Any input / pointers for my upcoming Ecommerce move?
-
I posted this as a reply on my other question, but never got another responce...
I am basically moving ecommerce platforms to answer your question. I am keep the same domain (www.stbands.com). If you want to get even more specific i am moving from storesonline to corecommerce. Here's some more info:
- All meta tags, URLS, content is virtually going to be the same except my product pages and normal pages will end with .html, however my category pages will still be /categoryname (like a directory).
- My category URLS seem to build in a mod re-write fashion, which I hear is better for SEO (like /sweatbands/head-sweatbands/).
- I have set all my pages to use the rel=cananical tag, so if you are on the category /sweatbands/head-sweatbands/ it cananicals back to /head-sweatbands
- The images are changing names as I upload them on a product because it auto creates new sizes. This differs from our old host and may affect our vertical image rankings. Should I 301 the image URLS?
- I am keeping the www. in my domain name, as opposed to just domain.com to keep everything the same.
- CoreCommerce automatically seems to make my products uppercase in the URL as they are in the title, but the url works both lowercase and uppercase so its not case sensitive.
This is just an overview of some things I think I have most of my bases covered, but i'm aiming for a april 1st launch / move for the new site. Do you guys have any other pointers / suggestions?
-
James,
Thank you for your recommendation. Appreciate it.
-
I completely understand. But this is not good practice. rel=canonical is a band-aid, but I would definately try to 301 to that lowercase url if you can. Seriously.
-
It is the same product, there isn't multiple products. So the user can access the same product by going to any of the following::
/Levi-Blue-Jeans, /levi-blue-jeans, /LeVi-bLuE-JeAnS, or whatever,
But the main version is /Levi-Blue-Jeans. Just to re-inforce, this ins't going to a different page - its the same product. So basically my URLs are not case sensitive, but are produced as the product title, which uses some uppercase letters.
James,
I have the rel=cananical tag on all my product pages linking to the lowercase, exact version of the url.
-
please explain,
user can access http://www.domain.com/Product-Describer-Keyword.html and http://www.domain.com/product-describer-keyword.html ? if yes then you have a duplicate content issue, just to let you know that Google is smart to picking up the Url that is used by the CMS, but when you start getting links to the one not used by CMS then you have an issue .
-
if you can access the same page using multiple URL's this is BAD - you MUST 301 redirect all requests to a single URL - pick lowercase or whatever, but do not leave it as-is. It only takes one mistake on internal linking or a bad inbound link and you'll get all these indexed..
-
James,
My URLS work for both lower case and uppercase. So the CMS spits out a product URL like this:
www.domain.com/Product-Describer-Keyword.html
but if the customer were to goto /product-describer-keyword.html or /Product-describer-keyword it also works automatically (without me manually doing a 301)
So can i assume this is build in?
-
if any URL's work for upper and lower case, make sure you 301 one to the other. I recommend using lowercase, so redirect all upper or mixed case to all lower case.
oh, and dont forget sitemaps..
-
Wissam,
Thank you I need to work on my Bing Feed... Anyone else have any pointers?
-
I have input and pointers
- Data Feeds for your products( Google/ Bing)
- Advise product URLs and basically all urs are lower case ( long term)
- dnt 301 image urls, but make sure they have Alt tags
- I would advise social Integrations (facebook Likes)
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Structured data / Rich snippets
I have made FAQ to my website Lån utan UC. I have double checked several time and the code is correct. THe problem is that the FAQ it does not show up i Google search. I have put the code at several subpages, like for example: Mikrolån and at all other sites it shows in SERP but not for the first mentioned site above. That site is the startpage/homepage is that relevant to the issue? Please help and I would be really happy. I have tried to fix this in months...
Technical SEO | | LanutanUC0 -
Confused about repeated occurences of URL/essayorg/topic/ showing up as 404 errors in our site logs
Working on a Wordpress website, https://thedoctorwithin.comScanning the site’s 404 errors, I’m seeing a lot of searches for URL/essayorg/topic, coming from Bingbot, as well as other spiders (Google, OpensiteExlorer). We get at least 200 of these irrelevant requests per week. Seems like each topic that follows /essayorg/ is unique. Some include typos: /dissitation/Haven't done a verification to make sure the spiders are who they say they are, yet.Almost seems like there are many links ‘in the wild’ intended for Essay.Org that are being directed towards the site I’m working on.I've considered redirecting any requests for URL/essayorg/ to our sitemap… figuring that might encourage further spidering of actual site content. Is redirection to our sitemap xml file a good idea, or might doing so have unintended consequences? Interested in suggestions about why this might be occurring. Thank you.
Technical SEO | | linkjuiced0 -
Enabling Podcast for Search / Structured Data
Hi, I'm trying to configure a podcast to show up in search using these guidelines and need help identifying which code to use per these instructions. https://developers.google.com/search/docs/data-types/podcast Out of this, we put the following code inside the header tag of a designated podcast page, and it doesn't seem to be rendering properly when I test it. For this podcast home page: https://www.thepitchqueen.com/podcast-success-unfiltered/ href="http://successunfiltered.libsyn.com/rss"/> <title>Success Unfiltered Podcast</title>Any ideas about what to do? Or if this is correct, let me know?
Technical SEO | | HiddenPeak0 -
Moving content from 1 site to another
Hi Moz'ers I have recently taken over the company I work for (www.prendas.co.uk) and want to migrate approx 200 pages from my hobby site to my company's eCommernce website on Shopify Plus. The content (text/photos) are highly relevant to the company, is unique & written by me and will hopefully generate some sales. I have a plan to gradually move them all over (I intend on doing 2-5/day) into a specific blog section to house them all. I'll then create an Apache perm. redirect to the old site too. Source: cycling-jersey-collection.com D/A 21
Technical SEO | | andystorey
Destination: prendas.co.uk D/A 35 The plan is to eventually shut the old site down. Does anybody have any best practice/and/or recommendations? Thanks in advance. Andy0 -
ECommerce: Best Practice for expired product pages
I'm optimizing a pet supplies site (http://www.qualipet.ch/) and have a question about the best practice for expired product pages. We have thousands of products and hundreds of our offers just exist for a few months. Currently, when a product is no longer available, the site just returns a 404. Now I'm wondering what a better solution could be: 1. When a product disappears, a 301 redirect is established to the category page it in (i.e. leash would redirect to dog accessories). 2. After a product disappers, a customized 404 page appears, listing similar products (but the server returns a 404) I prefer solution 1, but am afraid that having hundreds of new redirects each month might look strange. But then again, returning lots of 404s to search engines is also not the best option. Do you know the best practice for large ecommerce sites where they have hundreds or even thousands of products that appear/disappear on a frequent basis? What should be done with those obsolete URLs?
Technical SEO | | zeepartner1 -
Canonical tags/wordpress permalink question
Need help: Do canonical tags do the exact same thing that wordpress already does with it’s permalink function? Or are these 2 separate things? thank you.
Technical SEO | | bonnierSEO1 -
Avoiding duplicate content/same pages
hi I have been checking through all the Q and A but i i'm still not sure how you get http://www.domain.co.uk/index.html to be just http://www.domain.co.uk/? Do you add canonical to the index page to point to the page you prefer and then add a 301 redirect? thanks
Technical SEO | | challen0 -
Do search engines still index/crawl private content?
If you have a membership site, which requires a payment to access specific content/images/videos, do search engines still use that content as a ranking/domain authority factor? Is it worth optimizing these "private" pages for SEO?
Technical SEO | | christinarule1