Multiple Similar Product Variations - Page layout, Title and SEO best practice??
-
Im doing some research into SEO for our new web design.
I sell designer eyewear prescription and sunglasses.
Lets take a Ray Ban Wayfarer sunglass it comes in 30 colours and 3 sizes for each model.
Up till now i was of the impression that for best practice SEO i would need to have each individual variation as its own page, this would also help with things like google shopping too.
So for example heres 1 colour product in 3 sizes of 30 colour variations for this particular model.
Ray Ban Wayfarer RB2140
Colour: Black 901
Sizes: 47, 50, 54Currently my urls looks like this with a new page and the size changing on the end for each variation.
Ray Ban Wayfarer RB2140 - Black 901 - 47
URL: www.mywebsite.com/ray-ban-wayfarer-rb2140.html?colour=Black+901&size=47
Ray Ban Wayfarer RB2140 - Black 901 - 50
URL: www.mywebsite.com/ray-ban-wayfarer-rb2140.html?colour=Black+901&size=50
Ray Ban Wayfarer RB2140 - Black 901 - 54
URL: www.mywebsite.com/ray-ban-wayfarer-rb2140.html?colour=Black+901&size=54
This is very time consuming and I'm not sure if its adding any benefit to my SEO in fact scared its actually
a) slowing my site down (content heavy)
b) looking like duplicate contentI am thinking about moving towards a page more like this were it would be just be a model with variations. (not effecting the title/getting a new page per variation)
http://demoleotheme.com/vigoss/index.php/atomic-endurance-running-tee-crew-neck.html
I am not sure of the pros and cons of doing it this way over the way I'm doing it currently all i know is my site is ranking horribly.
Lastly I'm currently running a magento V1.9 store which is renowned for duplicate content slow site speeds etc so have been told moving to woo commerce would benefit me for both site performance and seo but I'm skeptical as currently with this structure of a each SKU being a new page il be up to 8000+ products and multiple product variations that it can handle my needs, anyone with any experience on woo commerce platform? (this might be a operate question apologise)
This is absolutely frying my brain so any advice appreciated. Im prepared to put every dying second into just need some solid advice in which direction to go!
-
Hi Craig,
Thanx for the compliment. I talked to a develepor of Woothemes/ Woocomerce last week on a fair and he pointed me to: https://www.woothemes.com/storefront/ it promises to be the most flexible them up till now and your wish should definitely be possible with that. You can also contact them with your wishes and I am sure they can help you further. Best of luck with the Sunglasses :).
Tymen
-
Hi Tymen,
Thanks for the reply, looks like another vote for Woocommerce. I took at look at your site, very nice and easy to use.
My only problem with what i am doing is that id need it laid out like this.
Ray Ban Sunglasses (Brand Page) > Multiple different models only displayed - no variations
Example - Ray Ban RB2140 > Ray Ban RB2132 > Ray Ban RB3025
User clicks model takes you to:
Ray Ban RB2140 (Product Page With Variations)
Example - Ray Ban RB2140 (Product Page With Variations both colour, size, price & Prescritpion)
I have added a work flow diagram to help explain. But basically i need it to work like the image thats why im afraid Woocommerce cant handle my kind of functionality neatly.
-
Hi Craig,
I also have products with variations and have them on one product page and than you can select the product variations such as colour and size.
I work with Woocommerce and that works fine for me. I chose this for better SEO options and fbecause Magento 2.0 looks a lot like it but is slower and far more expensive to maintain. The different SKU's are seen as different products but or on one product page. So I have 500+ product pages which result in over 3000 different SKU's.
My site is https://eppinga.nl so take a look around. If you have more questions don't hesitate to contact me.
Regards,
Tymen
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do changing theme would cause the the seo effects?
I want to ask that i want to change my website theme does this will have any side effects on my humidifier site Seo?
Web Design | | farhankhan110 -
Best Location for Copy Block
We are having discussions around the appropriate location to place the SEO copy block on an eCommerce category page. Would like to get the communities opinion to share with the creative team.
Web Design | | TukTown0 -
CMS dynamicly created pages indexed?
Hey Moz'erz, Looking at the indexed pages of my clients eCommerce website I noticed that dynamically created pages are being indexed. For example this page does not "exist" but is created by a drop down filter menu that sorts by product tag: /collections/tools/TAG I can only conclude that this page got indexed either through a backlink or once upon a time there was an internal link pointing to this URL and got indexed (currently there is not). Are either of these cases possibilities? In either case before considering removal or any action I would of-course reference analytics to check for conversions, traffic and any backlinks for those "pages". I believe at the end of the day is recommend a drop down filer that doesn't create new pages as the best solution. Thoughts, comments and experience is greatly welcomed 🙂
Web Design | | paul-bold0 -
Unique content but exactly the same graphical layout - a problem?
Hello, I have a coaching website at www.bobweikel.com I want to make a second coaching website with the same exact wordpress theme, totally identical except a slightly different logo image. Everything the same. The only difference is that all the content will be unique on the new site. Does it matter to Google that the graphics are absolutely identical? I assume it's fine, I just am making sure.
Web Design | | BobGW0 -
Hi Everybody. I have a large site that is made up of the main site then a large support site. The support site has a lot of overlapping content and similar titles. Would it be beneficial to separate the two? Thank you. All answers appreciated.
Hi Everybody. I have a large site that is made up of the main site then a large support site. The support site has a lot of overlapping content and similar titles. Would it be beneficial to separate the two? Thank you. All answers appreciated.
Web Design | | arithon0 -
Does **tag on a product description help?**
Hi, Does using the tag on a line of text in the products description help with SEO for that keyword phrase? **See here: http://www.designerboutique-online.com/tops/passarella-death-squad/passarella-death-squad-t-shirt-white/0/ I have bolded the Passarella Death Squad T-Shirt line. Would this help in any way? Cheers Will**
Web Design | | YNWA0 -
Auto-Generated META tag on 404 Page
I'm currently creating a 404 error page for my site and I noticed that a similar site uses some sort of code to automatically generate a meta title. Is this useful? For instance type in electrolux.com/john This page does not exist but in the title you'll see John | Electrolux How can i do this on my site?
Web Design | | evacuumstoreSEO0 -
Duplicate Page Content
Currently experiencing duplicate pages for all hotel pages. What would be recommendation to fix the pop up pages that uses javascript? | http://www.solmelia.com/hoteles/espana/tenerife/redlevel-at-gran-melia-palacio-de-isora/en/visor.html?pest=fotos http://www.solmelia.com/hoteles/espana/tenerife/redlevel-at-gran-melia-palacio-de-isora/en/visor.html?pest=localizacion http://www.solmelia.com/hoteles/espana/tenerife/redlevel-at-gran-melia-palacio-de-isora/en/visor.html?pest=panorama http://www.solmelia.com/hoteles/espana/tenerife/redlevel-at-gran-melia-palacio-de-isora/en/visor.html?pest=tourVisual |
Web Design | | Melia0