What is the best way to analyze all of the outgoing links from a website to determine which links are not beneficial?
-
I've recently been tasked with the SEO on an old site that was ranking somewhere on page two for desirable keyword phrases. The site was taken completely offline for a few months and started ranking on page one for the same desirable keyword phrases. The site has a lot of link partners and I think that some of the links from the site are going to undesirable pages and I'm looking for the best way to get rid of the links that are hurting the sites rankings.
-
lol well that would be a niche where you'll get some link troubles. But yes you're right it's very likely that some of those outgoing links are causing the issue. Any site that is spammy or in a spammy neighbourhood needs to be removed. Do you really need to keep any of them? Reciprocal links really don't do a lot for you anyway.
-
Unless it really got an enormous boost just from having only incoming links for a couple months, the only other reason for the drop is if the site is being penalized in the rankings for linking to undesirable sites.
The only thing is... none of the links are obviously "more bad" than any of the others. They all seem pretty iffy, but the adult industry is mostly shady anyway, and it's just difficult to tell with some of these.
Also, this is more of a favor so I don't want to spend an enormous amount of time checking things.
-
It's an adult site and I'd rather not share the link, actually. It's difficult to get links of any kind with that type of content, but there have been many reciprocal and three-way link exchanges in the past. There are literally dozens of links, but none of them seem to be from link farms. A couple from shady directories, but not farms.
-
I would utilize Open Site Explorer and spend some time evaluating each link. (unless you have 1,000's of them).
Make sure none of them are spammy sites with low MozTrust and keep only the ones that are relevant to your site.
And since you mentioned link partners, I would also evaluate all the incoming links. Interesting how when the site was taken down for a couple of months it actually jumped up in rankings. Sounds like this happened because some bad links where removed.
-
When you say it has a lot of link partners, do you mean it has swapped links with a bunch of link farms?
Can you share the site address, I reckon it will be easy to spot which ones to keep and which to get rid of.... keep the ones to relevant content for a start
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why My Website DA and Rankings are not improving
It's been about 3 months my Website DA and Ranking are constant. What should i do about it? I am generating good quality links and syndicating Content in different website but no Help.
Moz Pro | | rashmibhardwaj860 -
Is a new website the only way to get better rankings?
Our website is https://www.franklin-bell.com.au. For a while now we've been trying to get a few of our pages on there to get a better rank on google. A local SEO agency told us that some of our pages are not like "the modern standard" for web pages, but our page score for the keywords we want is 90% and higher. Do we really need to completely rebuild the website (it was built in 2014) in order to get better rankings? Or is it sufficient to have the 97% page score and then just get some back links and social media referrals etc. Thanks in advance.
Moz Pro | | franklin-bell0 -
Can you suggest a good website for a roofing contractor??
I have a roofing contractor friend that wants a new site. There's a lot of choices out there, so to save a little time I'm looking for good suggestions. Ideally one with a good DA, and the ability to make manual edits on the back side. Thanks in advance:)
Moz Pro | | MissThumann0 -
Is there a tool on Moz or out on the internet that does bad link checker
I'm still pretty new to this and I was wondering if there is a free software, one of Moz or free out on the the internet that allows you to check bad links. I've done a lot of link building with citations and directories that for my clients industry. I just don't want to add their website and profile to a bad/risky directory and it penalizes my clients. I've seen a few out there, but I need one that is respectable and reliable. Any suggestions? I found one called bad neighborhood http://www.bad-neighborhood.com/text-link-tool.htm. Thanks Again, Benny
Moz Pro | | ACann0 -
How bad are poor link profiles for a website?
A client has recently switched to us for their SEO and is hugely concerned about their previous company's link building efforts.They say that they have recently removed over 300 links but OSE still lists 160 links.So three questions: How long will it take for OSE to recognise if the links have been removed? How great could the effects of this be on the site's rankings? If we continue to struggle with getting the links removed would Google's disavow tool make much of a difference or are there negatives that sould be considered first?
Moz Pro | | SoundinTheory0 -
When will links appear
When will links appear? Hi I submitted one of our products to a range of beauty bloggers and all of the reviews came back, really positive, along with links to our site. However when I run a back link report in open site explorer only one of these links is showing up even though the links all went live at about the same time. Can any one explain this in discrepancy?
Moz Pro | | Hardley10 -
Moz tool bar showing less links
Just checked our links for a couple of our sites and noticed that the number of inbound links has dropped from around 55,000 to 13,000 on one and from 6000 to 700 on the other. GWMT still showing the previous amounts. Anyone else experienced this over the last few days?
Moz Pro | | heatherrobinson0 -
Link Building
Hi is there any free ways of link building where you do not use exchange link sites. Also are there any free tools and paid tools that you can use to increase your links to your site. I have a couple of new sites and i am trying to bring more traffic to them through link building and other methods and trying to find the best way of doing this. I have heard of people talk about free tools and paid tools but not sure which ones they are. any help would be great
Moz Pro | | ClaireH-1848860