ro
https://ipv4.google.com/url?q=https%3A%2F%2Fantena24.ro
https://ditu.google.com/url?q=https%3A%2F%2Fantena24.ro%2F
https://www.google.com/url?sa=t&url=https%3A%2F%2Fantena24.ro
https://m.verywed.com/redirect.php?url=https://antena24.ro/
https://www.projekt-office.ch/?URL=https://antena24.ro
https://mobile.myprice74.ru/redirect.php?url=antena24.ro
https://www.libenar.it/?URL=https://antena24.ro/
https://feeds.osce.org/~/t/0/0/osceofficetajikistan/~/https:/antena24.ro
https://feeds.gty.org/~/t/0/0/gtyblog/~/https:/antena24.ro
https://feeds.marinsoftware.com/~/t/0/0/marininsights/~/https:/antena24.ro
https://www.bing.com/news/apiclick.aspx?ref=FexRss&aid=&tid=60610D15439B4103A0BF4E1051EDCF8B&url=https%3A%2F%2Fantena24.ro%2F&c=12807976268214810202&mkt=en-us
https://maps.google.bj/url?q=https%3A%2F%2Fantena24.ro%2F
https://www.google.bj/url?q=https%3A%2F%2Fantena24.ro%2F
https://www.htcdev.com/?URL=antena24.ro
https://maps.google.mu/url?q=https%3A%2F%2Fantena24.ro%2F
https://mitsui-shopping-park.com/lalaport/ebina/redirect.html?url=https%3A%2F%2Fantena24.ro%2F
https://images.google.co.uk/url?sa=t&url=https%3A%2F%2Fantena24.ro%2F
https://maps.google.co.uk/url?sa=t&url=https%3A%2F%2Fantena24.ro%2F
https://google.co.uk/url?sa=t&url=https%3A%2F%2Fantena24.ro%2F
https://results.dogpile.com/search/web?q=antena24.ro
https://www.ask.com/web?q=antena24.ro
https://search.aol.com/aol/search?s_chn=prt_bon&q=antena24.ro
https://duckduckgo.com/?q=antena24.ro&ia=web
https://www.bing.com/search?q=antena24.ro
https://search.yahoo.com/search?p=antena24.ro
https://search.yahoo.co.jp/search?p=antena24.ro1 -
Links to sub pages
Hi, if I am building links to pages outside of my home page, is that link still a referring domain. Also, does that link also help the SEO of the keywords targeted on the home page. Most of our links are home page targeted and we need to start ranking on subpages but need to know if these links only help the page they are aimed at
Link Building | | Caffeine_Marketing0 -
Are links from charities really better than 'normal' links.
Hi Guys. Just wondering about this idea that links from Charities are particularly good. I've heard people say that links from .org sites are particularly strong. But anyone can get a .org domain, it's just that charities tend to use them more often. Right? I just don't get the logic. Can anyone give more detail about this? Is it a myth? Is there quality info on this topic I can check out? We're working with several charities at the moment, and they all seem happy to blog and link to us...so I just wanted to know a little more. Isaac.
Link Building | | isaac6630 -
Link building
Hello everyone, I am building links for an e-commerce site and I need to increase the value of the links we get by placing them on specific pages in order to pass more juice to inner pages. Which part of the website should I point the links to? Because there is no content section on the site what I can do is either link to the homepage (not an option) or link to inner pages such as category/subcategory/product pages. My doubt is that it wouldn't look natural to link to products pages from a piece of content or from a site where people go with the intention not to buy but to get information. Any opinions on this?
Link Building | | PremioOscar0 -
A link with "return false"- OSE sees as a No Followed Link
Hello, I couldn't find a clear answer to the impact on SEO for a link written in this way: [" class="expert_info" onclick="window.open(this.href);return false;">](w</span>ww.yourwebsite.com<span style=) [Does the "return false" act as a "no follow"? I came across this in our link data in Open Site Explorer which lists these links all as "no follows." However, an engineer I spoke to said that it shouldn't impact search engine behavior. Any ideas? Thank you in advance! -Sarah K.](w</span>ww.yourwebsite.com<span style=)
Link Building | | OneMedical0 -
Does the twitter link shortening service reduce link value (strength).
We have many SEO team members that use Twitters link shortening service, will this reduce the strength or value of the page to be indexed? I ask this cause the displayed URL isn't the actual page it is going to and would like to make appropriate changes to improve our company's SEO For example: http://t.co/zHu8vIcjPx is going to page http://4wheelonline.com/atv/QuadBoss.107503 Thank you for your assistance.
Link Building | | WebRiverGroup0 -
Contests For Link Building?
I have been seeing a trend that a lot of people are hosting contests with prices in the high end XXX $ or low end XXXX $ as the first price. Usually it's arranged via a number of sponsors and you'd have to link to all the sponsors using the keywords given. Some people provide a text file with everything pre formatted to make it easy. I have seen several sites paying 50$ to be part of a contest so that they can get some link juice from participating sites. Since the prize money is huge, many people will participate and will get lot of links. There was a person who built an entire business out of this (Not naming him. He's still doing the same thing but with a small twist). What's your take on such strategies? Don't you think it's high time Google caught these sort of "link schemes"?
Link Building | | ConversionChamp0 -
Linking for multiple clients
We own a small web design company that both creates the sites and then does the seo marketing for them once they are created. The business has grown to have over 100 customers. However, as we sell more sites we find our SEO team is somewhat short staffed. So far, the area that suffers the most is the link building aspect of SEO. The sites we build are for dentists and usually only contain 10 to 20 pages. Enough to list the services they offer and where they are located. Here is my question: We need to get the most effective links possible for over 100 sites with just a couple of employees. What would be the most effective links to try for. We cant chase down every stray link for our doctors. And, we don't have time to do in-depth research for each client each month as we are already pushing ourselves to the limit. In time, we will have more employees to help share the SEO load. But for now, where should we be spending our time most effectively? We can usually only budget one or two hours per client each month for linking. Thanks for any advice you can offer.
Link Building | | Alex_Ratynski0