Why should I use Google Tag Manager and will it help rankings?
-
hi all
I have been reading the documentation here;
http://www.google.co.uk/tagmanager/
But cannot find a real GREAT reason for using this and how it will help my fairly small (500/600 visitors/month) hobby website.
Any suggestions help most welcome!
Thanks
Andy
-
Many thanks John, Nakul, Brian & Irving!
-
More of a way to get tags published without having to adhere to a strict build schedule most large sites have. Makes you more nimble, not really needed for your one man show.
-
I'm with John. If you're running a small site you probably don't need it. That feature is typically used for much larger sites with a lot of users.
-
Andy, I agree with John. It does not sound like you'd be using a lot of tags from tracking. EG 3rd party tags for A/B Testing, Conversions, Goals and changing them every once in a while with specific goals and not having direct access to be able to do it.
-
If you're adding and removing publisher tags and pixels all the time, it can make life easier. Especially if you don't have access to the source files generating the site and can't check in code yourself. If you're not editing or changing tags or pixels so much, I wouldn't bother. It won't help your rankings.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Image ranking plummet help
Hi Moz Community, I need help understanding why my site is dropping rankings and traffic significantly. We were hit the hardest with doing a image query filter ~6/2-6/3 (image attached). We also had a site migration on this exact date, but didn't change URL structure or domain names, just switched hosting sites. I'm assuming this plummet is from the migration, but can't figure out why. I may also not be understanding this filter clearly so let me know. Shoot any questions my way that could help your understanding of the problem be more clear. Thanks,
Reporting & Analytics | | IceIcebaby
-Reed yVzQRTK0 -
Google Tag Assistant for Chrome
I'm using the Google Tag Assistant for Chrome, and I noticed something really weird. No matter what pages I look at, the same two GA tags show up. It's weird. You can see the tag that is "working", and then there are two repeats. For example, when I look at this page, I see the GA tag that is working and then all the remarketing tags. Then I see UA-36732895-1 repeated twice. Anyone have any idea what this is? Thanks!
Reporting & Analytics | | PGD20110 -
Why did my home page fall off of google rankings?
My home page at www.smt-associates.com has been ranked well for various key word phrases for years. I've tried to optimize it for the search "Crystal Lake CPA Firm" and it always had ranked number 1-2. Now it doesn't even rank in the top 5 pages (actually I don't know which page it falls on). I did an on-page report card and it has an A rating. So, what is preventing Google from ranking my home page on page 1? There's not that much competition so this should be an easy ranking for me. I don't know how ling this has not been listed, but I did modify my site about 12-18 months ago with a new WP theme. Could the theme be the problem?
Reporting & Analytics | | smtcpa0 -
Will PPC affect Organic?
Is anyone familiar with a relation between Google PPC and Organic? We started a PPC campaign recently and our organic results spiked up at the same time for phrases that we are bidding on.
Reporting & Analytics | | klmarketing0 -
Google Analytics Campaigns
I need the help of a smart Mozzer. In Google Analytics: Traffic Sources>Sources>Campaigns all the results shown are from RSS. Can anyone help me with why RSS results would be displayed in Campaigns?
Reporting & Analytics | | waynekolenchuk0 -
Page Rank Decline in Webmaster Tools
Hello Forum, My team and I just got through completely redoing an eCommerce website for a yoga company and I noticed that in Google Webmaster Tools our site's average daily position changed from ~25 to ~40 in the last 5-6 days (during this time period we submitted our sitemap). I exported the Webmaster Tools results and found a high number of new keywords (which weren't there pre-launch) related to yoga. However, these keywords are not related to the products we sell. Several of these keywords have positions of 240 or higher and are skewing our avg page rank. These terms include words like "cricket logo," "animal yoga," "dog pose," "cat yoga," We did move our blog into our domain name now and there are some articles related to animal poses. Any thoughts as to what may be going on? Thanks!
Reporting & Analytics | | pano0 -
Google parameter
All Welcome! In the old interface, Google Analytics, you can find rare queries (organic traffic) in such a setting: ^ ([^] +) {5.50} [^] + $ (where 5.50 - spaces between words). As an option to use the new interface Google Analytics? This option does not work there?
Reporting & Analytics | | meteorr0 -
Does Google Analytics use your data against you?
I couldn't find this question answered anywhere in Q&A, so I apologize if it's a duplicate of another post. I heard, about a year ago on either Web Pro World, or Warrior Forum that Google uses your visitor data in your Google Analytic account to rank your site. Someone said that when they took out the Google code, their site went from the third to the first page within 48 hours. That was then verified over the next couple of weeks by others. Their thought was that regardless of the optimized page and incoming link, if the site wasn't getting visitors, then it would be penalized. Since Google has the data, they would be able to use it. I then started using another, paid, solution - getclicky.com. While I like clicky, there is some info Google has that clicky doesn't, everyone integrates with Google analytics - like SEOmoz, and I'm paying a monthly fee. Now that I'm a part of a community of experts, what do you think? Have you noticed Google ranking you based on your analytics data? Has anyone experienced this, or heard about it before? Because I'd like to go back to using Google analytics. Thanks!
Reporting & Analytics | | DallasBonsai0