Landing Page Drop Out
-
Hi,
If a product page drops out of organic ranking, but you've made no changes is there a good place to start in order to find out why?
I feel like it's almost impossible?
Thank you!
-
There could be multiple reasons for a drop if it is only a small few place drop it could be
- a competitor has been active recently and forced your to drop or maybe the search engine naturally reshuffling the order.
For a larger drop, it could be a blip... don't make a knee jerk reaction and make lots of changes which could make things worse. Give it a few days to see if you bounce back.
If you find you do not return to your usual ranking placement, then this could be caused by a larger algorithmic change. I would suggest you track how much you change for specific terms and which pages rank.
Also as per Egol has another page replaced your current product - e.g duplicates etc. or has another site caused some sort of content cannibalisation by borrowing your content and replacing you.
-
To submit a DMCA to Google, log into your search console and go here https://www.google.com/webmasters/tools/dmca-dashboard
Fill out the form, press "submit" and the complaint will be filed. Then push the back button, edit the form, press submit again and your second complaint will be filed. Using this method you can file a hundred complaints in an hour or so.
Before you start filing DMCA complaints you need to have a thorough understanding of copyright law - especially fair use. I suggest going to an attorney, explain your problem, how you intend to solve it and let the attorney educate you. Filing an inappropriate DMCA against another webmaster can get you sued.
-
**Do you check prior to writing your unique content whether any other sites have similar content? **
If I write the content or if one of my employees write the content, it is going to be unique.... because it isn't short, because it goes into specific details, because it might include personal experience.
How do you manage keeping on top of this
Make sure that everyone knows that there are no shortcuts in producing content. Nothing is to be copied. Nothing. Let them know the consequences to your business if you are found with infringing content on your site. Let them know their personal consequences if this happens.
How do you know/keep track of other sites taking your content?
You can use a service like CopyScape.com. Posting their logo on your site will be some deterrent. Having explicit copyright statements and warnings on your site is very important. There is a cost to this, but if you have a problem they can be a bit of help to some people.
I know someone who embeds tiny 1x1 images within his content. Then when these are loaded on other sites by a copy/paste action, the code will be on their site calling for the image with every pageload. The images will load from your server and identify the infringer.
-
Hi
Thank you.
How do you manage keeping on top of this - we have hundreds of product pages and I don't write the content for everything. Do you check prior to writing your unique content whether any other sites have similar content?
How do you know/keep track of other sites taking your content?
Thank you
-
Hi EGOL your case is very important to me and I think is very important for many of us as a marketeers. So my question is how do you manage that kind of case? (when some one is stealing that kind of content) is there a place or site where you can submmit your DMCA requirement
-
In a lot of cases, this is caused by thin or duplicate content in one of the following ways.....
--- verbatim use of manufacturer's description
--- description of minimal length
--- two or more websites using the same description
One of my websites was selling a number of products that were made in China. I wrote unique and lengthy descriptions for each one of them. Then dozens of other websites grabbed my descriptions and used them verbatim. My page (and many of the duplicates, went into supplemental). Back then I did nothing and stopped selling those items. Today, I would get aggressive and file a lot of DMCAs to Google, to hosts and to Adsense, if they are using it.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page Count in Webmaster Tools Index Status Versus Page Count in Webmaster Tools Sitemap
Greeting MOZ Community: I run www.nyc-officespace-leader.com, a real estate website in New York City. The page count in Google Webmaster Tools Index status for our site is 850. The page count in our Webmaster Tools Sitemap is 637. Why is there a discrepancy between the two? What does the Google Webmaster Tools Index represent? If we filed a removal request for pages we did not want indexed, will these pages still show in the Google Webmaster Tools page count despite the fact that they no longer display in search results? The number of pages displayed in our Google Webmaster Tools Index remains at about 850 despite the removal request. Before a site upgrade in June the number of URLs in the Google Webmaster Tools Index and Google Webmaster Site Map were almost the same. I am concerned that page bloat has something to do with a recent drop in ranking. Thanks everyone!! Alan
Intermediate & Advanced SEO | | Kingalan10 -
Rank drop in June
Since fixing a major duplicate content issue in Dec 2012, our traffic saw steady and dramatic growth through the summer. It has started to settle down now and rankings have started to decline. I have a bad feeling that something is wrong but for the life of me I cannot figure it out. Our Moz rank is pretty high but some of our biggest keywords have gone from #2 to #9 in a fairly short time period which makes me very nervous. I am not even sure where to look at this point. Any suggestions are welcomed as I am kind of at a loss now but worry I am missing something basic. www.threeguysgolf.com
