Geo-targeting
-
Hi all,
If I had a global domain but with local country pages on it, i.e.
What's the best way to ensure that the relevant country gets the relevant pages. I.e. the /uk/ pages show in the UK, /usa/ pages in the USA, /au/ pages in Australia. etc. etc.
Is this a Google Webmaster tools setting?
Thanks!
-
Hi Matt,
Thanks for your reply - this very aptly timed blog was written on the subject yesterday: http://moz.com/blog/hreflang-behaviour-insights.
-
Actually what you're looking for is called hreflang.
https://support.google.com/webmasters/answer/189077?hl=en
You set the default (for most of our clients that's US) and then you tell Google which pages to serve using which languages.
If you're doing this in a CMS where you'll need to set every page in a template, set it up like this:
" hreflang="x-default" />
" hreflang="en-au" />
" hreflang="en" />The request_URI section adds whichever URL the user is on, ie. your /about or /contact pages. Add this code (with your info) into the header section of your HTML template for all pages and you're good to go.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
.co.uk or .com for a UK geo location domain?
Let's say you were in the market to buy a domain for a large city in the UK. Manchester for example. Would you prefer to own the .co.uk or the .com version? Do .co.uk have higher CTR/ranking factors over .com for GEO location based websites in the UK?
Intermediate & Advanced SEO | | Mokdiiek0 -
Canonical Question: Root Domain Geo Redirects to SubFolder.
Howdy, Working on a larger eComm site that 302s you based on your location. With that in mind should I canonicalize the final page. domain.com => 302 => domain.com/us/, domain.com/fr/, etc... (Should these all have a canonical pointing to the root domain.com?
Intermediate & Advanced SEO | | blake.runyon0 -
Hreflang targeted website using the root directory's description & title
Hi there, Recently I applied the href lang tags like so: Unfortunately, the Australian site uses the same description and title as the US site (which was the root directory initially), am i doing something wrong? Would appreciate any response, thanks!
Intermediate & Advanced SEO | | oliverkuchies0 -
Image Alt tags--always include the targeted keyword?
Question for all the SEO's out there. Do you always include your target keyword in the image alt tag? For example, if you had an article on osteoarthritis, and you included a photo of an old man, would you put "old man on a bench" or "old man suffering from osteoarthritis" -- even though you have no idea if the old man suffers from osteoarthritis?
Intermediate & Advanced SEO | | nicole.healthline0 -
Target Different Countries
How to target same site with same content for different countries? Any Useful tips and techniques for both on page and off page
Intermediate & Advanced SEO | | cygnismedia0 -
How to Target Keyword Variations?
I have a list of keywords I'm trying to target and they are essentially different variations of each other: Example: blue yankees baseball hat yankees blue baseball hat yankees baseball hat in blue Should I be targeting all these on the same page, or should I be making a new page for each one? Thanks Mozzers!
Intermediate & Advanced SEO | | ATMOSMarketing560 -
Get-targeted homepage for users vs crawlers
Hello there! This is my first post here on SEOmoz. I'll get right into it then... My website is housingblock.com, and the homepage runs entirely off of geo-targeting the user's IP address to display the most relevant results immediately to them. Can potentially save them a search or three. That works great. However, when crawlers frequent the site, they are obviously being geo-targeted for their IP address, too. Google has come to the site via several different IP addresses, resulting in several different locations being displayed for it on the homepage (Mountain View, CA or Clearwater, MI are a couple). Now, this poses an issue because I'm worried that crawlers will not be able to properly index the homepage because the location, and ultimately all the content, keeps changing. And/or, we will be indexed for a specific location when we are in fact a national website (I do not want to have my homepage indexed/ranked under Mountain View, CA, or even worse, Clearwater, MI [no offence to any Clearwaterians out there]). Of course, my initial instinct is to create a separate landing page for the crawlers, but for obvious reasons, I am not going to do that (I did at one point, but quickly reverted back because I figured that was definitely not the route to go, long-term). Any ideas on the best way to approach this, while maintaining the geo-targeted approach for my users? I mean, isn't that what we're supposed to do? Give our users the most relevant content in the least amount of time? Seems that in doing so, I am improperly ranking my website in the eyes of the search engines. Thanks everybody! Marc
Intermediate & Advanced SEO | | THB0 -
One site or five sites for geo targeted industry
OK I'm looking to try and generate traffic for people looking for accommodation. I'm a big believer in the quality of the domain being used for SEO both in terms of the direct benefit of it having KW in it but also the effect on CTR a good domain can have. So I'm considering these options: Build a single site using the best, broad KW-rich domain I can get within my budget. This might be something like CheapestHotelsOnline.com Advantages: Just one site to manage/design One site to SEO/market Better potential to resell the site for a few million bucks Build 5 sites, each catering to a different region using 5 matching domains within my budget. These might be domains like CheapHotelsEurope.com, CheapHotelsAsia.com etc Advantages: Can use domains that are many times 'better' by adding a geo-qualifier. This should help with CTR and search Can be more targeted with SEO & Marketing So hopefully you see the point. Is it worth the dilution of SEO & marketing activities to get the better domain names? I'm chasing the longtail searchs whetever I do. So I'll be creating 5K+ pages each targeting a specific area. These would be pages like CheapestHotelsOnline.com/Europe/France/Paris or CheapHoteslEurope.com/France/Paris to target search terms targeting hotels in Paris So with that thought, is SEO even 100% diluted? Say, a link to the homepage of the first option would end up passing 1/5000th of value through to the Paris page. However a link to the second option would pass 1/1000th of the link juice through to the Paris page. So by thet logic, one only needs to do 1/5th of the work for each of the 5 sites ... that implies total SEO work would be the same? Thanks as always for any help! David
Intermediate & Advanced SEO | | OzDave0