Rel=author?? google auth?
-
Hi everyone, i need some help with this rel=author and google auth which has come into place. Some questions:
1., I write a blog on our e-commerce site, do i need rel=authort?
2., i write on other sites do i need rel=author
If so is there an easy way to implement this, i know it links in with the Google+ profile but i am confussed as i keep seeing different ways to do it.
I've also been told to do good auth, what is this? ive been given a piece of code to use in my site to auth it? is this worth it?
Any help really appreciated
-
Hi Guys,
I just wanted to add to what I have previously said as when I have dug a bit deeper into this, I have found some info that could go against what I have previously said.
You can use the rel=publisher tag alongside the rel=author tag on a webpage. With this in mind it would be a good idea to have the rel=publisher present on every page in your website to enable you to be eligible for Google's Direct Connect feature.
I found this out when looking through a Google forum and one of the Google Trend Analysts confirmed this by saying:
Hi guys
_just a few short comments: it's fine to have both a link rel=publisher and author-markup on the same page. The rel=publisher confirms that your website is the publisher of that Google+ Page; the authorship markup confirms that you (your personal profile) is the author of the content on that page. This markup can be used independently, since the meanings are slightly different. The issue with the Rich Snippets testing tool flagging this as an error is a bug on our side and should be resolved soon (sorry about the confusion caused by that!). _Cheers__John
Just thought I would share this with you all as it might help.
Matt.
-
It certainly makes sense. We are all in the dark at the moment to exactly how it will work, however, there have been a few tests that have been done to show that page authors have a direct effect upon SEO.
I would imagine that this will be the case for business pages too, however, for the likes of blog posts, etc, (i.e. content that is made by a specific individual within the business) it is best practise to author them to the page. Google is having a big push at linking who actually created the content on websites (and rightly so!), therefore they like it when this is done. Not only this, but it can help with click-through rates within the SERPs to have this.
Matt.
-
Say i auth with an individual employee on google+ and get gains from it when the algo takes it into consideration - what happens if they start letting company profiles auth with content? will i have messed the pages up, or do you think i could have reverted?
Surely Google will let you eventually auth a company google+ profile with content it has written, it makes sense as a company should write trusted and quality content.
-
Yes, but it is important to understand the power of authorship toward SEO. Google is placing more and more importance around actual authors of content when they decide up search engine rankings.
My advice would be to have the content of the business authored to a relevant employee (i.e. the CEO, the blogger, etc) and ensure that they are active on Google+.
This way, you can get a headstart on your competitors and have a powerful author rank.
Matt.
-
I want to tell users that our business wrote the content, doesn't seem to be a way to do that yet which is disappointing.
-
Yes, the rel=publisher tag is used for pages that would be displayed giving information about your business. For example, when you search 'SEOmoz', the company profile appears on the left side. This is because they have used the rel=publisher to link to their Google+ business page.
Use the rel=author for pages that have content on that was done by someone specific, i.e. a blog post, or in your case: holiday guides. This is when you link to your actual personal profile page.
Hope this clears things up a bit.
Matt.
-
Hi Matthew thanks for the advice so far. I am a little confused now. we have rel=publisher and rel=author.
I understand schema, so far on our business site we have verified our google+ page with our website by adding some code.
I have no rel=publisher and no rel=author on any pages. I have some fantastic holiday guides however. Can i benefit from using this rel=author feature or rel-publisher?
Publisher i am assuming is used for business pages?
-
Hi Paul,
Yes you are able to do this via the rel=publisher code. This is used the same way in which rel=author is used, however, you link it to your Google+ business page.
To verify it on Google+, all you have to do is place the link to your website within the about section of your Goole+ business page under the 'website:' section.
Hope this helps.
Matt.
-
Hi Angela,
Sorry, I meant the Google+ page for your business (i.e. not your personal Google+ profile).
I would probably avoid using this on individual products pages. Use schema.org markup on those pages to show product images, price, etc within the SERPs.
For your about us page, home, etc, I would use the rel=publisher to link your Google+ business page.
Hope this helps.
Matt.
-
As far as im aware you cannot link up with your business profile on g+ - just the personal one to auth a page content?
-
Thanks Matt. I have an ecommerce site. When you say "business page" do you mean product pages or content pages like FAQ, About Us, Terms and Conditions, etc? Just want to make sure I'm understand correctly.
Thanks!
Angela
-
Hi,
Yes I would do this for your website's main inside pages. Make sure that when you use rel='publisher' that it goes to a business page and not to a user page or it won't work.
For example, the one I use on the Wow Internet website is:
Hope this helps.
Matt.
-
I've set up Google authorship but is it a good idea to set up publisher markup too?
-
Hi Paul,
My advice would be that you don't want to have rel=author on your e-commerce pages, i.e. for product pages. You should have different schema data for those pages to let Google know that it is about a product, the price, etc. You can check most of this info out at http://www.schema.org
With regard to how you actually go about setting up the rel=author to your Google+ profile, you can check out this blog that I wrote on the wow internet blog.
I would stick to using this on blog posts and information pages on your website, i.e the homepage, about us, etc.
Hope this helps,
Matt.
-
Apologies for the delayed reply - I've just spotted your question.
Rel=author is really easy to implement on your own site or on guest posts.
1. You have to make sure you are a contributor to the website you're writing for and that you have a link to that site on your Google+ profile.
