Best techniques For EMD Ranking in 2013
-
OK. I know some will say "same as any other SEO". But I am keen to get one of my sites ranking for it's EMD. Nothing I do seems to be working at all. As far as I can tell it's not even in the top 100. Because the site is managed for a business, it needs income. I've managed to increase it's ranks in some low terms.
-
Thanks David, much appreciated.
-
Seems to be a number of Timber businesses at that address...
Regardless, 17 occurrences is going to set off some red flags.
Just trying to help you out with your query.
-
Good observations in regard to EMDs in general. However, if you take a look at the site in question, I think you'll agree the OP needs to do a lot of work on the site regardless of the fact that it's an EMD.
-
Timber Melbourne is the business name...
-
All of my important domains are EMDs.
I think that the hyphen stinks up the value.
I had a key-word.com, acquired the keyword.com, redirected the key-word.com to the keyword.com, and rankings immediately went up. Immediately. As soon as the 301 took hold.
And..... Yes, you rank them just like you would any other website. Duh.
They are not secret bullets. You can have an EMD and still get your ass kicked.
They are most valuable in low competition. When you enter moderate to high competition SERPs their value is not much more than any other domain. This tells me that the value of an EMD is something like +10 instead of the 10X that most people think.
Also, if you have a site with a strong history and lots of domain queries, redirecting it to an EMD could result in a rankings drop. Why? The strong history and the domain queries could be worth more than the small EMD bonus.
-
Honestly, that site is poorly optimised. I wouldn't be surprised if you earn an over optimisation penalty, or already have one.
There are 17 occurances of 'timber Melbourne' on the homepage.
The site is not written for humans, first sentence on the homepage, "We sell Timber Melbourne Wide. Timber Melbourne are the Melbourne Timber Specialists"
That is really bad.
Step one would be to re-write the content for humans, then revisit the on-page SEO, like titles, metas, alt tags etc. Then have a look at the UX, it's really hard to read the content on that background.
Lots of work to do here my friend, I suggest reading the SEOmoz beginners guide to SEO first though.
Good luck.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Targeted keywords for landing pages but keyword has a lot of synonyms, how is the best way to approach this?
I'm trying to target one page for one broad 2 word keyword, however, because our niche revolves around this keyword and it's synonyms, the keyword is used on every other page, thus creating the issue of non-targeted pages taking the rank instead of targeted page. I've thought of using synonyms on each page, so that no one page uses the same keyword, but felt this could be seen as spammy or could just hurt overall relevancy towards the main keyword, thus a loss of rank. I understand page authority also plays a part, but also seems that every page other than the page I want get's targeted.
Keyword Research | | Deacyde0 -
Why is my site ranking well on google but not on Yahoo and Bing?
For our site Boynton Law, we added it to be indexed on Yahoo and Bing but none of the keywords are showing up in the top 50 rankings. Why are our keywords not working on Yahoo and Bing, but on Google our keyword rankings for Boytnon are really strong?
Keyword Research | | netprodjb0 -
Text in my site is too little, what I can do to enhance the ranking?!
Hi Guys, My site contents depending mainly on the image with little titles so wondering what I can do yo enhance the site ranking?! Thanks
Keyword Research | | Moheb0 -
What is the best keyword tool for 2013?
Since the change in Google's keyword tool I have found it frustrating to use in finding new keywords. Which keyword tool would you recommend? Many thanks.
Keyword Research | | WSIDW0 -
Manual Rankings or Automated? Plus and Minus?
Hi, I'm new to SEOMoz and one of the reasons I joined is for the automated keyword lookup feature. I have a few questions I'm hoping people here can sort out for me: Is SEOMoz is "danger" of losing the ranking tool as happened to Raven Tools? I've been doing manual keyword lookups for a very long time. With the # of KW (in multiple search engines) that I now need to track, a tool like SEOMoz seems invaluable. Now I appreciate that there are differences in the exact rankings, but I've noticed that while the SEOMoz google results are very close to my manual lookups (in Chrome Incognito mode), the Bing results are pretty far off. Is this a function of Bing? Or is this the nature of the beast? I'd like to save time by automating the lookups (and of course all of the other features in the rank tool), but I want to make sure I'm accurate. Are many people out there using an automated tool only? Thank you!
Keyword Research | | Titan5520 -
What's the best way to find ranking keywords and phrases?
What's the best way to find ranking keywords and phrases? I have tried Google Keyword Tool but it just doesn't do the job for me (or I'm using it wrong). My main focus is people who are looking for energy saving tricks, but I'm not sure if this is the right keyword / keyphrase. The goal of this question is not to get other people to do the research for me, but rather to find the right tools and usage of those tools for the job.
Keyword Research | | nickhoe0 -
Can't get ranking history
Hi everyone. I have added a couple of keywords to one of my campaigns and everytime I try to check the rankings I get the message below... Whoa! We're dusting off the cobwebs from your keyword history. Don't worry, your data is fine. Check back soon to see your updates. Any idea what's going on here or how long it'll take to get this info? Thanks.
Keyword Research | | AJLComputers0 -
Best Keyword Research Tool / Strategy / Approach?
Currently, I list every root word (one word) I can think of for the client. Then start a 2 word keyword section, making every possible connection with my root words. Then move to 3 word, 4 word, and so on. I do this all in a word document and by hand. Does anybody have ANYTHING (tool/strategy) that does something similar? I'm looking for anything that can expedite this process. My manual method makes me feel like I'm always forgetting certain combinations of words.
Keyword Research | | MichaelWeisbaum0