Intermediate & Advanced SEO | | astaelin0 -
Site less than 20 pages shows 1,400+ pages when crawled
Hello! I’m new to SEO, and have been soaking up as much as I can. I really love it, and feel like it could be a great fit for me – I love the challenge of figuring out the SEO puzzle, plus I have a copywriting/PR background, so I feel like that would be perfect for helping businesses get a great jump on their online competition. In fact, I was so excited about my newfound love of SEO that I offered to help a friend who owns a small business on his site. Once I started, though, I found myself hopelessly confused. The problem comes when I crawl the site. It was designed in Wordpress, and is really not very big (part of my goal in working with him was to help him get some great content added!) Even though there are only 11 pages – and 6 posts – for the entire site, when I use Screaming Frog to crawl it, it sees HUNDREDS of pages. It stops at 500, because that is the limit for their free version. In the campaign I started here at SEOmoz, and it says over 1,400 pages have been crawled…with something like 900 errors. Not good, right? So I've been trying to figure out the problem...when I look closer in Screaming Frog, I can see that some things are being repeated over and over. If I sort by the Title, the URLs look like they’re stuck in a loop somehow - one line will have /blog/category/postname…the next line will have /blog/category/category/postname…and the next line will have /blog/category/category/category/postname…and so on, with another /category/ added each time. So, with that, I have two questions Does anyone know what the problem is, and how to fix it? Do professional SEO people troubleshoot this kind of stuff all of the time? Is this the best place to get answers to questions like that? And if not, where is? Thanks so much in advance for your help! I’ve enjoyed reading all of the posts that are available here so far, it seems like a really excellent and helpful community...I'm looking forward to the day when I can actually answer the questions!! 🙂
Intermediate & Advanced SEO | | K.Walters0 -
Create different pages with keyword variations VS. Add keyword variations in 1 page
For searches involving keywords like "lessons", "courses", "classes" I see frequently pages in the top rankings which do not contain the search term in the title tag, despite these terms being quite competitive. It seems that when searching for "classes", google detects that pages about "courses" may be just as relevant. What do you recommend? option 1: creating 10 pages optimized on 10 different keyword variations, each with a significant part of unique content or option 2: one page and dropping throughout the page 10 keyword variations in body and headlines Given that keywords are all synonyms and website has already high domain authority in the niche. thanks
Intermediate & Advanced SEO | | lcourse0 -
Category Pages up - Product Pages down... what would help?
Hi I mentioned yesterday how one of our sites was losing rank on product pages. What steps do you take to improve the SERPS of product pages, in this case home/category/product is the tree. There isn't really any internal linking, except one link from the category page to each product, would setting up a host of internal links perhaps "similar products" linking them together be a place to start? How can I improve my ranking of these more deeply internal pages? Not just internal links?
Intermediate & Advanced SEO | | xoffie0 -
Pages that were ranking now are not?
Hi Folks Noticed something strange just now pages that were ranking on position 10 on Google for searches such as 'ufc trainer kinect best price' at the start of this week are no longer ranking? Is what has happened to the site the famous google dance or sandbox effect as the site only officially went live on Monday If this is the case what is the recommended course of action to get back ranking competitively again? as I have no idea on what has gone wrong as I has always tried to follow best practice from these forums and the SEOMOZ and YOUMOZ articles My site is www.cheapfindergames.com Many Thanks Ian
Intermediate & Advanced SEO | | ocelot0 -
High number of items per page or low number with more category pages?
In SEO terms, what would be the best method: High number of items per page or low number with more pages? For example, this category listing here: http://flyawaysimulation.com/downloads/90/fsx-civil-aircraft/ It has 10 items per page. Would there be any benefit of changing a listing like that to 20 items in order to decrease the number of pages in the category? Also, what other ways could you increase the SEO of category listings like that?
Intermediate & Advanced SEO | | Peter2640 -
Privacy policy page
I only link to my privacy policy page from the homepage, but the privacy policy page has a pr4, while the main domain has a pr5. Using site:domain name the policy page is at the top of the 2nd page of google so it ranks high. I was thinking of either nofollowing the link or adding a (noindex,follow) directive on the policy page, until I saw some seo professional sites using rel=canonical on their policy pages that points to their policy page itself. Am I better off using the (noindex,follow) or rel=canonical = policy page ? thanks
Intermediate & Advanced SEO | | Flapjack0