2. Then, you have two options - the meta tag or a rel="me" part of a link which credits you for the post.
There are good number of guides on the web - two good ones are here
http://www.blindfiveyearold.com/how-to-implement-rel-author
http://www.pr2020.com/blog/claim-your-content-how-to-set-up-rel-author-tags
I'm afraid I can't advice on 'Good Auth' but if you have a decent blogging platform you should be able to get a good plugin to help you with implementing rel=author.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google+ Brand Page in Knowledge Graph
We've been unsuccessfully trying to get our brand's Google+ page listed in the Knowledge Graph for our brand. I believe that our markup on our website is correct. Can anyone advise on why we can't get this to pull up in the knowledge graph? Google+ page: https://plus.google.com/+Tacticalgearcom Knowledge graph for TacticalGear.com: https://www.google.com/search?sourceid=chrome-psyapi2&ion=1&espv=2&ie=UTF-8&q=tacticalgear.com&oq=Tac&aqs=chrome.0.69i59j0l2j69i57j0l2.2831j1j7
Social Media | | cat5com0 -
700+ Genuine likes in 4 Days on a new Site - Does it risk Google Spam?
Hi my site www.dealwithautism.com is a brand new site - only 2 months old and since Autism is a fairly competitive niche, id do not get more than 30 impression and 4-5 clicks for my 40+ pages on Google. However, recently I have become very active in the social platforms, so over the last week I am getting 200+ pageviews just from Facebook and Twitter, that not bad., I have recently created a post 21 apps for Autism https://www.dealwithautism.com/top-apps-for-autism/ Suddenly this post is generating a lot of interest and in the last 4 days I have received as many as 700+ likes (purely editorially) and it is growing in terms of 100s per day. How I acquired them? Well, firstly I believe it is a very good post. Secondly, I selected one of the Apps in the list as 5 star and editor's choice! Then twitted and Fb mentioned to that company on Twitter and Facebook. They returned the favour by re-tweeting and since they have tens of thousands of followers, my page immediately got traction. My question is this: Do I need to worry about Google turning a suspicious eye on me for being a new site getting too many social signals in too short time? Should I pull out the Like buttons for a while from my site to slow things down?? I am new to web development and not fully sure how Google would recognize social spam.
Social Media | | DealWithAutism1 -
Is it important for SEO that YouTube and Google + be used under the same Google Account?
Hello - I have a client that has their Google Plus and YouTube under separate Google accounts. My thoughts are that it'd be best for SEO and awareness with Google that their active YouTube channel to be under their active Google Plus account. My question is: Is it recommended for SEO that we upload the videos to her prominent Google business account (they only have about 100 subscribers)? If we did this we would delete them from the other account to avoid dup. content. We are in a position where we can make this change easily if it is recommended and good for SEO--which I would think it would be. So we would like to know now if we should make this change before we grow the YouTube channel further, or if we should leave it how it is. Any insight would be very helpful! Thank you!
Social Media | | dirigodev0 -
Google + - 2 accounts - Personal and Work Account
Hi everyone, I know this seems like a really dumb question and I am pretty sure I know the answer but I am interested in hearing the communities opinion on the following issue. I have 2 gmail accounts. One for work and a personal one Work gmail account - It is ugly. Something like this [email protected] (Don't ask...long story). Obviously I have it connected to my work email that looks like [email protected] I created my G+ personal profile with my work gmail ([email protected]) and I use the free version of gmail. I have also created my company G+ profile from my work gmail account. My personal gmail account has an empty G+ profile. Don't use G+ except for work. Lately I have been publishing a lot and I am starting to get lots of followers on G+. My suspicion is that Google really does not want people with 2 accounts. Should I be using my personal Gmail account and delete my work gmail account? I need to move my company page to my personal gmail account. I really don't want people to see my ugly work gmail account. It is ugly 🙂 Thanks Carla
Social Media | | Carla_Dawson0 -
How do I merge a google+ and a youtube account?
Before Google merged Google+ and Youtube, we had opened a Google+ account for our business from one email account and a separate account on youtube from a separate account. Now that Google merged the two channels, it created a new G+ page for our youtube account. but I want to merge the youtube account with our formal Google+ page. How do I go about doing that Thank you Joni
Social Media | | JonsonSwartz1 -
Google+ Badge
I would like to place google plus bade on our site into footer(if that is good practice to place into a footer) but even the smallest size is way to long, even when I disable the cover photo. How could I do this the best way please? Thank you very much Iris
Social Media | | Rebeca10 -
Should you have both google authorship & publisher set up on a website?
I have read that its a good idea to have both rel=author & rel= publisher set up on a website If so What is the best way to set it up to where rel=author and rel=publisher appear in your website source code? I use wordpress genesis site and have the Yoast seo plugin **In the user profile section on WP there is an area to enter google Authorship link **In the Yoast dashboard there is a place to enter google publisher link. When I check my source code…….I see rel=publisher only on the home page, however ALL my other WordPress Pages and Posts have rel=author. Does that sound correct?
Social Media | | webestate0 -
Find Facebook Likes and Google +1's Across An Entire Domain?
Does anyone know a good way to find the number of Facebook Likes or Google +1's across an entire domain? It looks like SEOMoz only shows these metrics for individual pages.
Social Media | | SparkplugDigital0