May last year my sites orgainic listings, and therfore visitors, plumeted. Why?
-
Hello,
May last year my site took a major fall. I am unsure why, and it's time I found out why. Recently I have rebuilt the site from scratch, except for the urls and content, and it's starting to turn back.
What is the best method to go about understanding just what caused the decline? What are the options I have?
See the image for a graph of the all-time traffic. http://i.imgur.com/uL93yPj.png
My website in question is: www.ditalia.com.au
Thanks.
-
Thanks guys, this does seam like a good place to get answers and help in my area of expertise--design and layout.I have had a couple of SEO people work on backlinks and they say they didn't do any black-hat stuff. But, I guess I will find out during this research and fix.
-
Did you get a manual penalty notice in Webmaster Tools?
-
I haven't had any penalty notifications from Google at all. (other than some 404 errors)
-
Have you examined your link profile closely for obvious spammy, dubious, unrelated links?
-
I will check this.
-
Are your inbound links heavy with keyword anchor text?
-
I will check this.
-
Is your textual content unique and give value to your visitor?
-
Yes, every page is unique, however, I have not check for plagiarism--if others have stolen it from us.
-
have you changed your meta content?
-
Only recently when I made the new site--about 4 weeks ago. They weren't change just before May 2012.
-
is the drop relating to certain keywords
-
Pretty much all of them.
MOZ has scanned my site and is displaying data about it now so I will start researching the links, determine their quality, and research how to
Any advice you have would be much appreciated.
-
-
Michael's questions are spot on but based on the timing and a quick glance at your anchor text profile I think it's pretty safe to say you were hit by Penguin. I'd assume there was some shady link building done to your site in the past through a link-blast service or some black-hat SEO.
Your site has a ton of links with the anchor phrasing of "wedding dress" or some variation thereof. I would suggest that you do some research on Penguin penalties and how to clean them up and definitely check Webmaster Tools for penalty notifications.
This is a good community to stay close to throughout this process. There are a ton of helpful people here who can help with questions along the way.
Good luck!
-
It might tie in with either Penguin or Panda updates, although content is Panda and Penguin is links (URLs).
- Did you get a manual penalty notice in Webmaster Tools?
- Have you examined your link profile closely for obvious spammy, dubious, unrelated links?
- Are your inbound links heavy with keyword anchor text?
- Is your textual content unique and give value to your visitor?
- have you changed your meta content?
- is the drop relating to certain keywords
- how have rankings stacked up over the past 2yrs - have they fallen?
You need to examine closely so that all your work doesn't fall flat again.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Explore by site - Site overview's servers
Hello, When I want to "Explore by site" and make a "Site overview", I have only 4 choices for the region : USA United Kingdom Canada Australia But the location of my business is in Chile.
Reporting & Analytics | | Sodimaccl
Does this have any repercussion or negative impact in the analytics ? Thank you.0 -
Using Site Maps Correctly
Hello I'm looking to submit a sitemap for a post driven site with over 5000 pages. The site hasn't got a sitemap but it is indexed by google - will submitting a sitemap make a difference at this stage? Also, most free sitemap tools only go up to 5000 pages, and I'm thinking I would try a sitemap using a free version of the tool before I buy one - If my site is 5500 pages but I only submit a sitemap for 5000 (I have no control of which pages get included in the sitemap) would this have a negative effect for the pages that didn't get included? Thanks
Reporting & Analytics | | wearehappymedia0 -
How Am I Linked to These Sites?
I was going through Google Analytics, specifically looking at the Channels under Acquisition. I found a number of sites that Google is giving credit as sources of traffic.
Reporting & Analytics | | TowerMarketing
When I went to the sites, however, and searched the page source for links to my site, I could not find any. My site is www.towermarketing.net. The sites being listed by GA are:
blackhawkhardware.com
musicas.baixar-musicas-gratis.com If anyone can tell me how Tower is getting traffic from these sites, and what I can do to fix it - because at this point I am considering them spam - I would appreciate it. Thanks!0 -
Uptick in not tracked conversions / anyone have a list of things that google analytics will not track
There seems to have been an uptick in users on our site not being tracked in Google Analytics cause I see a lot more un-tracked revenue in the last 6 months then I used to. I know analytics is still working as it has been tracking a normal amount of visits but I assumed there might be a reason less would be actually showing up in analytics (mabye a change is what is being reported as organic). I know a lot of stuff goes into "not provided" such as logged in search and stuff like that but is there a list of all of the ones that go into not provided and all that just do not get tracked (javascript not enabled, iOS?). If it could be something else as well let me know. Thanks for the help!
Reporting & Analytics | | Gordian0 -
Measuring events to external sites
Im having problem measuring click on ads by using events in GA or Jetpack. For example when I checked out yesterday this is what I read: 1. In GA events it says 12 clicks 2. In Jetpack it says 9 clicks But when I look at Referrals to the actual site directly it says 18 clicks Which one is the rights one? I need this because I use this to invoice clients end of month! and it cant be any "maybe".something. cheers, R
Reporting & Analytics | | rrrobertsson0 -
Does prevent links from being included in Google Webmaster linking sites report?
My client has clean links in edit from nytimes.com. The links do not have nofollow tags. Google Webmaster stopped including links from nytimes.com in the external linking domains report and we don't know why since the URL is still live. The nytimes.com URL includes this tag in the source code: Are links on pages with NOARCHIVE still counted in Google Webmaster linking domains reports?
Reporting & Analytics | | ebenthurston0 -
How to Refesh site comapign?
How to Refesh site comapign? its displaying 3 days old data. now fixed some contents. unable to test it. kindly guide me for howto refresh the report?
Reporting & Analytics | | peanut20100 -
Is IP tracking of visitor allowed?
Hi, Google Analytics does not provide IP addresss of the visitors. What if i develop some in-house tracking mechanism to do so? Is it allowed or will Google penalize me if it comes to know about it? Thanks
Reporting & Analytics | | IM_Learner0